Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

whattoexpect.com.au

What to Expect When You're Expecting: Pregnancy Plus Parenting Babies and Toddlers | What to Expect

Page Load Speed

1.4 sec in total

First Response

72 ms

Resources Loaded

924 ms

Page Rendered

421 ms

About Website

Visit whattoexpect.com.au now to see the best up-to-date What To Expect content and also check out these interesting facts you probably never knew about whattoexpect.com.au

Track pregnancy week-by-week, chat with other moms and find information on baby and toddler development, pregnancy symptoms and more on WhatToExpect.com.

Visit whattoexpect.com.au

Key Findings

We analyzed Whattoexpect.com.au page load time and found that the first response time was 72 ms and then it took 1.3 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 30% of websites can load faster.

Performance Metrics

whattoexpect.com.au performance score

0

Network Requests Diagram

whattoexpect.com.au

72 ms

www.whattoexpect.com

31 ms

landing-page.aspx

28 ms

globalcore.css

24 ms

wte-header-2.0.min.css

12 ms

Our browser made a total of 51 requests to load all elements on the main page. We found that 2% of them (1 request) were addressed to the original Whattoexpect.com.au, 20% (10 requests) were made to Images.agoramedia.com and 20% (10 requests) were made to Content.everydayhealth.com. The less responsive or slowest element that took the longest time to load (230 ms) relates to the external source Zn_9v79hvtxkenvpsv-edhealth.siteintercept.qualtrics.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 603.6 kB (59%)

Content Size

1.0 MB

After Optimization

423.8 kB

In fact, the total size of Whattoexpect.com.au main page is 1.0 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 50% of websites need less resources to load. Javascripts take 480.8 kB which makes up the majority of the site volume.

HTML Optimization

-77%

Potential reduce by 116.8 kB

  • Original 151.3 kB
  • After minification 142.4 kB
  • After compression 34.6 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 116.8 kB or 77% of the original size.

Image Optimization

-3%

Potential reduce by 5.3 kB

  • Original 195.7 kB
  • After minification 190.4 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. What To Expect images are well optimized though.

JavaScript Optimization

-68%

Potential reduce by 327.8 kB

  • Original 480.8 kB
  • After minification 478.9 kB
  • After compression 153.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 327.8 kB or 68% of the original size.

CSS Optimization

-77%

Potential reduce by 153.7 kB

  • Original 199.5 kB
  • After minification 197.8 kB
  • After compression 45.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Whattoexpect.com.au needs all CSS files to be minified and compressed as it can save up to 153.7 kB or 77% of the original size.

Requests Breakdown

Number of requests can be reduced by 25 (61%)

Requests Now

41

After Optimization

16

The browser has sent 41 CSS, Javascripts, AJAX and image requests in order to completely render the main page of What To Expect. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 16 to 1 for JavaScripts and as a result speed up the page load time.

SEO Factors

whattoexpect.com.au SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Whattoexpect.com.au can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Whattoexpect.com.au main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph description is not detected on the main page of What To Expect. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: