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birchlane.com screenshot

Report Summary

  • 36

    Performance

    Renders faster than
    56% of other websites

  • 100

    Accessibility

    Visual factors better than
    that of 97% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    36% of websites

  • 100

    SEO

    Google-friendlier than
    95% of websites

birchlane.com

Birch Lane: Farmhouse & Traditional Furniture - Made to Last | Birch Lane

Page Load Speed

4.3 sec in total

First Response

44 ms

Resources Loaded

4.2 sec

Page Rendered

111 ms

birchlane.com screenshot

About Website

Welcome to birchlane.com homepage info - get ready to check Birch Lane best content for United States right away, or after learning these important things about birchlane.com

Shop Birch Lane for classics you’ll love forever. Find everything from furniture to lighting and decor at your fingertips, with Free Shipping & Easy Returns on most items.

Visit birchlane.com

Key Findings

We analyzed Birchlane.com page load time and found that the first response time was 44 ms and then it took 4.3 sec to load all DOM resources and completely render a web page. This is a poor result, as 65% of websites can load faster.

Performance Metrics

birchlane.com performance score

36

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.0 s

50/100

10%

LCP (Largest Contentful Paint)

Value6.1 s

12/100

25%

SI (Speed Index)

Value3.0 s

94/100

10%

TBT (Total Blocking Time)

Value2,300 ms

5/100

30%

CLS (Cumulative Layout Shift)

Value0.035

100/100

15%

TTI (Time to Interactive)

Value12.1 s

16/100

10%

Network Requests Diagram

birchlane.com

44 ms

www.birchlane.com

2082 ms

wf-bfsxxfyrdxuabucfzvdaf.js

2028 ms

Our browser made a total of 3 requests to load all elements on the main page. We found that all of those requests were addressed to Birchlane.com and no external sources were called. The less responsive or slowest element that took the longest time to load (2.1 sec) belongs to the original domain Birchlane.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 614 B (45%)

Content Size

1.4 kB

After Optimization

758 B

  • HTML

In fact, the total size of Birchlane.com main page is 1.4 kB. This result falls within a vast category (top 1 000 000) of heavyweight, probably not optimized, and thus slow loading web pages. Only a small number of websites need less resources to load. HTML takes 1.4 kB which makes up the majority of the site volume.

HTML Optimization

-45%

Potential reduce by 614 B

  • Original 1.4 kB
  • After minification 1.4 kB
  • After compression 758 B

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 614 B or 45% of the original size.

Requests Breakdown

We found no issues to fix!

Requests Now

1

After Optimization

1

  • JavaScript

The browser has sent 1 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Birch Lane. According to our analytics all requests are already optimized.

Network Requests Diagram

birchlane.com

birchlane.com

44 ms

www.birchlane.com

www.birchlane.com

2082 ms

wf-bfsxxfyrdxuabucfzvdaf.js

wf-bfsxxfyrdxuabucfzvdaf.js

2028 ms

Accessibility Review

birchlane.com accessibility score

100

Accessibility Issues

Best Practices

birchlane.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

birchlane.com SEO score

100

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    N/A

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Birchlane.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Birchlane.com main page’s claimed encoding is . Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

birchlane.com

Open Graph description is not detected on the main page of Birch Lane. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: