Report Summary

  • 0

    Performance

  • 89

    Accessibility

    Visual factors better than
    that of 72% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    81% of websites

  • 92

    SEO

    Google-friendlier than
    75% of websites

bird.co

Bird Micro-Electric Mobility: Electric Bikes and Scooters For Cities

Page Load Speed

1.5 sec in total

First Response

15 ms

Resources Loaded

1.2 sec

Page Rendered

313 ms

bird.co screenshot

About Website

Visit bird.co now to see the best up-to-date Bird content for United States and also check out these interesting facts you probably never knew about bird.co

Bird electric bikes and scooters are providing eco-friendly transportation for riders in hundreds of cities around the world. NYSE: BRDS.

Visit bird.co

Key Findings

We analyzed Bird.co page load time and found that the first response time was 15 ms and then it took 1.5 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 30% of websites can load faster.

Performance Metrics

bird.co performance score

0

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value8.5 s

0/100

10%

LCP (Largest Contentful Paint)

Value10.6 s

0/100

25%

SI (Speed Index)

Value14.7 s

1/100

10%

TBT (Total Blocking Time)

Value12,700 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value1

2/100

15%

TTI (Time to Interactive)

Value33.1 s

0/100

10%

Network Requests Diagram

bird.co

15 ms

www.bird.co

376 ms

autoptimize_1e57ceff52836d072c62da166a8f8c49.css

246 ms

jquery.min.js

35 ms

878326a9-0c49-4a90-9b68-4f001cb34360.js

27 ms

Our browser made a total of 17 requests to load all elements on the main page. We found that 71% of them (12 requests) were addressed to the original Bird.co, 12% (2 requests) were made to Cdnjs.cloudflare.com and 12% (2 requests) were made to Cdn-prod.securiti.ai. The less responsive or slowest element that took the longest time to load (376 ms) belongs to the original domain Bird.co.

Page Optimization Overview & Recommendations

Page size can be reduced by 111.9 kB (26%)

Content Size

438.4 kB

After Optimization

326.4 kB

In fact, the total size of Bird.co main page is 438.4 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 40% of websites need less resources to load. Images take 253.0 kB which makes up the majority of the site volume.

HTML Optimization

-60%

Potential reduce by 104.2 kB

  • Original 174.7 kB
  • After minification 169.5 kB
  • After compression 70.6 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 104.2 kB or 60% of the original size.

Image Optimization

-3%

Potential reduce by 7.7 kB

  • Original 253.0 kB
  • After minification 245.3 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Bird images are well optimized though.

JavaScript Optimization

-1%

Potential reduce by 15 B

  • Original 2.7 kB
  • After minification 2.7 kB
  • After compression 2.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-0%

Potential reduce by 22 B

  • Original 7.9 kB
  • After minification 7.9 kB
  • After compression 7.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Bird.co has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 5 (45%)

Requests Now

11

After Optimization

6

The browser has sent 11 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Bird. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 6 to 1 for JavaScripts and as a result speed up the page load time.

Accessibility Review

bird.co accessibility score

89

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Links do not have a discernible name

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

bird.co best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

bird.co SEO score

92

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Bird.co can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Bird.co main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Bird. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: