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baseelement.digital screenshot

Report Summary

  • 46

    Performance

    Renders faster than
    64% of other websites

  • 76

    Accessibility

    Visual factors better than
    that of 42% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 90

    SEO

    Google-friendlier than
    68% of websites

baseelement.digital

Digital Agency, Marketing, Strategy, Technology & Data - Base Element

Page Load Speed

4.1 sec in total

First Response

222 ms

Resources Loaded

2.8 sec

Page Rendered

1.1 sec

baseelement.digital screenshot

About Website

Visit baseelement.digital now to see the best up-to-date Base Element content and also check out these interesting facts you probably never knew about baseelement.digital

European Digital Agency, focusing on strategy, technology, user experience, data, marketing & communication, following a holistic integrated approach.

Visit baseelement.digital

Key Findings

We analyzed Baseelement.digital page load time and found that the first response time was 222 ms and then it took 3.9 sec to load all DOM resources and completely render a web page. This is a poor result, as 65% of websites can load faster.

Performance Metrics

baseelement.digital performance score

46

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.6 s

32/100

10%

LCP (Largest Contentful Paint)

Value8.7 s

1/100

25%

SI (Speed Index)

Value6.8 s

35/100

10%

TBT (Total Blocking Time)

Value400 ms

68/100

30%

CLS (Cumulative Layout Shift)

Value0.001

100/100

15%

TTI (Time to Interactive)

Value8.1 s

41/100

10%

Network Requests Diagram

baseelement.digital

222 ms

home

454 ms

gtm.js

107 ms

font-awesome.min.css

55 ms

animate.min.css

65 ms

Our browser made a total of 92 requests to load all elements on the main page. We found that 88% of them (81 requests) were addressed to the original Baseelement.digital, 7% (6 requests) were made to Fonts.gstatic.com and 2% (2 requests) were made to Maxcdn.bootstrapcdn.com. The less responsive or slowest element that took the longest time to load (900 ms) belongs to the original domain Baseelement.digital.

Page Optimization Overview & Recommendations

Page size can be reduced by 395.5 kB (13%)

Content Size

3.1 MB

After Optimization

2.7 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Baseelement.digital main page is 3.1 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. Images take 2.9 MB which makes up the majority of the site volume.

HTML Optimization

-86%

Potential reduce by 42.0 kB

  • Original 48.6 kB
  • After minification 43.8 kB
  • After compression 6.6 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 42.0 kB or 86% of the original size.

Image Optimization

-12%

Potential reduce by 353.1 kB

  • Original 2.9 MB
  • After minification 2.6 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Base Element needs image optimization as it can save up to 353.1 kB or 12% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-0%

Potential reduce by 111 B

  • Original 92.9 kB
  • After minification 92.9 kB
  • After compression 92.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-1%

Potential reduce by 233 B

  • Original 18.6 kB
  • After minification 18.6 kB
  • After compression 18.4 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Baseelement.digital has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 11 (13%)

Requests Now

83

After Optimization

72

  • Images
  • JavaScript
  • CSS

The browser has sent 83 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Base Element. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 8 to 1 for JavaScripts and from 5 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

baseelement.digital

baseelement.digital

222 ms

home

home

454 ms

gtm.js

gtm.js

107 ms

font-awesome.min.css

font-awesome.min.css

55 ms

animate.min.css

animate.min.css

65 ms

owl.carousel.min.css

owl.carousel.min.css

92 ms

styles.min.css

styles.min.css

183 ms

jquery-1.12.4.min.js

jquery-1.12.4.min.js

360 ms

owl.carousel.min.js

owl.carousel.min.js

270 ms

functions.min.js

functions.min.js

267 ms

modernizr.custom.min.js

modernizr.custom.min.js

283 ms

TweenMax.min.js

TweenMax.min.js

421 ms

ScrollMagic.min.js

ScrollMagic.min.js

286 ms

animation.gsap.min.js

animation.gsap.min.js

355 ms

css

css

46 ms

logo.png

logo.png

221 ms

logo.png

logo.png

221 ms

logo_small.png

logo_small.png

221 ms

1920x630_firepro_transformation_top_img_copy2.jpg

1920x630_firepro_transformation_top_img_copy2.jpg

459 ms

1920x630_philiastides_(1).jpg

1920x630_philiastides_(1).jpg

499 ms

1920x630_ikos_top_img.jpg

1920x630_ikos_top_img.jpg

475 ms

1920x630_microsoft_img1.jpg

1920x630_microsoft_img1.jpg

472 ms

1920x630_discovergreece_top_img.jpg

1920x630_discovergreece_top_img.jpg

728 ms

Rio-Tinto.png

Rio-Tinto.png

296 ms

155x93_microsoft.png

155x93_microsoft.png

387 ms

155x93_ikos_logo6.png

155x93_ikos_logo6.png

479 ms

155x93_Esso1.png

155x93_Esso1.png

545 ms

155x93_mtn.png

155x93_mtn.png

560 ms

155x93_visa1.png

155x93_visa1.png

565 ms

155x93_cto.png

155x93_cto.png

569 ms

155x93_discover_greece.png

155x93_discover_greece.png

586 ms

155x93_firepro_logo1.png

155x93_firepro_logo1.png

629 ms

155x93_sani_logo4.png

155x93_sani_logo4.png

650 ms

155x93_arla_logo5.png

155x93_arla_logo5.png

656 ms

155x93_lurpak.png

155x93_lurpak.png

660 ms

probanx.png

probanx.png

673 ms

155x93_uni-of-glasgow-white.png

155x93_uni-of-glasgow-white.png

715 ms

155x93_greencola.png

155x93_greencola.png

739 ms

155x93_inibar_logo3.png

155x93_inibar_logo3.png

746 ms

155x93_thermomix1.png

155x93_thermomix1.png

750 ms

155x93_kpmg1.png

155x93_kpmg1.png

759 ms

155x93_kivotos1.png

155x93_kivotos1.png

800 ms

universal_life.png

universal_life.png

813 ms

155x93_euphoria_retreat.png

155x93_euphoria_retreat.png

828 ms

155x93_kobold1.png

155x93_kobold1.png

838 ms

155x93_athensdaycruise1.png

155x93_athensdaycruise1.png

840 ms

155x93_zedem_logo3.png

155x93_zedem_logo3.png

846 ms

155x93_elite.png

155x93_elite.png

886 ms

155x93_sigmatv_logo3.png

155x93_sigmatv_logo3.png

900 ms

155x93_sigmalive_logo1.jpg

155x93_sigmalive_logo1.jpg

882 ms

NaPecZTIAOhVxoMyOr9n_E7fdMPmCA.ttf

NaPecZTIAOhVxoMyOr9n_E7fdMPmCA.ttf

165 ms

NaPDcZTIAOhVxoMyOr9n_E7ffGjEGItzZg.ttf

NaPDcZTIAOhVxoMyOr9n_E7ffGjEGItzZg.ttf

183 ms

NaPDcZTIAOhVxoMyOr9n_E7ffBzCGItzZg.ttf

NaPDcZTIAOhVxoMyOr9n_E7ffBzCGItzZg.ttf

190 ms

NaPDcZTIAOhVxoMyOr9n_E7ffHjDGItzZg.ttf

NaPDcZTIAOhVxoMyOr9n_E7ffHjDGItzZg.ttf

209 ms

NaPDcZTIAOhVxoMyOr9n_E7ffEDBGItzZg.ttf

NaPDcZTIAOhVxoMyOr9n_E7ffEDBGItzZg.ttf

210 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

145 ms

155x93_metro1.png

155x93_metro1.png

876 ms

NaPFcZTIAOhVxoMyOr9n_E7fdMbetIlDYZyZ.ttf

NaPFcZTIAOhVxoMyOr9n_E7fdMbetIlDYZyZ.ttf

64 ms

155x93_svoom.png

155x93_svoom.png

717 ms

155x93_sepaga.png

155x93_sepaga.png

720 ms

155x93_activate.png

155x93_activate.png

756 ms

155x93_diesel.png

155x93_diesel.png

696 ms

155x93_maxfactor.png

155x93_maxfactor.png

623 ms

155x93_Yves-Saint-Laurent-logo.png

155x93_Yves-Saint-Laurent-logo.png

566 ms

abc_cosmetique.png

abc_cosmetique.png

557 ms

swipe_b.png

swipe_b.png

554 ms

Google_Partners.png

Google_Partners.png

583 ms

Adform-logo.png

Adform-logo.png

582 ms

cognigy.jpg

cognigy.jpg

555 ms

data_practitioners.jpg

data_practitioners.jpg

554 ms

Google_Adwords.png

Google_Adwords.png

552 ms

Facebook_addvv.png

Facebook_addvv.png

545 ms

LinkedIn_Marketing_Solutions.png

LinkedIn_Marketing_Solutions.png

562 ms

Microsoft_Silver_Partner.png

Microsoft_Silver_Partner.png

536 ms

Yandex_Advertising.png

Yandex_Advertising.png

538 ms

Google_Analytics.png

Google_Analytics.png

545 ms

Microsoft_Azure.png

Microsoft_Azure.png

547 ms

Google_Tag_Manager.png

Google_Tag_Manager.png

535 ms

Google_Search_Console.png

Google_Search_Console.png

517 ms

952x952_jun_2021_A.jpg

952x952_jun_2021_A.jpg

528 ms

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952x956_may_blog1.jpg

538 ms

952x952_website.jpg

952x952_website.jpg

629 ms

952x952_website.png

952x952_website.png

639 ms

1080x1080_The-Anatomy-of-a-Social-Media-Post.jpg

1080x1080_The-Anatomy-of-a-Social-Media-Post.jpg

539 ms

1080x1080_Customer-centric_marketing-04.jpg

1080x1080_Customer-centric_marketing-04.jpg

520 ms

952x952_3-questions-all-CMOs-should-ask-themselves-about-their-customer-experience.png

952x952_3-questions-all-CMOs-should-ask-themselves-about-their-customer-experience.png

528 ms

952x952_How-UX-Best-Practices.png

952x952_How-UX-Best-Practices.png

893 ms

952x952_5-Ways-to-Kickstart-Your-Digital-Marketing-Career.png

952x952_5-Ways-to-Kickstart-Your-Digital-Marketing-Career.png

552 ms

952x952_CRM-in-less-than-8-minutes.png

952x952_CRM-in-less-than-8-minutes.png

566 ms

952x952_teach_about_content_marketing.png

952x952_teach_about_content_marketing.png

582 ms

952x952_programmatic_advertising.png

952x952_programmatic_advertising.png

575 ms

BElogo_black.png

BElogo_black.png

580 ms

Accessibility Review

baseelement.digital accessibility score

76

Accessibility Issues

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

[id] attributes on active, focusable elements are not unique

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

baseelement.digital best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

baseelement.digital SEO score

90

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Baseelement.digital can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Baseelement.digital main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

baseelement.digital

Open Graph data is detected on the main page of Base Element. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: