Tools & Wizards About Us
blinepromotions.co.nz screenshot

Report Summary

  • 14

    Performance

    Renders faster than
    26% of other websites

  • 95

    Accessibility

    Visual factors better than
    that of 86% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 92

    SEO

    Google-friendlier than
    74% of websites

blinepromotions.co.nz

Branded Promotional Items & Corporate Gifts | B-Line Promotions

Page Load Speed

6.8 sec in total

First Response

1.5 sec

Resources Loaded

4.6 sec

Page Rendered

768 ms

blinepromotions.co.nz screenshot

About Website

Visit blinepromotions.co.nz now to see the best up-to-date B Line Promotions content for New Zealand and also check out these interesting facts you probably never knew about blinepromotions.co.nz

B-Line Promotions has access to a vast range of branded promotional items and corporate gifts. We welcome your enquiry to discuss your specific needs.

Visit blinepromotions.co.nz

Key Findings

We analyzed Blinepromotions.co.nz page load time and found that the first response time was 1.5 sec and then it took 5.4 sec to load all DOM resources and completely render a web page. This is a poor result, as 75% of websites can load faster.

Performance Metrics

blinepromotions.co.nz performance score

14

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.4 s

17/100

10%

LCP (Largest Contentful Paint)

Value9.7 s

0/100

25%

SI (Speed Index)

Value9.6 s

11/100

10%

TBT (Total Blocking Time)

Value1,040 ms

26/100

30%

CLS (Cumulative Layout Shift)

Value0.998

2/100

15%

TTI (Time to Interactive)

Value9.3 s

31/100

10%

Network Requests Diagram

blinepromotions.co.nz

1495 ms

vm-ltr-common.css

258 ms

vm-ltr-site.css

495 ms

vm-ltr-reviews.css

488 ms

mailchimpsignup.css

499 ms

Our browser made a total of 55 requests to load all elements on the main page. We found that 91% of them (50 requests) were addressed to the original Blinepromotions.co.nz, 4% (2 requests) were made to Ajax.googleapis.com and 2% (1 request) were made to Fonts.googleapis.com. The less responsive or slowest element that took the longest time to load (1.5 sec) belongs to the original domain Blinepromotions.co.nz.

Page Optimization Overview & Recommendations

Page size can be reduced by 503.3 kB (51%)

Content Size

981.3 kB

After Optimization

478.0 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Blinepromotions.co.nz main page is 981.3 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 45% of websites need less resources to load. Javascripts take 475.6 kB which makes up the majority of the site volume.

HTML Optimization

-80%

Potential reduce by 31.7 kB

  • Original 39.5 kB
  • After minification 37.1 kB
  • After compression 7.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 31.7 kB or 80% of the original size.

Image Optimization

-6%

Potential reduce by 19.5 kB

  • Original 341.2 kB
  • After minification 321.7 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. B Line Promotions images are well optimized though.

JavaScript Optimization

-73%

Potential reduce by 347.2 kB

  • Original 475.6 kB
  • After minification 431.8 kB
  • After compression 128.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 347.2 kB or 73% of the original size.

CSS Optimization

-84%

Potential reduce by 104.9 kB

  • Original 125.1 kB
  • After minification 105.6 kB
  • After compression 20.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Blinepromotions.co.nz needs all CSS files to be minified and compressed as it can save up to 104.9 kB or 84% of the original size.

Requests Breakdown

Number of requests can be reduced by 27 (51%)

Requests Now

53

After Optimization

26

  • Images
  • JavaScript
  • CSS

The browser has sent 53 CSS, Javascripts, AJAX and image requests in order to completely render the main page of B Line Promotions. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 18 to 1 for JavaScripts and from 11 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

blinepromotions.co.nz

blinepromotions.co.nz

1495 ms

vm-ltr-common.css

vm-ltr-common.css

258 ms

vm-ltr-site.css

vm-ltr-site.css

495 ms

vm-ltr-reviews.css

vm-ltr-reviews.css

488 ms

mailchimpsignup.css

mailchimpsignup.css

499 ms

jquery.fancybox-1.3.4.css

jquery.fancybox-1.3.4.css

497 ms

system.css

system.css

500 ms

general.css

general.css

501 ms

template.css

template.css

734 ms

template.responsive.css

template.responsive.css

751 ms

css

css

24 ms

mootools-core.js

mootools-core.js

1002 ms

mootools-more.js

mootools-more.js

1488 ms

core.js

core.js

755 ms

caption.js

caption.js

750 ms

jquery.min.js

jquery.min.js

35 ms

jquery-noconflict.js

jquery-noconflict.js

977 ms

jquery-migrate.min.js

jquery-migrate.min.js

993 ms

bootstrap.min.js

bootstrap.min.js

996 ms

jquery-ui.min.js

jquery-ui.min.js

55 ms

jquery.ui.autocomplete.html.js

jquery.ui.autocomplete.html.js

1002 ms

jquery.noconflict.js

jquery.noconflict.js

1216 ms

update_cart.js

update_cart.js

1235 ms

mailchimpsignup.js

mailchimpsignup.js

1240 ms

jquery.fancybox-1.3.4.pack.js

jquery.fancybox-1.3.4.pack.js

1244 ms

vmprices.js

vmprices.js

1254 ms

html5.js

html5.js

23 ms

script.js

script.js

1464 ms

script.responsive.js

script.responsive.js

1476 ms

system.css

system.css

1002 ms

page.png

page.png

251 ms

header.png

header.png

246 ms

menuseparator.png

menuseparator.png

244 ms

spacer.gif

spacer.gif

251 ms

blinelogo3.png

blinelogo3.png

260 ms

700b8.jpg

700b8.jpg

505 ms

e3442.jpg

e3442.jpg

726 ms

6b127.jpg

6b127.jpg

487 ms

TWS_WTWS_200x200.jpg

TWS_WTWS_200x200.jpg

451 ms

quantity-controls.png

quantity-controls.png

453 ms

TEL_WTEL_200x200.jpg

TEL_WTEL_200x200.jpg

458 ms

9090_0002_200x200.jpg

9090_0002_200x200.jpg

686 ms

692BL_Domain_Metal_Pen_200x200.jpg

692BL_Domain_Metal_Pen_200x200.jpg

698 ms

blockheader.png

blockheader.png

959 ms

IdwaSrUcr-IskDo5YUNTVS3USBnSvpkopQaUR-2r7iU.ttf

IdwaSrUcr-IskDo5YUNTVS3USBnSvpkopQaUR-2r7iU.ttf

24 ms

special.jpg

special.jpg

709 ms

ajax-loader.gif

ajax-loader.gif

709 ms

blineopen.jpg

blineopen.jpg

1399 ms

tmp29B.png

tmp29B.png

1168 ms

Park%20Lane%20Pen%20Set.jpg

Park%20Lane%20Pen%20Set.jpg

1185 ms

tmp29C.png

tmp29C.png

948 ms

Nomad%20Drink%20Bottles.jpg

Nomad%20Drink%20Bottles.jpg

957 ms

Cap%20-%20Virgin.jpg

Cap%20-%20Virgin.jpg

1190 ms

Alarm%20Clock%20Pen%20Holder.jpg

Alarm%20Clock%20Pen%20Holder.jpg

1211 ms

arrow_down.png

arrow_down.png

1186 ms

Accessibility Review

blinepromotions.co.nz accessibility score

95

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

blinepromotions.co.nz best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

blinepromotions.co.nz SEO score

92

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Blinepromotions.co.nz can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Blinepromotions.co.nz main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

blinepromotions.co.nz

Open Graph description is not detected on the main page of B Line Promotions. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: