Tools & Wizards About Us
beiersdorf.com screenshot

Report Summary

  • 13

    Performance

    Renders faster than
    25% of other websites

  • 69

    Accessibility

    Visual factors better than
    that of 34% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 82

    SEO

    Google-friendlier than
    44% of websites

beiersdorf.com

Beiersdorf – We are skin care.

Page Load Speed

22.4 sec in total

First Response

107 ms

Resources Loaded

22 sec

Page Rendered

309 ms

beiersdorf.com screenshot

About Website

Welcome to beiersdorf.com homepage info - get ready to check Beiersdorf best content for Ireland right away, or after learning these important things about beiersdorf.com

We care for skin, we care for people and we care beyond skin. That is what makes us unique.

Visit beiersdorf.com

Key Findings

We analyzed Beiersdorf.com page load time and found that the first response time was 107 ms and then it took 22.3 sec to load all DOM resources and completely render a web page. This is an excellent result, as only a small number of websites can load faster. Unfortunately, there were 2 request timeouts, which can generally increase the web page load time, as the browser stays idle while waiting for website response.

Performance Metrics

beiersdorf.com performance score

13

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.6 s

31/100

10%

LCP (Largest Contentful Paint)

Value11.3 s

0/100

25%

SI (Speed Index)

Value6.4 s

41/100

10%

TBT (Total Blocking Time)

Value1,630 ms

12/100

30%

CLS (Cumulative Layout Shift)

Value0.871

4/100

15%

TTI (Time to Interactive)

Value12.2 s

15/100

10%

Network Requests Diagram

beiersdorf.com

107 ms

www.beiersdorf.com

681 ms

uikit.min.css

758 ms

styles-ltr.css

857 ms

uikit.min.js

614 ms

Our browser made a total of 35 requests to load all elements on the main page. We found that 77% of them (27 requests) were addressed to the original Beiersdorf.com, 9% (3 requests) were made to A.delivery.consentmanager.net and 9% (3 requests) were made to Cdn.consentmanager.net. The less responsive or slowest element that took the longest time to load (20.3 sec) relates to the external source Tm-eu.beiersdorf.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 318.0 kB (47%)

Content Size

680.3 kB

After Optimization

362.3 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Beiersdorf.com main page is 680.3 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 25% of websites need less resources to load. Javascripts take 329.6 kB which makes up the majority of the site volume.

HTML Optimization

-83%

Potential reduce by 163.9 kB

  • Original 198.4 kB
  • After minification 174.2 kB
  • After compression 34.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 24.2 kB, which is 12% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 163.9 kB or 83% of the original size.

Image Optimization

-60%

Potential reduce by 6.9 kB

  • Original 11.6 kB
  • After minification 4.7 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Beiersdorf needs image optimization as it can save up to 6.9 kB or 60% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-11%

Potential reduce by 36.3 kB

  • Original 329.6 kB
  • After minification 329.3 kB
  • After compression 293.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 36.3 kB or 11% of the original size.

CSS Optimization

-79%

Potential reduce by 110.9 kB

  • Original 140.8 kB
  • After minification 38.8 kB
  • After compression 29.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Beiersdorf.com needs all CSS files to be minified and compressed as it can save up to 110.9 kB or 79% of the original size.

Requests Breakdown

Number of requests can be reduced by 19 (73%)

Requests Now

26

After Optimization

7

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 26 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Beiersdorf. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 20 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

beiersdorf.com

beiersdorf.com

107 ms

www.beiersdorf.com

www.beiersdorf.com

681 ms

uikit.min.css

uikit.min.css

758 ms

styles-ltr.css

styles-ltr.css

857 ms

uikit.min.js

uikit.min.js

614 ms

jquery-1.9.1.min.js

jquery-1.9.1.min.js

529 ms

application.js

application.js

533 ms

cmp.php

cmp.php

567 ms

cmp_final.min.js

cmp_final.min.js

386 ms

gtm.js

gtm.js

20278 ms

gtm.js

gtm.js

20278 ms

c3a4e70c69937476d6d8b41781180c90.png

c3a4e70c69937476d6d8b41781180c90.png

542 ms

vendors~babel-polyfill.f555833e.js

vendors~babel-polyfill.f555833e.js

527 ms

babel-polyfill.9c46fe0c.js

babel-polyfill.9c46fe0c.js

376 ms

fetch-polyfill.22937586.js

fetch-polyfill.22937586.js

391 ms

vendors~picture-fill.6abe0e0d.js

vendors~picture-fill.6abe0e0d.js

361 ms

picture-fill.9aa32613.js

picture-fill.9aa32613.js

667 ms

scrollTo-polyfill.97623873.js

scrollTo-polyfill.97623873.js

722 ms

element-closest.eac6e7e3.js

element-closest.eac6e7e3.js

770 ms

d0ba2ae12325bb93f70a4a71cc0283f8.ttf

d0ba2ae12325bb93f70a4a71cc0283f8.ttf

982 ms

db6c712c809413d7bedc14295492232d.ttf

db6c712c809413d7bedc14295492232d.ttf

1136 ms

5fe63d06563853cee66470722e71e99a.ttf

5fe63d06563853cee66470722e71e99a.ttf

1036 ms

551c81ffbb6695c16450ec329ca76146.ttf

551c81ffbb6695c16450ec329ca76146.ttf

1316 ms

ea73d58fa3387f0d1072aed99da51ebb.woff

ea73d58fa3387f0d1072aed99da51ebb.woff

1399 ms

bV8xLndfMzkyMzIucl9HRFBSLmxfZW4uZF8xNjU2NC54XzI1My52LnAudF8xNjU2NC54dF8yNTM.js

bV8xLndfMzkyMzIucl9HRFBSLmxfZW4uZF8xNjU2NC54XzI1My52LnAudF8xNjU2NC54dF8yNTM.js

14 ms

crossdomain.html

crossdomain.html

15 ms

102 ms

220 ms

Header.c669d5e9.js

Header.c669d5e9.js

511 ms

Teaser.cb93aeb0.js

Teaser.cb93aeb0.js

470 ms

vendors~Accordion~DownloadGallery~GallerySlider~Global~LegalDisclaimer~MediaGrid~QuickFactsSlider~Si~4262e263.762979d3.js

vendors~Accordion~DownloadGallery~GallerySlider~Global~LegalDisclaimer~MediaGrid~QuickFactsSlider~Si~4262e263.762979d3.js

771 ms

Stage.ade6c1d1.js

Stage.ade6c1d1.js

716 ms

stageHeadlineResize.babbca61.js

stageHeadlineResize.babbca61.js

728 ms

TeaserGrid.e5cb07ce.js

TeaserGrid.e5cb07ce.js

853 ms

TeaserHoverEffect.697e9b63.js

TeaserHoverEffect.697e9b63.js

888 ms

Accessibility Review

beiersdorf.com accessibility score

69

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Image elements do not have [alt] attributes

High

Form elements do not have associated labels

High

Links do not have a discernible name

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

ARIA IDs are not unique

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

Lists do not contain only <li> elements and script supporting elements (<script> and <template>).

Best Practices

beiersdorf.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

beiersdorf.com SEO score

82

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Beiersdorf.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Beiersdorf.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

beiersdorf.com

Open Graph data is detected on the main page of Beiersdorf. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: