Tools & Wizards About Us
binnacle.com screenshot

Report Summary

  • 48

    Performance

    Renders faster than
    66% of other websites

  • 77

    Accessibility

    Visual factors better than
    that of 44% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 91

    SEO

    Google-friendlier than
    70% of websites

binnacle.com

Marine and Boating Supplies and Accessories in United States

Page Load Speed

2.4 sec in total

First Response

388 ms

Resources Loaded

1.6 sec

Page Rendered

388 ms

binnacle.com screenshot

About Website

Visit binnacle.com now to see the best up-to-date Binnacle content for Canada and also check out these interesting facts you probably never knew about binnacle.com

The Binnacle is United States's premier supplier of marine and boating accessories and equipment. Shop for deals and low prices online at Binnacle.com. The Binnacle: Your Complete Online Marine Store ...

Visit binnacle.com

Key Findings

We analyzed Binnacle.com page load time and found that the first response time was 388 ms and then it took 2 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 40% of websites can load faster.

Performance Metrics

binnacle.com performance score

48

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.3 s

74/100

10%

LCP (Largest Contentful Paint)

Value7.4 s

4/100

25%

SI (Speed Index)

Value6.7 s

36/100

10%

TBT (Total Blocking Time)

Value460 ms

61/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value9.3 s

31/100

10%

Network Requests Diagram

binnacle.com

388 ms

us.binnacle.com

469 ms

g=2016css&v=1.6

47 ms

pa-5c8fef1e1872b50016000972.js

436 ms

js

102 ms

Our browser made a total of 71 requests to load all elements on the main page. We found that 1% of them (1 request) were addressed to the original Binnacle.com, 80% (57 requests) were made to Us.binnacle.com and 6% (4 requests) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (469 ms) relates to the external source Us.binnacle.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 236.8 kB (14%)

Content Size

1.7 MB

After Optimization

1.4 MB

  • HTML
  • Images
  • JavaScript

In fact, the total size of Binnacle.com main page is 1.7 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 65% of websites need less resources to load. Images take 1.4 MB which makes up the majority of the site volume.

HTML Optimization

-86%

Potential reduce by 193.4 kB

  • Original 226.2 kB
  • After minification 225.5 kB
  • After compression 32.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 193.4 kB or 86% of the original size.

Image Optimization

-3%

Potential reduce by 35.2 kB

  • Original 1.4 MB
  • After minification 1.4 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Binnacle images are well optimized though.

JavaScript Optimization

-14%

Potential reduce by 8.2 kB

  • Original 58.2 kB
  • After minification 58.2 kB
  • After compression 50.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 8.2 kB or 14% of the original size.

Requests Breakdown

Number of requests can be reduced by 26 (40%)

Requests Now

65

After Optimization

39

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 65 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Binnacle. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 13 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

binnacle.com

binnacle.com

388 ms

us.binnacle.com

us.binnacle.com

469 ms

g=2016css&v=1.6

g=2016css&v=1.6

47 ms

pa-5c8fef1e1872b50016000972.js

pa-5c8fef1e1872b50016000972.js

436 ms

js

js

102 ms

js

js

143 ms

g=headerjs&v=1.0

g=headerjs&v=1.0

168 ms

g=2016_css&v=1.0

g=2016_css&v=1.0

111 ms

127 ms

111 ms

g=commonjs&v=1.0

g=commonjs&v=1.0

256 ms

cookie-warn.js

cookie-warn.js

89 ms

3f45e6d3b8b31e938f6f4fa0a.js

3f45e6d3b8b31e938f6f4fa0a.js

257 ms

w.js

w.js

85 ms

rum.min.js

rum.min.js

311 ms

gtm.js

gtm.js

84 ms

background_img.png

background_img.png

48 ms

binnacle-logo.png

binnacle-logo.png

47 ms

icon-arrowdown.png

icon-arrowdown.png

47 ms

flag-usa.png

flag-usa.png

173 ms

flag-canada.png

flag-canada.png

174 ms

icon-freeshipping.png

icon-freeshipping.png

174 ms

pixel_trans.gif

pixel_trans.gif

174 ms

button_ok.jpg

button_ok.jpg

200 ms

icon-cart.png

icon-cart.png

200 ms

breadcrumb-arrow.gif

breadcrumb-arrow.gif

200 ms

Em-Trak-US-Jan24-1000.jpg

Em-Trak-US-Jan24-1000.jpg

203 ms

Deckvest-Sale-Nov2022-USA.jpg

Deckvest-Sale-Nov2022-USA.jpg

232 ms

Shockwave-Sentinel-2022.jpg

Shockwave-Sentinel-2022.jpg

220 ms

Salus-Eddy-2021.jpg

Salus-Eddy-2021.jpg

236 ms

Lofrans-Windlass-2021.jpg

Lofrans-Windlass-2021.jpg

222 ms

Spinlock-rope-clutch-low-price.jpg

Spinlock-rope-clutch-low-price.jpg

235 ms

36292.jpg

36292.jpg

220 ms

AA00551BLED-MED.jpg

AA00551BLED-MED.jpg

221 ms

38309-MED-CLE.jpg

38309-MED-CLE.jpg

222 ms

19266-MED-CLE.jpg

19266-MED-CLE.jpg

238 ms

16055C-MED.jpg

16055C-MED.jpg

239 ms

21602-MED-CLE.jpg

21602-MED-CLE.jpg

237 ms

39421A-LRG.jpg

39421A-LRG.jpg

245 ms

36263A-MED.jpg

36263A-MED.jpg

249 ms

32872.jpg

32872.jpg

250 ms

14019A-MED.jpg

14019A-MED.jpg

251 ms

11772B-MED.jpg

11772B-MED.jpg

253 ms

42159-MED.png

42159-MED.png

267 ms

14030%20350.jpg

14030%20350.jpg

279 ms

14326A-MED.jpg

14326A-MED.jpg

260 ms

11766A-MED.jpg

11766A-MED.jpg

240 ms

86055-MED.jpg

86055-MED.jpg

239 ms

js

js

158 ms

10022A-MED.jpg

10022A-MED.jpg

227 ms

44219-MED.jpg

44219-MED.jpg

237 ms

lb_closeX.gif

lb_closeX.gif

238 ms

cancel.gif

cancel.gif

239 ms

demo-footer-background.png

demo-footer-background.png

239 ms

binnacle-logo-footer.png

binnacle-logo-footer.png

114 ms

template_css.php

template_css.php

99 ms

settings.luckyorange.net

settings.luckyorange.net

25 ms

index.php

index.php

400 ms

loading.gif

loading.gif

21 ms

navbar.png

navbar.png

21 ms

next.gif

next.gif

22 ms

prev.gif

prev.gif

22 ms

ajax_compare_products.php

ajax_compare_products.php

196 ms

ga.js

ga.js

23 ms

ajax-loader.gif

ajax-loader.gif

16 ms

transparent_bg.png

transparent_bg.png

50 ms

__utm.gif

__utm.gif

49 ms

collect

collect

37 ms

ga-audiences

ga-audiences

79 ms

loading.gif

loading.gif

17 ms

closelabel.gif

closelabel.gif

18 ms

Accessibility Review

binnacle.com accessibility score

77

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

[id] attributes on active, focusable elements are not unique

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

<input type="image"> elements do not have [alt] text

High

Links do not have a discernible name

Best Practices

binnacle.com best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

binnacle.com SEO score

91

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    N/A

  • Language Claimed

    EN

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Binnacle.com can be misinterpreted by Google and other search engines. Unfortunately we cannot identify language used on the page (probably there is a mix of languages, too little text or something else), while the claimed language is English. Our system also found out that Binnacle.com main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

binnacle.com

Open Graph description is not detected on the main page of Binnacle. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: