Tools & Wizards About Us
bkford.com screenshot

Report Summary

  • 15

    Performance

    Renders faster than
    27% of other websites

  • 92

    Accessibility

    Visual factors better than
    that of 79% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 83

    SEO

    Google-friendlier than
    46% of websites

bkford.com

Ford Dealer in Waco, TX | Bird Kultgen Ford

Page Load Speed

21.7 sec in total

First Response

58 ms

Resources Loaded

21.2 sec

Page Rendered

474 ms

bkford.com screenshot

About Website

Click here to check amazing Bk Ford content. Otherwise, check out these important facts you probably never knew about bkford.com

Welcome to Bird Kultgen Ford! We're a family-owned Ford dealer in Waco, TX. We offer a large selection of new and pre-owned vehicles, Ford Service, & Financing. Call us today!

Visit bkford.com

Key Findings

We analyzed Bkford.com page load time and found that the first response time was 58 ms and then it took 21.7 sec to load all DOM resources and completely render a web page. This is a poor result, as 95% of websites can load faster. Unfortunately, there was 1 request timeout, which can generally increase the web page load time, as the browser stays idle while waiting for website response.

Performance Metrics

bkford.com performance score

15

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value6.2 s

3/100

10%

LCP (Largest Contentful Paint)

Value12.4 s

0/100

25%

SI (Speed Index)

Value19.6 s

0/100

10%

TBT (Total Blocking Time)

Value9,270 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value45.3 s

0/100

10%

Network Requests Diagram

www.bkford.com

58 ms

c7317a6f-b176-42dc-bed1-65708f38efbb

566 ms

dotagging.js

57 ms

dealerOnTrack.min.js

9 ms

8af89bd0-7295-013b-6061-0cc47a8ffaac

62 ms

Our browser made a total of 106 requests to load all elements on the main page. We found that 54% of them (57 requests) were addressed to the original Bkford.com, 6% (6 requests) were made to Youtube.com and 5% (5 requests) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (20.3 sec) relates to the external source Ford.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 954.8 kB (21%)

Content Size

4.6 MB

After Optimization

3.7 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Bkford.com main page is 4.6 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 3.0 MB which makes up the majority of the site volume.

HTML Optimization

-83%

Potential reduce by 363.6 kB

  • Original 438.4 kB
  • After minification 435.5 kB
  • After compression 74.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 363.6 kB or 83% of the original size.

Image Optimization

-0%

Potential reduce by 1.6 kB

  • Original 3.0 MB
  • After minification 3.0 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Bk Ford images are well optimized though.

JavaScript Optimization

-53%

Potential reduce by 589.1 kB

  • Original 1.1 MB
  • After minification 1.1 MB
  • After compression 526.9 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 589.1 kB or 53% of the original size.

CSS Optimization

-1%

Potential reduce by 403 B

  • Original 61.5 kB
  • After minification 61.5 kB
  • After compression 61.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Bkford.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 48 (51%)

Requests Now

95

After Optimization

47

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 95 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Bk Ford. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 49 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

www.bkford.com

www.bkford.com

58 ms

c7317a6f-b176-42dc-bed1-65708f38efbb

c7317a6f-b176-42dc-bed1-65708f38efbb

566 ms

dotagging.js

dotagging.js

57 ms

dealerOnTrack.min.js

dealerOnTrack.min.js

9 ms

8af89bd0-7295-013b-6061-0cc47a8ffaac

8af89bd0-7295-013b-6061-0cc47a8ffaac

62 ms

launch-fbfbcbd7fd0d.min.js

launch-fbfbcbd7fd0d.min.js

106 ms

ga.js

ga.js

56 ms

slick.min.css

slick.min.css

31 ms

slick-theme.min.css

slick-theme.min.css

31 ms

slick.min.js

slick.min.js

29 ms

iframeInitializer.min.js

iframeInitializer.min.js

44 ms

jquery-3.6.3.min.js

jquery-3.6.3.min.js

48 ms

ua-parser.min.js

ua-parser.min.js

47 ms

dealeron.js

dealeron.js

47 ms

dealeron.static.min.js

dealeron.static.min.js

47 ms

bootstrap.min.js

bootstrap.min.js

47 ms

userAgent-detection.min.js

userAgent-detection.min.js

49 ms

modernizr.min.js

modernizr.min.js

52 ms

jquery.validate.min.js

jquery.validate.min.js

50 ms

dealerOnLeadsBundle.js

dealerOnLeadsBundle.js

52 ms

locationSortInjection.min.js

locationSortInjection.min.js

50 ms

do_utility.min.js

do_utility.min.js

49 ms

formPhoneUtility.min.js

formPhoneUtility.min.js

51 ms

coreBundle.js

coreBundle.js

55 ms

navigation.min.js

navigation.min.js

55 ms

bannerManager.min.js

bannerManager.min.js

55 ms

homepageSearchValetWidgetBundle.js

homepageSearchValetWidgetBundle.js

54 ms

lazyLoadHomepage.min.js

lazyLoadHomepage.min.js

54 ms

popup.min.js

popup.min.js

55 ms

ef1a1400-525f-0137-e514-06a9ed4ca31b

ef1a1400-525f-0137-e514-06a9ed4ca31b

51 ms

element.js

element.js

70 ms

loader_121828_1.js

loader_121828_1.js

266 ms

personalization.js

personalization.js

53 ms

analytics.min.js

analytics.min.js

49 ms

js

js

181 ms

YAC_AdMarker_Icon_Text_77x15.png

YAC_AdMarker_Icon_Text_77x15.png

278 ms

star.gif

star.gif

293 ms

Ford.png

Ford.png

48 ms

logo.png

logo.png

179 ms

Web_Banner_1920x600_BK_Ford_Football_F150_Offer.jpg

Web_Banner_1920x600_BK_Ford_Football_F150_Offer.jpg

251 ms

Web_Banner_1920x600_BK_Ford_Memorial_Day_2024__1_.jpg

Web_Banner_1920x600_BK_Ford_Memorial_Day_2024__1_.jpg

251 ms

Bird_Kultgen_Ford_-_Resize_Evergreen_1920x600_KBB_08-23.jpg

Bird_Kultgen_Ford_-_Resize_Evergreen_1920x600_KBB_08-23.jpg

176 ms

Website.jpg

Website.jpg

179 ms

FBLU01003_FBA_1920x600_Opt2.jpg

FBLU01003_FBA_1920x600_Opt2.jpg

243 ms

Bird_Kultgen_Ford_-_Resize_Evergreen_1920x600_Inspection_08-23.jpg

Bird_Kultgen_Ford_-_Resize_Evergreen_1920x600_Inspection_08-23.jpg

273 ms

super-duty.png

super-duty.png

251 ms

f-150.png

f-150.png

276 ms

expedition.png

expedition.png

275 ms

bronco.png

bronco.png

291 ms

explorer.png

explorer.png

336 ms

escape.png

escape.png

280 ms

edge.png

edge.png

360 ms

mustang.png

mustang.png

358 ms

mach-e.png

mach-e.png

291 ms

ecosport.png

ecosport.png

358 ms

bronco-sport.png

bronco-sport.png

329 ms

maverick.png

maverick.png

359 ms

ranger.png

ranger.png

358 ms

f-150-lightning.png

f-150-lightning.png

358 ms

e-transit.png

e-transit.png

430 ms

transit.png

transit.png

429 ms

transit-connect.png

transit-connect.png

708 ms

2022_Ford_Explorer_ST_Line_c.jpg

2022_Ford_Explorer_ST_Line_c.jpg

386 ms

brake_fluid_c.jpg

brake_fluid_c.jpg

386 ms

FordDirect_darkgray.png

FordDirect_darkgray.png

359 ms

bkford.com.js

bkford.com.js

269 ms

t.js;

t.js;

254 ms

fbevents.js

fbevents.js

202 ms

j.php

j.php

726 ms

gtm.js

gtm.js

250 ms

gtm.js

gtm.js

326 ms

gtm.js

gtm.js

327 ms

gtm.js

gtm.js

307 ms

bird-kultgen-building-bg.jpg

bird-kultgen-building-bg.jpg

379 ms

quickNav10.jpg

quickNav10.jpg

666 ms

service-full.jpg

service-full.jpg

383 ms

3401.js

3401.js

245 ms

h1wyOqItYCA

h1wyOqItYCA

260 ms

linkid.js

linkid.js

163 ms

bgF150.jpg

bgF150.jpg

559 ms

antennaRegular.woff

antennaRegular.woff

148 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

180 ms

partnermetrics.js

partnermetrics.js

91 ms

USA

USA

20292 ms

starV6.gif

starV6.gif

24 ms

collect

collect

11 ms

collect

collect

50 ms

collect

collect

69 ms

collect

collect

10 ms

starV6.gif

starV6.gif

11 ms

recordMetricsData.action

recordMetricsData.action

85 ms

www-player.css

www-player.css

6 ms

www-embed-player.js

www-embed-player.js

31 ms

base.js

base.js

80 ms

conversion_async.js

conversion_async.js

324 ms

acsb.js

acsb.js

324 ms

ad_status.js

ad_status.js

212 ms

om_QuI9M6WDewyV11PDqwyZXtjss-zYzBgeHLXyLCgE.js

om_QuI9M6WDewyV11PDqwyZXtjss-zYzBgeHLXyLCgE.js

130 ms

embed.js

embed.js

40 ms

id

id

43 ms

KFOmCnqEu92Fr1Mu4mxP.ttf

KFOmCnqEu92Fr1Mu4mxP.ttf

52 ms

KFOlCnqEu92Fr1MmEU9fBBc9.ttf

KFOlCnqEu92Fr1MmEU9fBBc9.ttf

56 ms

v.gif

v.gif

42 ms

Create

Create

97 ms

GenerateIT

GenerateIT

16 ms

log_event

log_event

17 ms

Accessibility Review

bkford.com accessibility score

92

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

<frame> or <iframe> elements do not have a title

High

Links do not have a discernible name

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

Lists do not contain only <li> elements and script supporting elements (<script> and <template>).

Best Practices

bkford.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

bkford.com SEO score

83

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Bkford.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Bkford.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

bkford.com

Open Graph data is detected on the main page of Bk Ford. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: