Tools & Wizards About Us
blingholdings.com screenshot

Report Summary

  • 54

    Performance

    Renders faster than
    71% of other websites

  • 57

    Accessibility

    Visual factors better than
    that of 24% of websites

  • 50

    Best Practices

    More advanced features
    available than in
    19% of websites

  • 67

    SEO

    Google-friendlier than
    26% of websites

blingholdings.com

Advertising Agency | Corporate Marketing Consultant Company | Blingholdings

Page Load Speed

13 sec in total

First Response

1 sec

Resources Loaded

11.8 sec

Page Rendered

128 ms

blingholdings.com screenshot

About Website

Welcome to blingholdings.com homepage info - get ready to check Blingholdings best content right away, or after learning these important things about blingholdings.com

Blingholdings is one of the leading advertising agency in Hong Kong and China, our service includes corporate marketing consultancy, advertising planning, brand building, marketing event, communicatio...

Visit blingholdings.com

Key Findings

We analyzed Blingholdings.com page load time and found that the first response time was 1 sec and then it took 11.9 sec to load all DOM resources and completely render a web page. This is a poor result, as 90% of websites can load faster.

Performance Metrics

blingholdings.com performance score

54

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.6 s

63/100

10%

LCP (Largest Contentful Paint)

Value5.8 s

15/100

25%

SI (Speed Index)

Value12.4 s

3/100

10%

TBT (Total Blocking Time)

Value150 ms

95/100

30%

CLS (Cumulative Layout Shift)

Value0.163

72/100

15%

TTI (Time to Interactive)

Value7.5 s

47/100

10%

Network Requests Diagram

blingholdings.com

1029 ms

style.css

438 ms

dropdown.js

480 ms

tinyfader.js

451 ms

tinybox.js

453 ms

Our browser made a total of 32 requests to load all elements on the main page. We found that 88% of them (28 requests) were addressed to the original Blingholdings.com, 6% (2 requests) were made to Google-analytics.com and 3% (1 request) were made to D31qbv1cthcecs.cloudfront.net. The less responsive or slowest element that took the longest time to load (9.6 sec) belongs to the original domain Blingholdings.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 40.6 kB (3%)

Content Size

1.3 MB

After Optimization

1.3 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Blingholdings.com main page is 1.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 20% of websites need less resources to load. Images take 1.3 MB which makes up the majority of the site volume.

HTML Optimization

-75%

Potential reduce by 9.8 kB

  • Original 13.1 kB
  • After minification 12.4 kB
  • After compression 3.3 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 9.8 kB or 75% of the original size.

Image Optimization

-2%

Potential reduce by 30.0 kB

  • Original 1.3 MB
  • After minification 1.2 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Blingholdings images are well optimized though.

JavaScript Optimization

-1%

Potential reduce by 489 B

  • Original 58.0 kB
  • After minification 58.0 kB
  • After compression 57.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-11%

Potential reduce by 332 B

  • Original 2.9 kB
  • After minification 2.9 kB
  • After compression 2.6 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Blingholdings.com needs all CSS files to be minified and compressed as it can save up to 332 B or 11% of the original size.

Requests Breakdown

Number of requests can be reduced by 6 (20%)

Requests Now

30

After Optimization

24

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 30 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Blingholdings. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 7 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

blingholdings.com

blingholdings.com

1029 ms

style.css

style.css

438 ms

dropdown.js

dropdown.js

480 ms

tinyfader.js

tinyfader.js

451 ms

tinybox.js

tinybox.js

453 ms

jquery-1.3.2.min.js

jquery-1.3.2.min.js

1364 ms

video-title.js

video-title.js

462 ms

tinystyle.css

tinystyle.css

649 ms

logo.jpg

logo.jpg

453 ms

menu-sep.jpg

menu-sep.jpg

374 ms

about-us-off.jpg

about-us-off.jpg

269 ms

philosophy-off.jpg

philosophy-off.jpg

244 ms

leadership-off.jpg

leadership-off.jpg

243 ms

service-off.jpg

service-off.jpg

259 ms

reference-off.jpg

reference-off.jpg

469 ms

our-work-off.jpg

our-work-off.jpg

469 ms

csr-commitment-off.jpg

csr-commitment-off.jpg

478 ms

contact-us-off.jpg

contact-us-off.jpg

480 ms

line.jpg

line.jpg

603 ms

space.gif

space.gif

668 ms

banner04.jpg

banner04.jpg

2493 ms

banner02.jpg

banner02.jpg

2494 ms

banner06.jpg

banner06.jpg

3626 ms

banner05.jpg

banner05.jpg

2184 ms

banner03.jpg

banner03.jpg

5904 ms

banner01.jpg

banner01.jpg

6020 ms

banner07.jpg

banner07.jpg

9614 ms

quote-01.png

quote-01.png

2922 ms

atrk.js

atrk.js

6 ms

analytics.js

analytics.js

8 ms

collect

collect

30 ms

js

js

78 ms

Accessibility Review

blingholdings.com accessibility score

57

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best Practices

blingholdings.com best practices score

50

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

blingholdings.com SEO score

67

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    ZH

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Blingholdings.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it does not match the claimed Chinese language. Our system also found out that Blingholdings.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

blingholdings.com

Open Graph description is not detected on the main page of Blingholdings. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: