Tools & Wizards About Us
betterretailingmagazine.co.uk screenshot

Report Summary

  • 51

    Performance

    Renders faster than
    69% of other websites

  • 42

    Accessibility

    Visual factors better than
    that of 19% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 92

    SEO

    Google-friendlier than
    74% of websites

betterretailingmagazine.co.uk

New Natural Business Magazine - The All-in-one Resource For The Natural Health Market

Page Load Speed

2.7 sec in total

First Response

504 ms

Resources Loaded

2 sec

Page Rendered

210 ms

betterretailingmagazine.co.uk screenshot

About Website

Click here to check amazing Betterretailing Magazine content. Otherwise, check out these important facts you probably never knew about betterretailingmagazine.co.uk

New Natural Business is dedicated to business advice for the natural products industry. Essential reading for all independent retailers - user-friendly and highly informative.

Visit betterretailingmagazine.co.uk

Key Findings

We analyzed Betterretailingmagazine.co.uk page load time and found that the first response time was 504 ms and then it took 2.2 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 45% of websites can load faster. This domain responded with an error, which can significantly jeopardize Betterretailingmagazine.co.uk rating and web reputation

Performance Metrics

betterretailingmagazine.co.uk performance score

51

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.8 s

12/100

10%

LCP (Largest Contentful Paint)

Value13.5 s

0/100

25%

SI (Speed Index)

Value6.7 s

36/100

10%

TBT (Total Blocking Time)

Value100 ms

98/100

30%

CLS (Cumulative Layout Shift)

Value0.188

65/100

15%

TTI (Time to Interactive)

Value5.2 s

74/100

10%

Network Requests Diagram

betterretailingmagazine.co.uk

504 ms

nivo-slider.css

753 ms

jquery.alerts.css

753 ms

footer.css

750 ms

header.css

751 ms

Our browser made a total of 36 requests to load all elements on the main page. We found that 92% of them (33 requests) were addressed to the original Betterretailingmagazine.co.uk, 6% (2 requests) were made to Google-analytics.com and 3% (1 request) were made to Platform.twitter.com. The less responsive or slowest element that took the longest time to load (1.4 sec) belongs to the original domain Betterretailingmagazine.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 151.4 kB (25%)

Content Size

611.0 kB

After Optimization

459.5 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Betterretailingmagazine.co.uk main page is 611.0 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 35% of websites need less resources to load. Images take 412.2 kB which makes up the majority of the site volume.

HTML Optimization

-65%

Potential reduce by 11.0 kB

  • Original 16.8 kB
  • After minification 15.8 kB
  • After compression 5.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 11.0 kB or 65% of the original size.

Image Optimization

-3%

Potential reduce by 12.0 kB

  • Original 412.2 kB
  • After minification 400.2 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Betterretailing Magazine images are well optimized though.

JavaScript Optimization

-70%

Potential reduce by 117.8 kB

  • Original 168.0 kB
  • After minification 127.1 kB
  • After compression 50.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 117.8 kB or 70% of the original size.

CSS Optimization

-76%

Potential reduce by 10.6 kB

  • Original 13.9 kB
  • After minification 9.0 kB
  • After compression 3.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Betterretailingmagazine.co.uk needs all CSS files to be minified and compressed as it can save up to 10.6 kB or 76% of the original size.

Requests Breakdown

Number of requests can be reduced by 14 (41%)

Requests Now

34

After Optimization

20

  • Images
  • JavaScript
  • CSS

The browser has sent 34 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Betterretailing Magazine. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 8 to 1 for JavaScripts and from 8 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

betterretailingmagazine.co.uk

betterretailingmagazine.co.uk

504 ms

nivo-slider.css

nivo-slider.css

753 ms

jquery.alerts.css

jquery.alerts.css

753 ms

footer.css

footer.css

750 ms

header.css

header.css

751 ms

layout.css

layout.css

838 ms

navbar.css

navbar.css

754 ms

reset.css

reset.css

832 ms

typography.css

typography.css

761 ms

WebResource.axd

WebResource.axd

917 ms

ScriptResource.axd

ScriptResource.axd

1398 ms

ScriptResource.axd

ScriptResource.axd

1191 ms

jquery.js

jquery.js

1023 ms

jquery.nivo.slider.js

jquery.nivo.slider.js

1107 ms

jquery.alerts.js

jquery.alerts.js

868 ms

ga.js

ga.js

9 ms

__utm.gif

__utm.gif

13 ms

BRM_header_logo.png

BRM_header_logo.png

229 ms

Better-Retailing-YHL-Awards_Winners_Dec15.png

Better-Retailing-YHL-Awards_Winners_Dec15.png

291 ms

Better-Retailing-Only-Natural-Winter15.png

Better-Retailing-Only-Natural-Winter15.png

511 ms

Better-Retailing-Latest-Issue-Winter15.png

Better-Retailing-Latest-Issue-Winter15.png

471 ms

Better-Retailing_Secret_Shopper_January16.png

Better-Retailing_Secret_Shopper_January16.png

405 ms

BR_Magazine_Current_Small.jpg

BR_Magazine_Current_Small.jpg

477 ms

brm_twitter_icon.png

brm_twitter_icon.png

488 ms

brm_facebook_icon.png

brm_facebook_icon.png

551 ms

Better-Retailing-Magazine_About_Siobhan.jpg

Better-Retailing-Magazine_About_Siobhan.jpg

559 ms

BRM_Awards.png

BRM_Awards.png

574 ms

brm_news_archie_browns_dec15.png

brm_news_archie_browns_dec15.png

590 ms

brm_news_cherryactive_dec15.png

brm_news_cherryactive_dec15.png

628 ms

BRD_Cover_Small.png

BRD_Cover_Small.png

646 ms

BRM_Home_RHC_Mar15.png

BRM_Home_RHC_Mar15.png

646 ms

background.png

background.png

624 ms

loading_slide.gif

loading_slide.gif

82 ms

line4.gif

line4.gif

86 ms

line.gif

line.gif

82 ms

widgets.js

widgets.js

144 ms

Accessibility Review

betterretailingmagazine.co.uk accessibility score

42

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

betterretailingmagazine.co.uk best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

betterretailingmagazine.co.uk SEO score

92

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Betterretailingmagazine.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Betterretailingmagazine.co.uk main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

betterretailingmagazine.co.uk

Open Graph description is not detected on the main page of Betterretailing Magazine. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: