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bigwhitelightingdirect.com screenshot

Report Summary

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    Performance

  • 0

    Accessibility

  • 0

    Best Practices

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    SEO

bigwhitelightingdirect.com

Big White Lighting Direct - Home page - Indoor, Outdoor, Shop, Office, LED and Track Lighting at Low Prices

Page Load Speed

5.4 sec in total

First Response

1.3 sec

Resources Loaded

3.7 sec

Page Rendered

367 ms

bigwhitelightingdirect.com screenshot

About Website

Click here to check amazing Big White Lighting Direct content. Otherwise, check out these important facts you probably never knew about bigwhitelightingdirect.com

Indoor & Outdoor Lighting at Low Prices! Big Easter Lighting Sale 45% discount! We are Lighting Specialists offering discount home and office lighting, LED lighting, wall lights, fluorescent lights, b...

Visit bigwhitelightingdirect.com

Key Findings

We analyzed Bigwhitelightingdirect.com page load time and found that the first response time was 1.3 sec and then it took 4 sec to load all DOM resources and completely render a web page. This is a poor result, as 65% of websites can load faster.

Performance Metrics

bigwhitelightingdirect.com performance score

0

Network Requests Diagram

www.bigwhitelightingdirect.com

1340 ms

styles.css

526 ms

widgets.css

216 ms

sagePaySuite.css

214 ms

prototype.js

569 ms

Our browser made a total of 77 requests to load all elements on the main page. We found that 95% of them (73 requests) were addressed to the original Bigwhitelightingdirect.com, 3% (2 requests) were made to Google-analytics.com and 1% (1 request) were made to Seal.geotrust.com. The less responsive or slowest element that took the longest time to load (1.3 sec) belongs to the original domain Bigwhitelightingdirect.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 621.5 kB (51%)

Content Size

1.2 MB

After Optimization

604.4 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Bigwhitelightingdirect.com main page is 1.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 35% of websites need less resources to load. Javascripts take 564.1 kB which makes up the majority of the site volume.

HTML Optimization

-89%

Potential reduce by 76.4 kB

  • Original 85.5 kB
  • After minification 64.5 kB
  • After compression 9.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 21.0 kB, which is 25% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 76.4 kB or 89% of the original size.

Image Optimization

-5%

Potential reduce by 23.0 kB

  • Original 479.5 kB
  • After minification 456.5 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Big White Lighting Direct images are well optimized though.

JavaScript Optimization

-78%

Potential reduce by 439.4 kB

  • Original 564.1 kB
  • After minification 405.7 kB
  • After compression 124.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 439.4 kB or 78% of the original size.

CSS Optimization

-85%

Potential reduce by 82.7 kB

  • Original 96.8 kB
  • After minification 75.4 kB
  • After compression 14.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Bigwhitelightingdirect.com needs all CSS files to be minified and compressed as it can save up to 82.7 kB or 85% of the original size.

Requests Breakdown

Number of requests can be reduced by 38 (50%)

Requests Now

76

After Optimization

38

  • Images
  • JavaScript
  • CSS

The browser has sent 76 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Big White Lighting Direct. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 20 to 1 for JavaScripts and from 4 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.bigwhitelightingdirect.com

www.bigwhitelightingdirect.com

1340 ms

styles.css

styles.css

526 ms

widgets.css

widgets.css

216 ms

sagePaySuite.css

sagePaySuite.css

214 ms

prototype.js

prototype.js

569 ms

ccard.js

ccard.js

214 ms

validation.js

validation.js

540 ms

builder.js

builder.js

331 ms

effects.js

effects.js

538 ms

dragdrop.js

dragdrop.js

413 ms

controls.js

controls.js

647 ms

slider.js

slider.js

535 ms

js.js

js.js

625 ms

form.js

form.js

626 ms

menu.js

menu.js

628 ms

translate.js

translate.js

628 ms

cookies.js

cookies.js

667 ms

jquery-1.9.1.min.js

jquery-1.9.1.min.js

939 ms

jquery.cycle.all.js

jquery.cycle.all.js

835 ms

jquery.bxslider.js

jquery.bxslider.js

835 ms

jquery.easing.1.3.js

jquery.easing.1.3.js

733 ms

scripts.js

scripts.js

750 ms

getgeotrustsslseal

getgeotrustsslseal

88 ms

bnr_nowAccepting_150x60.gif

bnr_nowAccepting_150x60.gif

137 ms

bkg_body.gif

bkg_body.gif

110 ms

logo_bwl_new2.png

logo_bwl_new2.png

107 ms

bwl_sale_on_banner.jpg

bwl_sale_on_banner.jpg

216 ms

bwl_super_45_sale_sept.jpg

bwl_super_45_sale_sept.jpg

222 ms

i_asc_arrow.gif

i_asc_arrow.gif

111 ms

143960_1.jpg

143960_1.jpg

112 ms

147661_1.jpg

147661_1.jpg

213 ms

151710_1.jpg

151710_1.jpg

218 ms

151894_1.jpg

151894_1.jpg

216 ms

155998_1.jpg

155998_1.jpg

220 ms

156311_1.jpg

156311_1.jpg

317 ms

156401_1.jpg

156401_1.jpg

322 ms

157915_d1.jpg

157915_d1.jpg

321 ms

158722_1.jpg

158722_1.jpg

323 ms

165610_1.jpg

165610_1.jpg

323 ms

229575_1.jpg

229575_1.jpg

324 ms

231025_1.jpg

231025_1.jpg

422 ms

231371_1.jpg

231371_1.jpg

426 ms

232431_1.jpg

232431_1.jpg

428 ms

232441_1.jpg

232441_1.jpg

429 ms

233312_1.jpg

233312_1.jpg

428 ms

233447_1.jpg

233447_1.jpg

430 ms

955137_1.jpg

955137_1.jpg

527 ms

bwl_out_now.jpg

bwl_out_now.jpg

633 ms

col_left_callout_vat.jpg

col_left_callout_vat.jpg

534 ms

col_left_callout_sagepay.jpg

col_left_callout_sagepay.jpg

636 ms

bwl_save_on_delivery.jpg

bwl_save_on_delivery.jpg

535 ms

col_right_callout_delivery_uk.jpg

col_right_callout_delivery_uk.jpg

536 ms

col_right_callout_helpline_uk.jpg

col_right_callout_helpline_uk.jpg

633 ms

col_right_callout_bathroom_zone_guide.jpg

col_right_callout_bathroom_zone_guide.jpg

640 ms

ga.js

ga.js

6 ms

bkg_body2.gif

bkg_body2.gif

639 ms

bkg_shadow.png

bkg_shadow.png

640 ms

bkg_header.gif

bkg_header.gif

731 ms

bkg_form-search.gif

bkg_form-search.gif

732 ms

btn_search.gif

btn_search.gif

734 ms

__utm.gif

__utm.gif

17 ms

bkg_pipe1.gif

bkg_pipe1.gif

645 ms

bkg_nav1.gif

bkg_nav1.gif

646 ms

bkg_nav2.gif

bkg_nav2.gif

644 ms

bkg_main2.gif

bkg_main2.gif

735 ms

bwl_super_45_sale_oct.jpg

bwl_super_45_sale_oct.jpg

740 ms

231430_a1.jpg

231430_a1.jpg

946 ms

outdoor_banner.jpg

outdoor_banner.jpg

747 ms

slimline_floodlights.jpg

slimline_floodlights.jpg

644 ms

45_off_track_lighting.jpg

45_off_track_lighting.jpg

746 ms

bkg_toolbar.gif

bkg_toolbar.gif

732 ms

bkg_button.gif

bkg_button.gif

651 ms

bkg_block-title.gif

bkg_block-title.gif

737 ms

i_block-cart.gif

i_block-cart.gif

738 ms

bkg_shadow-bottom.png

bkg_shadow-bottom.png

748 ms

bkg_pipe2.gif

bkg_pipe2.gif

751 ms

print.css

print.css

109 ms

SEO Factors

bigwhitelightingdirect.com SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Bigwhitelightingdirect.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Bigwhitelightingdirect.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

bigwhitelightingdirect.com

Open Graph description is not detected on the main page of Big White Lighting Direct. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: