Report Summary

  • 14

    Performance

    Renders faster than
    26% of other websites

  • 94

    Accessibility

    Visual factors better than
    that of 83% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 100

    SEO

    Google-friendlier than
    94% of websites

bau-ad.co.jp

ブランディング、デザイン、コピーライティング、撮影、WEB制作までをワンストップで行えるデザイン制作会社です。

Page Load Speed

13.4 sec in total

First Response

617 ms

Resources Loaded

12.7 sec

Page Rendered

59 ms

bau-ad.co.jp screenshot

About Website

Welcome to bau-ad.co.jp homepage info - get ready to check Bau Ad best content right away, or after learning these important things about bau-ad.co.jp

商品の魅力がうまく伝わらない。ブランドの「らしさ」をもっと引き出したい。人をわくわくさせるようなコミュニケーションがしたい。そんな課題や想いに、ブランディング視点に立ったデザインワークでお応えします。ブランディング、デザイン、コピーライティング、撮影までをワンストップで実現する六本木のデザイン会社です。

Visit bau-ad.co.jp

Key Findings

We analyzed Bau-ad.co.jp page load time and found that the first response time was 617 ms and then it took 12.8 sec to load all DOM resources and completely render a web page. This is a poor result, as 90% of websites can load faster.

Performance Metrics

bau-ad.co.jp performance score

14

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.5 s

35/100

10%

LCP (Largest Contentful Paint)

Value14.1 s

0/100

25%

SI (Speed Index)

Value27.7 s

0/100

10%

TBT (Total Blocking Time)

Value870 ms

33/100

30%

CLS (Cumulative Layout Shift)

Value1

2/100

15%

TTI (Time to Interactive)

Value14.5 s

8/100

10%

Network Requests Diagram

bau-ad.co.jp

617 ms

bau-ad.co.jp

1850 ms

gtm.js

44 ms

js

91 ms

socialbutton-balloon.css

496 ms

Our browser made a total of 70 requests to load all elements on the main page. We found that 86% of them (60 requests) were addressed to the original Bau-ad.co.jp, 4% (3 requests) were made to Googletagmanager.com and 3% (2 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (8.2 sec) belongs to the original domain Bau-ad.co.jp.

Page Optimization Overview & Recommendations

Page size can be reduced by 249.1 kB (5%)

Content Size

4.7 MB

After Optimization

4.5 MB

In fact, the total size of Bau-ad.co.jp main page is 4.7 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 40% of websites need less resources to load. Images take 4.3 MB which makes up the majority of the site volume.

HTML Optimization

-82%

Potential reduce by 102.6 kB

  • Original 124.7 kB
  • After minification 101.0 kB
  • After compression 22.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 23.7 kB, which is 19% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 102.6 kB or 82% of the original size.

Image Optimization

-1%

Potential reduce by 48.4 kB

  • Original 4.3 MB
  • After minification 4.3 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Bau Ad images are well optimized though.

JavaScript Optimization

-32%

Potential reduce by 88.5 kB

  • Original 272.8 kB
  • After minification 272.8 kB
  • After compression 184.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 88.5 kB or 32% of the original size.

CSS Optimization

-30%

Potential reduce by 9.5 kB

  • Original 31.6 kB
  • After minification 31.1 kB
  • After compression 22.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Bau-ad.co.jp needs all CSS files to be minified and compressed as it can save up to 9.5 kB or 30% of the original size.

Requests Breakdown

Number of requests can be reduced by 29 (46%)

Requests Now

63

After Optimization

34

The browser has sent 63 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Bau Ad. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 20 to 1 for JavaScripts and from 11 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

bau-ad.co.jp accessibility score

94

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-hidden="true"] elements contain focusable descendents

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

bau-ad.co.jp best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

bau-ad.co.jp SEO score

100

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    JA

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Bau-ad.co.jp can be misinterpreted by Google and other search engines. Our service has detected that Japanese is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Bau-ad.co.jp main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Bau Ad. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: