Tools & Wizards About Us

Report Summary

  • 96

    Performance

    Renders faster than
    94% of other websites

  • 84

    Accessibility

    Visual factors better than
    that of 56% of websites

  • 58

    Best Practices

    More advanced features
    available than in
    20% of websites

  • 75

    SEO

    Google-friendlier than
    32% of websites

williammorristiles.co.uk

William Morriss Tiles | Approved by the William Morris Gallery offering an authentic solution for Arts & Crafts projects

Page Load Speed

1.8 sec in total

First Response

291 ms

Resources Loaded

1.4 sec

Page Rendered

135 ms

About Website

Click here to check amazing William Morris Tiles content. Otherwise, check out these important facts you probably never knew about williammorristiles.co.uk

We stock ARTICHOKE, SUNFLOWER, SWAN, DAISY and TULIPS & CARNATIONS. Our tiles are suitable for a wide range of projects: fireplaces, bathrooms and kitchens. They work well in a modern context as well ...

Visit williammorristiles.co.uk

Key Findings

We analyzed Williammorristiles.co.uk page load time and found that the first response time was 291 ms and then it took 1.5 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 30% of websites can load faster.

Performance Metrics

williammorristiles.co.uk performance score

96

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.2 s

79/100

10%

LCP (Largest Contentful Paint)

Value2.2 s

95/100

25%

SI (Speed Index)

Value2.9 s

95/100

10%

TBT (Total Blocking Time)

Value0 ms

100/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value2.2 s

99/100

10%

Network Requests Diagram

williammorristiles.co.uk

291 ms

williammorristiles.co.uk

418 ms

main.css

105 ms

css

24 ms

slide1b.jpg

654 ms

Our browser made a total of 10 requests to load all elements on the main page. We found that 70% of them (7 requests) were addressed to the original Williammorristiles.co.uk, 20% (2 requests) were made to Fonts.gstatic.com and 10% (1 request) were made to Fonts.googleapis.com. The less responsive or slowest element that took the longest time to load (654 ms) belongs to the original domain Williammorristiles.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 2.3 kB (1%)

Content Size

382.9 kB

After Optimization

380.6 kB

  • HTML
  • Images
  • CSS

In fact, the total size of Williammorristiles.co.uk main page is 382.9 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 15% of websites need less resources to load. Images take 379.1 kB which makes up the majority of the site volume.

HTML Optimization

-54%

Potential reduce by 1.3 kB

  • Original 2.5 kB
  • After minification 2.4 kB
  • After compression 1.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 1.3 kB or 54% of the original size.

Image Optimization

-0%

Potential reduce by 0 B

  • Original 379.1 kB
  • After minification 379.1 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. William Morris Tiles images are well optimized though.

CSS Optimization

-73%

Potential reduce by 980 B

  • Original 1.4 kB
  • After minification 1.1 kB
  • After compression 370 B

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Williammorristiles.co.uk needs all CSS files to be minified and compressed as it can save up to 980 B or 73% of the original size.

Requests Breakdown

We found no issues to fix!

Requests Now

6

After Optimization

6

  • Images
  • CSS

The browser has sent 6 CSS, Javascripts, AJAX and image requests in order to completely render the main page of William Morris Tiles. According to our analytics all requests are already optimized.

Network Requests Diagram

Accessibility Review

williammorristiles.co.uk accessibility score

84

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Best Practices

williammorristiles.co.uk best practices score

58

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

High

Browser errors were logged to the console

High

Issues were logged in the Issues panel in Chrome Devtools

SEO Factors

williammorristiles.co.uk SEO score

75

Search Engine Optimization Advices

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Williammorristiles.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Williammorristiles.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of William Morris Tiles. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: