Tools & Wizards About Us
backyardwildbirds.com screenshot

Report Summary

  • 52

    Performance

    Renders faster than
    69% of other websites

  • 77

    Accessibility

    Visual factors better than
    that of 44% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 85

    SEO

    Google-friendlier than
    55% of websites

backyardwildbirds.com

Backyard Wild Birds - Bird Feeder Poles with Bird Feeders

Page Load Speed

2.7 sec in total

First Response

914 ms

Resources Loaded

1.6 sec

Page Rendered

217 ms

backyardwildbirds.com screenshot

About Website

Visit backyardwildbirds.com now to see the best up-to-date Backyard Wild Birds content and also check out these interesting facts you probably never knew about backyardwildbirds.com

Birders use our Bird Feeder poles for raccoon proof and squirrel proof bird feeders. Includes bird feeders, bird feeder poles and squirrel stopper baffles

Visit backyardwildbirds.com

Key Findings

We analyzed Backyardwildbirds.com page load time and found that the first response time was 914 ms and then it took 1.8 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 35% of websites can load faster.

Performance Metrics

backyardwildbirds.com performance score

52

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.9 s

53/100

10%

LCP (Largest Contentful Paint)

Value7.2 s

5/100

25%

SI (Speed Index)

Value2.9 s

95/100

10%

TBT (Total Blocking Time)

Value330 ms

75/100

30%

CLS (Cumulative Layout Shift)

Value0.24

52/100

15%

TTI (Time to Interactive)

Value6.4 s

60/100

10%

Network Requests Diagram

www.backyardwildbirds.com

914 ms

modernizr.min.js

26 ms

utilities.js

53 ms

quicksearch.css

53 ms

layout.css

57 ms

Our browser made a total of 53 requests to load all elements on the main page. We found that 87% of them (46 requests) were addressed to the original Backyardwildbirds.com, 4% (2 requests) were made to Googletagmanager.com and 4% (2 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (914 ms) belongs to the original domain Backyardwildbirds.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 49.6 kB (7%)

Content Size

747.6 kB

After Optimization

698.0 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Backyardwildbirds.com main page is 747.6 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 45% of websites need less resources to load. Images take 569.4 kB which makes up the majority of the site volume.

HTML Optimization

-79%

Potential reduce by 30.7 kB

  • Original 38.9 kB
  • After minification 38.7 kB
  • After compression 8.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 30.7 kB or 79% of the original size.

Image Optimization

-0%

Potential reduce by 0 B

  • Original 569.4 kB
  • After minification 569.4 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Backyard Wild Birds images are well optimized though.

JavaScript Optimization

-18%

Potential reduce by 18.9 kB

  • Original 102.7 kB
  • After minification 102.7 kB
  • After compression 83.8 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 18.9 kB or 18% of the original size.

CSS Optimization

-0%

Potential reduce by 51 B

  • Original 36.7 kB
  • After minification 36.7 kB
  • After compression 36.6 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Backyardwildbirds.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 16 (33%)

Requests Now

48

After Optimization

32

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 48 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Backyard Wild Birds. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 11 to 1 for JavaScripts and from 7 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.backyardwildbirds.com

www.backyardwildbirds.com

914 ms

modernizr.min.js

modernizr.min.js

26 ms

utilities.js

utilities.js

53 ms

quicksearch.css

quicksearch.css

53 ms

layout.css

layout.css

57 ms

responsive.css

responsive.css

65 ms

default_modified.css

default_modified.css

51 ms

fontello.css

fontello.css

66 ms

flexslider.css

flexslider.css

67 ms

magiczoomplus.css

magiczoomplus.css

68 ms

js

js

66 ms

jquery.simplemodal.min.js

jquery.simplemodal.min.js

84 ms

jquery.flexslider-min.js

jquery.flexslider-min.js

84 ms

email-decode.min.js

email-decode.min.js

66 ms

functions.js

functions.js

84 ms

jquery.min.js

jquery.min.js

27 ms

analytics.js

analytics.js

99 ms

cloudflare.js

cloudflare.js

122 ms

Deer-Proof-Bird-Feeder-Pole.jpg

Deer-Proof-Bird-Feeder-Pole.jpg

156 ms

bwb-bg-body980.jpg

bwb-bg-body980.jpg

109 ms

cart.png

cart.png

110 ms

lens.png

lens.png

97 ms

nav-div.png

nav-div.png

96 ms

Carouse-Bird-Feeder-Pole-Sy.jpg

Carouse-Bird-Feeder-Pole-Sy.jpg

156 ms

Carousel-Bird-Feeder-Poles.jpg

Carousel-Bird-Feeder-Poles.jpg

124 ms

Carousel-Deck-Bird-Feeder-P.jpg

Carousel-Deck-Bird-Feeder-P.jpg

144 ms

Carousel-Purple-Martin-Poles-.jpg

Carousel-Purple-Martin-Poles-.jpg

133 ms

Carousel-Post-Poles-.jpg

Carousel-Post-Poles-.jpg

147 ms

Carousel-Squirrel-Feeders--.jpg

Carousel-Squirrel-Feeders--.jpg

160 ms

Basic%20Tube-Bird-Feeder_thumbnail.jpg

Basic%20Tube-Bird-Feeder_thumbnail.jpg

182 ms

Bird-Pole-Adapter-Mount_thumbnail.jpg

Bird-Pole-Adapter-Mount_thumbnail.jpg

237 ms

Cedar-Seed-and-Suet-Bird-Feeder_thumbnail.jpg

Cedar-Seed-and-Suet-Bird-Feeder_thumbnail.jpg

185 ms

Glass-Bird-Bath-Cobalt_thumbnail.jpg

Glass-Bird-Bath-Cobalt_thumbnail.jpg

228 ms

Hummingbird-Feeder-Big-Glass-Bottle_thumbnail.jpg

Hummingbird-Feeder-Big-Glass-Bottle_thumbnail.jpg

299 ms

Hummingbird-Feeder-With-Shepherd%20Hook_thumbnail.jpg

Hummingbird-Feeder-With-Shepherd%20Hook_thumbnail.jpg

232 ms

Purple-Martin-Pole-Pulley-Pole-Winch_thumbnail.jpg

Purple-Martin-Pole-Pulley-Pole-Winch_thumbnail.jpg

224 ms

Purple-Martin-Cedar-House_thumbnail.jpg

Purple-Martin-Cedar-House_thumbnail.jpg

281 ms

Songbird-Puzzle_thumbnail.jpg

Songbird-Puzzle_thumbnail.jpg

385 ms

Squirrel-Proof-Bird-Pole-System_thumbnail.jpg

Squirrel-Proof-Bird-Pole-System_thumbnail.jpg

265 ms

Post-Bird-Feeder-Pole-_thumbnail.jpg

Post-Bird-Feeder-Pole-_thumbnail.jpg

268 ms

Hanger-Arms-Twist-On_thumbnail.jpg

Hanger-Arms-Twist-On_thumbnail.jpg

285 ms

Puppy-and-friends_thumbnail.jpg

Puppy-and-friends_thumbnail.jpg

337 ms

Backyard-Birding-Bingo_thumbnail.jpg

Backyard-Birding-Bingo_thumbnail.jpg

357 ms

Hanging-6%20Gourd-Bracket_thumbnail.jpg

Hanging-6%20Gourd-Bracket_thumbnail.jpg

394 ms

count.asp

count.asp

353 ms

3dvisit.asp

3dvisit.asp

369 ms

telescoping-purple-martin-p_thumbnail.jpg

telescoping-purple-martin-p_thumbnail.jpg

178 ms

flexslider-icon.woff

flexslider-icon.woff

306 ms

collect

collect

18 ms

collect

collect

44 ms

js

js

54 ms

badges-dkgray.png

badges-dkgray.png

69 ms

spacer.gif

spacer.gif

32 ms

Accessibility Review

backyardwildbirds.com accessibility score

77

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

backyardwildbirds.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

backyardwildbirds.com SEO score

85

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Backyardwildbirds.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Backyardwildbirds.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

backyardwildbirds.com

Open Graph description is not detected on the main page of Backyard Wild Birds. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: