Tools & Wizards About Us
beatthediscounters.com screenshot

Report Summary

  • 17

    Performance

    Renders faster than
    32% of other websites

  • 96

    Accessibility

    Visual factors better than
    that of 88% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 92

    SEO

    Google-friendlier than
    74% of websites

beatthediscounters.com

How can the multiples beat the discounters? | Whitepapers | The Grocer

Page Load Speed

7.7 sec in total

First Response

2.2 sec

Resources Loaded

5.1 sec

Page Rendered

373 ms

beatthediscounters.com screenshot

About Website

Visit beatthediscounters.com now to see the best up-to-date Beat The Discounters content and also check out these interesting facts you probably never knew about beatthediscounters.com

Aldi and Lidl are showing continued growth, but with 94% of customers shopping at both a multiple and a discounter, and with price only the fourth most important factor to a customer, the likes of Tes...

Visit beatthediscounters.com

Key Findings

We analyzed Beatthediscounters.com page load time and found that the first response time was 2.2 sec and then it took 5.4 sec to load all DOM resources and completely render a web page. This is a poor result, as 75% of websites can load faster.

Performance Metrics

beatthediscounters.com performance score

17

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.9 s

10/100

10%

LCP (Largest Contentful Paint)

Value16.2 s

0/100

25%

SI (Speed Index)

Value12.7 s

3/100

10%

TBT (Total Blocking Time)

Value2,820 ms

3/100

30%

CLS (Cumulative Layout Shift)

Value0.01

100/100

15%

TTI (Time to Interactive)

Value28.4 s

0/100

10%

Network Requests Diagram

story.aspx

2223 ms

OtAutoBlock.js

71 ms

otSDKStub.js

81 ms

core.css

213 ms

jquery.min.js

72 ms

Our browser made a total of 79 requests to load all elements on the main page. We found that 0% of them (0 request) were addressed to the original Beatthediscounters.com, 19% (15 requests) were made to Dmrqkbkq8el9i.cloudfront.net and 14% (11 requests) were made to Thegrocer.co.uk. The less responsive or slowest element that took the longest time to load (2.2 sec) relates to the external source Thegrocer.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 226.1 kB (8%)

Content Size

3.0 MB

After Optimization

2.7 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Beatthediscounters.com main page is 3.0 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Javascripts take 2.2 MB which makes up the majority of the site volume.

HTML Optimization

-81%

Potential reduce by 201.7 kB

  • Original 249.6 kB
  • After minification 233.0 kB
  • After compression 47.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 201.7 kB or 81% of the original size.

Image Optimization

-6%

Potential reduce by 20.0 kB

  • Original 336.3 kB
  • After minification 316.3 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Beat The Discounters images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 486 B

  • Original 2.2 MB
  • After minification 2.2 MB
  • After compression 2.2 MB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-3%

Potential reduce by 3.9 kB

  • Original 148.9 kB
  • After minification 148.9 kB
  • After compression 145.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Beatthediscounters.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 32 (51%)

Requests Now

63

After Optimization

31

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 63 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Beat The Discounters. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 19 to 1 for JavaScripts and from 15 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

story.aspx

story.aspx

2223 ms

OtAutoBlock.js

OtAutoBlock.js

71 ms

otSDKStub.js

otSDKStub.js

81 ms

core.css

core.css

213 ms

jquery.min.js

jquery.min.js

72 ms

jue6son.js

jue6son.js

168 ms

leaderboard.css

leaderboard.css

310 ms

onsitemessaging.css

onsitemessaging.css

310 ms

messagingbase.css

messagingbase.css

313 ms

js

js

88 ms

gpt.js

gpt.js

156 ms

launch-d12cb4e80409.min.js

launch-d12cb4e80409.min.js

69 ms

wrbm-footer.js

wrbm-footer.js

240 ms

core.js

core.js

537 ms

accordion.js

accordion.js

264 ms

b5bc8c84-aeb1-4abd-8100-4f081729cc2a.json

b5bc8c84-aeb1-4abd-8100-4f081729cc2a.json

22 ms

location

location

34 ms

316727_storeimg811024x853_111175.jpg

316727_storeimg811024x853_111175.jpg

112 ms

get_image.aspx

get_image.aspx

277 ms

print_logo.png

print_logo.png

111 ms

316483_poundlandmakeover20241_288983.jpg

316483_poundlandmakeover20241_288983.jpg

276 ms

PDF-Cover-Newton.jpg

PDF-Cover-Newton.jpg

970 ms

108651_ThinkstockPhotos-481891471-web.jpg

108651_ThinkstockPhotos-481891471-web.jpg

278 ms

317486_landingpageimage780x520_497920.jpg

317486_landingpageimage780x520_497920.jpg

861 ms

317283_grocervision_shopify24_landing_2007.jpg

317283_grocervision_shopify24_landing_2007.jpg

277 ms

309453_gettyimages1188171229_988805.jpg

309453_gettyimages1188171229_988805.jpg

278 ms

308012_shutterstock_1450793759_262016.jpg

308012_shutterstock_1450793759_262016.jpg

857 ms

307038_microsoftteamsimage197_981554.jpg

307038_microsoftteamsimage197_981554.jpg

860 ms

306124_gettyimages1485785792_186593.jpg

306124_gettyimages1485785792_186593.jpg

856 ms

305408_landingimage_391324.jpg

305408_landingimage_391324.jpg

854 ms

303409_aptossalesauditipaper_780x5201_952220.jpg

303409_aptossalesauditipaper_780x5201_952220.jpg

1020 ms

301528_grocervision_salesforce_landingaug_110789.jpg

301528_grocervision_salesforce_landingaug_110789.jpg

968 ms

299123_copyof20210918_telus_agriculture_eco_dairy_0384_644325.jpg

299123_copyof20210918_telus_agriculture_eco_dairy_0384_644325.jpg

1020 ms

299179_image_760725.jpg

299179_image_760725.jpg

969 ms

928 ms

d

d

753 ms

d

d

862 ms

sprite.css-8dce227c.svg

sprite.css-8dce227c.svg

807 ms

d

d

1056 ms

d

d

881 ms

1012 ms

d

d

794 ms

ajax_loader_white.gif

ajax_loader_white.gif

737 ms

WR_White_RGB.svg

WR_White_RGB.svg

1039 ms

116 ms

print.css

print.css

110 ms

SSYYQZV

SSYYQZV

660 ms

p.gif

p.gif

38 ms

;i=9;r=https~3A~2F~2Fwww~2Ethegrocer~2Eco~2Euk~2Fstory~2Easpx~3FstoryCode~3D550480~26preview~3D1~26hash~3DE4A5D8FDCF3EE96B18E0431452A0A8D3

;i=9;r=https~3A~2F~2Fwww~2Ethegrocer~2Eco~2Euk~2Fstory~2Easpx~3FstoryCode~3D550480~26preview~3D1~26hash~3DE4A5D8FDCF3EE96B18E0431452A0A8D3

232 ms

logo.png;v=d1d5a04dc3c1af492476cf542e3dd093

logo.png;v=d1d5a04dc3c1af492476cf542e3dd093

5 ms

10 ms

css

css

94 ms

notosanstc.css

notosanstc.css

114 ms

notosansjp.css

notosansjp.css

121 ms

notosanskr.css

notosanskr.css

121 ms

responseweb-base-bundle-min.27b93cc2.css

responseweb-base-bundle-min.27b93cc2.css

108 ms

smlib.surveytemplates-survey_page-bundle-min.77b8feb5.css

smlib.surveytemplates-survey_page-bundle-min.77b8feb5.css

115 ms

4.8.2_8682213_no-palette_85A3265D-597D-42AD-A90D-BB243961CFA1.css

4.8.2_8682213_no-palette_85A3265D-597D-42AD-A90D-BB243961CFA1.css

312 ms

wds-react.min.css

wds-react.min.css

121 ms

responseweb-responsewebPkgs-bundle-min.614c8463.css

responseweb-responsewebPkgs-bundle-min.614c8463.css

113 ms

responseweb-version-bundle-min.5a1733bc.css

responseweb-version-bundle-min.5a1733bc.css

104 ms

responseweb-jquery-bundle-min.a17eeae3.js

responseweb-jquery-bundle-min.a17eeae3.js

119 ms

responseweb-response-bundle-min.5114105e.js

responseweb-response-bundle-min.5114105e.js

120 ms

smlib.surveytemplates-sm-react-bundle-min.a68d6acc.js

smlib.surveytemplates-sm-react-bundle-min.a68d6acc.js

126 ms

smlib.surveytemplates-sm-polyfill-bundle-min.ef0f0b28.js

smlib.surveytemplates-sm-polyfill-bundle-min.ef0f0b28.js

127 ms

responseweb-responsewebPkgs_hybrid-bundle-min.f4686e00.js

responseweb-responsewebPkgs_hybrid-bundle-min.f4686e00.js

182 ms

responseweb-ui_bundle-bundle-min.a165823c.js

responseweb-ui_bundle-bundle-min.a165823c.js

127 ms

splunk-otel-web.js

splunk-otel-web.js

94 ms

gtm.js

gtm.js

65 ms

sprite_checkmark_alpha.png

sprite_checkmark_alpha.png

37 ms

arrow_dropdown_with_padding.png

arrow_dropdown_with_padding.png

33 ms

National2Web-Regular.woff

National2Web-Regular.woff

83 ms

National2Web-Regular.woff

National2Web-Regular.woff

84 ms

National2Web-Medium.woff

National2Web-Medium.woff

79 ms

National2Web-Medium.woff

National2Web-Medium.woff

81 ms

National2Web-Light.woff

National2Web-Light.woff

80 ms

National2Web-Light.woff

National2Web-Light.woff

83 ms

Mateo.4.woff

Mateo.4.woff

83 ms

Mateo.woff

Mateo.woff

84 ms

Accessibility Review

beatthediscounters.com accessibility score

96

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

<frame> or <iframe> elements do not have a title

Best Practices

beatthediscounters.com best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

beatthediscounters.com SEO score

92

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Beatthediscounters.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Beatthediscounters.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

beatthediscounters.com

Open Graph data is detected on the main page of Beat The Discounters. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: