Tools & Wizards About Us
blacksnowgroup.co.za screenshot

Report Summary

  • 14

    Performance

    Renders faster than
    26% of other websites

  • 91

    Accessibility

    Visual factors better than
    that of 76% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 86

    SEO

    Google-friendlier than
    60% of websites

blacksnowgroup.co.za

Digital Marketing Agency South Africa | Black Snow Agency

Page Load Speed

11 sec in total

First Response

1.5 sec

Resources Loaded

8.5 sec

Page Rendered

875 ms

blacksnowgroup.co.za screenshot

About Website

Welcome to blacksnowgroup.co.za homepage info - get ready to check Black Snow Group best content for South Africa right away, or after learning these important things about blacksnowgroup.co.za

Top Digital Marketing Agency South Africa, over 15 years of Digital Marketing experience in Social Media Marketing, SEO and Performance Marketing Services.

Visit blacksnowgroup.co.za

Key Findings

We analyzed Blacksnowgroup.co.za page load time and found that the first response time was 1.5 sec and then it took 9.4 sec to load all DOM resources and completely render a web page. This is a poor result, as 90% of websites can load faster.

Performance Metrics

blacksnowgroup.co.za performance score

14

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value7.9 s

0/100

10%

LCP (Largest Contentful Paint)

Value9.8 s

0/100

25%

SI (Speed Index)

Value15.6 s

0/100

10%

TBT (Total Blocking Time)

Value710 ms

42/100

30%

CLS (Cumulative Layout Shift)

Value0.844

4/100

15%

TTI (Time to Interactive)

Value16.7 s

5/100

10%

Network Requests Diagram

blacksnowgroup.co.za

1542 ms

wpo-minify-header-efec3379.min.css

917 ms

wpo-minify-header-f70f586a.min.js

2105 ms

js

84 ms

ScrollMagic.min.js

908 ms

Our browser made a total of 60 requests to load all elements on the main page. We found that 83% of them (50 requests) were addressed to the original Blacksnowgroup.co.za, 3% (2 requests) were made to Googletagmanager.com and 3% (2 requests) were made to Maxcdn.bootstrapcdn.com. The less responsive or slowest element that took the longest time to load (3 sec) belongs to the original domain Blacksnowgroup.co.za.

Page Optimization Overview & Recommendations

Page size can be reduced by 436.6 kB (19%)

Content Size

2.3 MB

After Optimization

1.9 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Blacksnowgroup.co.za main page is 2.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. Images take 1.4 MB which makes up the majority of the site volume.

HTML Optimization

-80%

Potential reduce by 53.9 kB

  • Original 67.8 kB
  • After minification 60.9 kB
  • After compression 13.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 53.9 kB or 80% of the original size.

Image Optimization

-3%

Potential reduce by 46.7 kB

  • Original 1.4 MB
  • After minification 1.4 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Black Snow Group images are well optimized though.

JavaScript Optimization

-45%

Potential reduce by 331.7 kB

  • Original 739.4 kB
  • After minification 739.4 kB
  • After compression 407.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 331.7 kB or 45% of the original size.

CSS Optimization

-6%

Potential reduce by 4.3 kB

  • Original 67.6 kB
  • After minification 67.6 kB
  • After compression 63.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Blacksnowgroup.co.za has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 20 (36%)

Requests Now

55

After Optimization

35

  • Images
  • JavaScript
  • CSS

The browser has sent 55 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Black Snow Group. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 14 to 1 for JavaScripts and from 8 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

blacksnowgroup.co.za

blacksnowgroup.co.za

1542 ms

wpo-minify-header-efec3379.min.css

wpo-minify-header-efec3379.min.css

917 ms

wpo-minify-header-f70f586a.min.js

wpo-minify-header-f70f586a.min.js

2105 ms

js

js

84 ms

ScrollMagic.min.js

ScrollMagic.min.js

908 ms

debug.addIndicators.min.js

debug.addIndicators.min.js

911 ms

TweenMax.min.js

TweenMax.min.js

30 ms

animation.gsap.min.js

animation.gsap.min.js

910 ms

CSSPlugin.min.js

CSSPlugin.min.js

1223 ms

style.css

style.css

1219 ms

font-awesome.min.css

font-awesome.min.css

37 ms

util.carousel.css

util.carousel.css

1218 ms

util.animate.css

util.animate.css

1218 ms

js

js

122 ms

api.js

api.js

51 ms

masonry.pkgd.min.js

masonry.pkgd.min.js

924 ms

FunctionPro-Bold.woff

FunctionPro-Bold.woff

613 ms

bootstrap.css

bootstrap.css

614 ms

bootstrap-responsive.css

bootstrap-responsive.css

307 ms

alwyn.css

alwyn.css

311 ms

fbevents.js

fbevents.js

90 ms

recaptcha__en.js

recaptcha__en.js

154 ms

Black-Snow-Logo.png

Black-Snow-Logo.png

315 ms

Black-Snow-Huawei-web-banner.webp

Black-Snow-Huawei-web-banner.webp

618 ms

Black-Snow-Aramex-web-banner.webp

Black-Snow-Aramex-web-banner.webp

912 ms

Black-Snow-Goldwell-web-banner.webp

Black-Snow-Goldwell-web-banner.webp

1233 ms

Black-Snow-SES-web-banner.webp

Black-Snow-SES-web-banner.webp

607 ms

Black-Snow-Landrover-web-banner.webp

Black-Snow-Landrover-web-banner.webp

916 ms

sep-top.png

sep-top.png

626 ms

close.png

close.png

912 ms

sep-bot.png

sep-bot.png

926 ms

securitas-logo.png

securitas-logo.png

935 ms

johndeere-logo.png

johndeere-logo.png

1218 ms

douglasgreen-logo.png

douglasgreen-logo.png

1217 ms

fedex-logo.png

fedex-logo.png

1223 ms

davinci-logo.png

davinci-logo.png

1233 ms

masscash-logo.png

masscash-logo.png

1244 ms

goldwell-logo.png

goldwell-logo.png

1519 ms

importance-of-seo.jpg

importance-of-seo.jpg

1822 ms

MicrosoftTeams-image.jpg

MicrosoftTeams-image.jpg

1530 ms

intdev-partner-logo.png

intdev-partner-logo.png

1545 ms

BS_digital.jpg

BS_digital.jpg

1531 ms

bs_creative.jpg

bs_creative.jpg

1539 ms

bs_PR.jpg

bs_PR.jpg

1813 ms

bs_events.jpg

bs_events.jpg

1827 ms

p_jlrsa_featured.jpg

p_jlrsa_featured.jpg

2146 ms

SES_Cover.jpg

SES_Cover.jpg

2458 ms

Four-Seasons_1-1.jpg

Four-Seasons_1-1.jpg

2764 ms

goldwell-2-2.jpg

goldwell-2-2.jpg

2417 ms

p_unitrans_featured.jpg

p_unitrans_featured.jpg

2117 ms

p_simbisa_featured.jpg

p_simbisa_featured.jpg

2435 ms

norton_featured.png

norton_featured.png

2423 ms

epicerp-cover.jpg

epicerp-cover.jpg

2765 ms

cellini_cover.jpg

cellini_cover.jpg

3025 ms

Fedex-1.jpg

Fedex-1.jpg

2729 ms

insight.min.js

insight.min.js

124 ms

FunctionPro-Book.woff

FunctionPro-Book.woff

2675 ms

FunctionPro-Light.woff

FunctionPro-Light.woff

2701 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

108 ms

insight.beta.min.js

insight.beta.min.js

24 ms

Accessibility Review

blacksnowgroup.co.za accessibility score

91

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

blacksnowgroup.co.za best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

blacksnowgroup.co.za SEO score

86

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

robots.txt is not valid

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Blacksnowgroup.co.za can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Blacksnowgroup.co.za main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

blacksnowgroup.co.za

Open Graph data is detected on the main page of Black Snow Group. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: