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bessemer.com.au screenshot

Report Summary

  • 21

    Performance

    Renders faster than
    39% of other websites

  • 80

    Accessibility

    Visual factors better than
    that of 49% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 79

    SEO

    Google-friendlier than
    40% of websites

bessemer.com.au

Bessemer Australia | Food definitely tastes better with Bessemer®!

Page Load Speed

5.2 sec in total

First Response

294 ms

Resources Loaded

2.7 sec

Page Rendered

2.2 sec

bessemer.com.au screenshot

About Website

Welcome to bessemer.com.au homepage info - get ready to check Bessemer best content for Australia right away, or after learning these important things about bessemer.com.au

The secret ingredient in Australian kitchens for over 60 years, Bessemer® is Australia’s best-loved iconic cookware brand. Food definitely tastes better with Bessemer®.

Visit bessemer.com.au

Key Findings

We analyzed Bessemer.com.au page load time and found that the first response time was 294 ms and then it took 4.9 sec to load all DOM resources and completely render a web page. This is a poor result, as 70% of websites can load faster.

Performance Metrics

bessemer.com.au performance score

21

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.8 s

56/100

10%

LCP (Largest Contentful Paint)

Value22.2 s

0/100

25%

SI (Speed Index)

Value19.8 s

0/100

10%

TBT (Total Blocking Time)

Value5,460 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value37.6 s

0/100

10%

Network Requests Diagram

bessemer.com.au

294 ms

iqsfzb34b3

80 ms

gtm.js

83 ms

preloads.js

79 ms

load_feature-9f951eb7d8d53973c719de211f807d63af81c644e5b9a6ae72661ac408d472f6.js

78 ms

Our browser made a total of 105 requests to load all elements on the main page. We found that 42% of them (44 requests) were addressed to the original Bessemer.com.au, 16% (17 requests) were made to Staticw2.yotpo.com and 6% (6 requests) were made to Use.typekit.net. The less responsive or slowest element that took the longest time to load (1.3 sec) belongs to the original domain Bessemer.com.au.

Page Optimization Overview & Recommendations

Page size can be reduced by 188.5 kB (2%)

Content Size

7.5 MB

After Optimization

7.4 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Bessemer.com.au main page is 7.5 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Images take 6.8 MB which makes up the majority of the site volume.

HTML Optimization

-84%

Potential reduce by 144.3 kB

  • Original 172.6 kB
  • After minification 146.1 kB
  • After compression 28.3 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 26.6 kB, which is 15% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 144.3 kB or 84% of the original size.

Image Optimization

-0%

Potential reduce by 16.2 kB

  • Original 6.8 MB
  • After minification 6.8 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Bessemer images are well optimized though.

JavaScript Optimization

-4%

Potential reduce by 21.0 kB

  • Original 524.8 kB
  • After minification 513.2 kB
  • After compression 503.8 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-15%

Potential reduce by 7.0 kB

  • Original 48.0 kB
  • After minification 48.0 kB
  • After compression 41.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Bessemer.com.au needs all CSS files to be minified and compressed as it can save up to 7.0 kB or 15% of the original size.

Requests Breakdown

Number of requests can be reduced by 38 (41%)

Requests Now

92

After Optimization

54

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 92 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Bessemer. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 33 to 1 for JavaScripts and from 7 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

bessemer.com.au

bessemer.com.au

294 ms

iqsfzb34b3

iqsfzb34b3

80 ms

gtm.js

gtm.js

83 ms

preloads.js

preloads.js

79 ms

load_feature-9f951eb7d8d53973c719de211f807d63af81c644e5b9a6ae72661ac408d472f6.js

load_feature-9f951eb7d8d53973c719de211f807d63af81c644e5b9a6ae72661ac408d472f6.js

78 ms

storefront-80e528be853eac23af2454534897ca9536b1d3d04aa043b042f34879a3c111c8.js

storefront-80e528be853eac23af2454534897ca9536b1d3d04aa043b042f34879a3c111c8.js

63 ms

features-1c0b396bd4d054b94abae1eb6a1bd6ba47beb35525c57a217c77a862ff06d83f.js

features-1c0b396bd4d054b94abae1eb6a1bd6ba47beb35525c57a217c77a862ff06d83f.js

119 ms

theme.css

theme.css

64 ms

theme.js

theme.js

119 ms

snippet.js

snippet.js

59 ms

refer-customer.css

refer-customer.css

47 ms

sca.affiliate.refer-customer-data.js

sca.affiliate.refer-customer-data.js

158 ms

sca.affiliate.data.js

sca.affiliate.data.js

156 ms

js

js

621 ms

nprefill.js

nprefill.js

647 ms

shopify-afterpay-javascript.js

shopify-afterpay-javascript.js

104 ms

hto3coh.css

hto3coh.css

133 ms

clarity.js

clarity.js

47 ms

p.css

p.css

33 ms

widget.js

widget.js

417 ms

jquery.min.js

jquery.min.js

43 ms

scarab-v2.js

scarab-v2.js

79 ms

trekkie.storefront.dd626a6a6fbdab104f8779acc4331c330134c832.min.js

trekkie.storefront.dd626a6a6fbdab104f8779acc4331c330134c832.min.js

42 ms

shop_events_listener-61fa9e0a912c675e178777d2b27f6cbd482f8912a6b0aa31fa3515985a8cd626.js

shop_events_listener-61fa9e0a912c675e178777d2b27f6cbd482f8912a6b0aa31fa3515985a8cd626.js

37 ms

shopify-boomerang-1.0.0.min.js

shopify-boomerang-1.0.0.min.js

76 ms

payments-footer-logos.png

payments-footer-logos.png

209 ms

d

d

12 ms

d

d

26 ms

d

d

24 ms

d

d

25 ms

d

d

60 ms

js

js

60 ms

wploader.js

wploader.js

21 ms

iqsfzb34b3

iqsfzb34b3

108 ms

wpes5.js

wpes5.js

3 ms

BESSEMER_LOGO-WHITE_TAGLINE.png

BESSEMER_LOGO-WHITE_TAGLINE.png

50 ms

designed-in-australia.svg

designed-in-australia.svg

47 ms

BESS_1920x700px_210524_1920x.gif

BESS_1920x700px_210524_1920x.gif

46 ms

1037703-BESS-FRYPAN-28CM-EBONY-black_background.jpg

1037703-BESS-FRYPAN-28CM-EBONY-black_background.jpg

653 ms

1037707-BESS-MULTI-FPAN-32CM-RED-black_background.jpg

1037707-BESS-MULTI-FPAN-32CM-RED-black_background.jpg

644 ms

1037709-BESS-SAUCEPAN-20CM-EBONY-black_background.jpg

1037709-BESS-SAUCEPAN-20CM-EBONY-black_background.jpg

67 ms

1037735-BESS-CASSEROLE-28CM-5L-RED_black.jpg

1037735-BESS-CASSEROLE-28CM-5L-RED_black.jpg

67 ms

1037736-BESS-ROASTER-32CM-EBONY_black.jpg

1037736-BESS-ROASTER-32CM-EBONY_black.jpg

102 ms

1037723-BESS-LID-32CM-RED_black.jpg

1037723-BESS-LID-32CM-RED_black.jpg

665 ms

28cm_bessemer_kit_hero_image.png

28cm_bessemer_kit_hero_image.png

679 ms

bg.jpg

bg.jpg

536 ms

BES-1041455_PNG_600x.png

BES-1041455_PNG_600x.png

138 ms

BES-1041457_PNG_600x.png

BES-1041457_PNG_600x.png

204 ms

BES-1041456_PNG_600x.png

BES-1041456_PNG_600x.png

292 ms

BES-1041458_PNG_600x.png

BES-1041458_PNG_600x.png

491 ms

BES-1041459_PNG_600x.png

BES-1041459_PNG_600x.png

651 ms

BES-1041450_PNG_600x.png

BES-1041450_PNG_600x.png

662 ms

BES-1041452_PNG_600x.png

BES-1041452_PNG_600x.png

834 ms

BES-1041451_PNG_600x.png

BES-1041451_PNG_600x.png

705 ms

BES-1041454_600x.png

BES-1041454_600x.png

703 ms

BES-1041453_PNG_600x.png

BES-1041453_PNG_600x.png

835 ms

28cm_bessemer_kit_hero_image_600x.png

28cm_bessemer_kit_hero_image_600x.png

1077 ms

bessemer_kit_4_red_600x.png

bessemer_kit_4_red_600x.png

1273 ms

hero-bg-default.jpg

hero-bg-default.jpg

927 ms

BESSEMER_LOGO-PACK-GUARANTEE-WHITE.png

BESSEMER_LOGO-PACK-GUARANTEE-WHITE.png

926 ms

BESSEMER_LOGO-PACK-OVEN-EFFECT-ICON-WHITE_eba14799-7255-42ea-ba76-793c88f28493.png

BESSEMER_LOGO-PACK-OVEN-EFFECT-ICON-WHITE_eba14799-7255-42ea-ba76-793c88f28493.png

929 ms

BESSEMER_LOGO-PACK_1961_resized.png

BESSEMER_LOGO-PACK_1961_resized.png

929 ms

BESSEMER_LOGO-PACK-PFOA-1-WHITE.png

BESSEMER_LOGO-PACK-PFOA-1-WHITE.png

971 ms

BES-1037706_F.jpg

BES-1037706_F.jpg

973 ms

BES-1037738_A.jpg

BES-1037738_A.jpg

1027 ms

blog_thumb_b3a1c0a5-3b40-4adf-81ca-d15e4022e1a7.jpg

blog_thumb_b3a1c0a5-3b40-4adf-81ca-d15e4022e1a7.jpg

972 ms

BES-1037707_D.jpg

BES-1037707_D.jpg

1046 ms

api.js

api.js

50 ms

widget.css

widget.css

228 ms

open_sans.css

open_sans.css

27 ms

recaptcha__en.js

recaptcha__en.js

238 ms

602 ms

session

session

170 ms

i

i

262 ms

bottomline

bottomline

236 ms

bottomline

bottomline

248 ms

bottomline

bottomline

284 ms

bottomline

bottomline

267 ms

bottomline

bottomline

581 ms

bottomline

bottomline

256 ms

bottomline

bottomline

484 ms

bottomline

bottomline

305 ms

bottomline

bottomline

426 ms

bottomline

bottomline

412 ms

bottomline

bottomline

436 ms

bottomline

bottomline

450 ms

script.js

script.js

285 ms

ajax-loader.gif

ajax-loader.gif

541 ms

anchor

anchor

86 ms

sprite-sheet.png

sprite-sheet.png

144 ms

yotpo-widget-font.svg

yotpo-widget-font.svg

200 ms

yotpo-widget-font.woff

yotpo-widget-font.woff

201 ms

styles__ltr.css

styles__ltr.css

12 ms

recaptcha__en.js

recaptcha__en.js

27 ms

ZuB4Su_TO-KSv9sHRBXO1pHx73NGaFaloD3AA9S2hrw.js

ZuB4Su_TO-KSv9sHRBXO1pHx73NGaFaloD3AA9S2hrw.js

139 ms

webworker.js

webworker.js

184 ms

logo_48.png

logo_48.png

163 ms

KFOmCnqEu92Fr1Mu4mxP.ttf

KFOmCnqEu92Fr1Mu4mxP.ttf

52 ms

KFOlCnqEu92Fr1MmEU9fBBc9.ttf

KFOlCnqEu92Fr1MmEU9fBBc9.ttf

91 ms

KFOlCnqEu92Fr1MmYUtfBBc9.ttf

KFOlCnqEu92Fr1MmYUtfBBc9.ttf

92 ms

recaptcha__en.js

recaptcha__en.js

53 ms

cross-sell.js

cross-sell.js

112 ms

xsell.js

xsell.js

116 ms

22e0ee395b07450ccd157008e.js

22e0ee395b07450ccd157008e.js

114 ms

c.gif

c.gif

8 ms

Accessibility Review

bessemer.com.au accessibility score

80

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

High

Some elements have a [tabindex] value greater than 0

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Form elements do not have associated labels

High

Links do not have a discernible name

Best Practices

bessemer.com.au best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

bessemer.com.au SEO score

79

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Bessemer.com.au can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Bessemer.com.au main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

bessemer.com.au

Open Graph description is not detected on the main page of Bessemer. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: