Tools & Wizards About Us
bloomandwild.co.uk screenshot

Report Summary

  • 4

    Performance

    Renders faster than
    20% of other websites

  • 88

    Accessibility

    Visual factors better than
    that of 68% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 69

    SEO

    Google-friendlier than
    28% of websites

bloomandwild.co.uk

Bloom & Wild Flower Delivery | Flowers & Gifts

Page Load Speed

4.6 sec in total

First Response

130 ms

Resources Loaded

3.4 sec

Page Rendered

1.1 sec

bloomandwild.co.uk screenshot

About Website

Welcome to bloomandwild.co.uk homepage info - get ready to check Bloom And Wild best content right away, or after learning these important things about bloomandwild.co.uk

Flower delivery from Bloom & Wild, delight someone with a beautiful bouquet posted through their letterbox. Carefully selected flowers & gifts with free next day delivery, be there from anywhere with ...

Visit bloomandwild.co.uk

Key Findings

We analyzed Bloomandwild.co.uk page load time and found that the first response time was 130 ms and then it took 4.5 sec to load all DOM resources and completely render a web page. This is a poor result, as 70% of websites can load faster.

Performance Metrics

bloomandwild.co.uk performance score

4

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.9 s

4/100

10%

LCP (Largest Contentful Paint)

Value14.6 s

0/100

25%

SI (Speed Index)

Value8.9 s

15/100

10%

TBT (Total Blocking Time)

Value5,110 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.524

15/100

15%

TTI (Time to Interactive)

Value26.1 s

0/100

10%

Network Requests Diagram

www.bloomandwild.com

130 ms

561970248.js

190 ms

main.css

35 ms

main2.css

107 ms

logo.png

179 ms

Our browser made a total of 69 requests to load all elements on the main page. We found that 0% of them (0 request) were addressed to the original Bloomandwild.co.uk, 16% (11 requests) were made to Api.bloomandwild.com and 12% (8 requests) were made to D3byb5bid4tq4o.cloudfront.net. The less responsive or slowest element that took the longest time to load (1.2 sec) relates to the external source Bloomandwild.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 647.1 kB (72%)

Content Size

903.9 kB

After Optimization

256.7 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Bloomandwild.co.uk main page is 903.9 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 55% of websites need less resources to load. CSS take 454.3 kB which makes up the majority of the site volume.

HTML Optimization

-74%

Potential reduce by 45.0 kB

  • Original 60.4 kB
  • After minification 57.0 kB
  • After compression 15.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 45.0 kB or 74% of the original size.

Image Optimization

-0%

Potential reduce by 0 B

  • Original 7.4 kB
  • After minification 7.4 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Bloom And Wild images are well optimized though.

JavaScript Optimization

-55%

Potential reduce by 209.0 kB

  • Original 381.7 kB
  • After minification 381.7 kB
  • After compression 172.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 209.0 kB or 55% of the original size.

CSS Optimization

-87%

Potential reduce by 393.2 kB

  • Original 454.3 kB
  • After minification 453.9 kB
  • After compression 61.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Bloomandwild.co.uk needs all CSS files to be minified and compressed as it can save up to 393.2 kB or 87% of the original size.

Requests Breakdown

Number of requests can be reduced by 25 (42%)

Requests Now

60

After Optimization

35

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 60 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Bloom And Wild. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 18 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

www.bloomandwild.com

www.bloomandwild.com

130 ms

561970248.js

561970248.js

190 ms

main.css

main.css

35 ms

main2.css

main2.css

107 ms

logo.png

logo.png

179 ms

xdomain.js

xdomain.js

171 ms

pricing

pricing

746 ms

app.min.js

app.min.js

212 ms

branch-v1.8.3.min.js

branch-v1.8.3.min.js

202 ms

gtm.js

gtm.js

518 ms

event

event

393 ms

26FAC9_1_0.woff

26FAC9_1_0.woff

51 ms

_r

_r

408 ms

channel.html

channel.html

55 ms

tv2track.js

tv2track.js

449 ms

oct.js

oct.js

27 ms

next_delivery_dates

next_delivery_dates

431 ms

16 ms

adsct

adsct

149 ms

adsct

adsct

146 ms

open

open

385 ms

open

open

424 ms

shipping_options

shipping_options

416 ms

piwik.php

piwik.php

91 ms

nr-632.min.js

nr-632.min.js

329 ms

font-awesome.min.css

font-awesome.min.css

454 ms

sdk.js

sdk.js

378 ms

proxy.html

proxy.html

305 ms

event

event

200 ms

analytics.js

analytics.js

376 ms

bat.js

bat.js

729 ms

fbds.js

fbds.js

383 ms

conversion_async.js

conversion_async.js

642 ms

home-letterbox-1.jpg

home-letterbox-1.jpg

213 ms

logo.png

logo.png

144 ms

home-letterbox-2.jpg

home-letterbox-2.jpg

178 ms

home-letterbox-3.jpg

home-letterbox-3.jpg

233 ms

home-classic-1.jpg

home-classic-1.jpg

233 ms

home-classic-2.jpg

home-classic-2.jpg

270 ms

home-classic-3.jpg

home-classic-3.jpg

269 ms

reviews-flowers.jpg

reviews-flowers.jpg

269 ms

download-on-app-store.png

download-on-app-store.png

109 ms

download-on-play-store.png

download-on-play-store.png

109 ms

header-homepage-march2016-huge.jpg

header-homepage-march2016-huge.jpg

1206 ms

header-homepage-march2016-small.jpg

header-homepage-march2016-small.jpg

519 ms

logos.png

logos.png

123 ms

26FAC9_0_0.woff

26FAC9_0_0.woff

195 ms

mrseavromlin-071211001EmigreWebOnly.woff

mrseavromlin-071211001EmigreWebOnly.woff

167 ms

bw-icon-font.ttf

bw-icon-font.ttf

166 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

204 ms

4ef0c120dc

4ef0c120dc

524 ms

xdomain.js

xdomain.js

441 ms

374 ms

xd_arbiter.php

xd_arbiter.php

384 ms

collect

collect

46 ms

collect

collect

125 ms

74 ms

102 ms

166 ms

stats

stats

409 ms

devices

devices

432 ms

config

config

151 ms

devices

devices

605 ms

stats

stats

606 ms

43 ms

xd_arbiter.php

xd_arbiter.php

22 ms

ga-audiences

ga-audiences

33 ms

shipping_options

shipping_options

185 ms

widget_v2.134.js

widget_v2.134.js

12 ms

Accessibility Review

bloomandwild.co.uk accessibility score

88

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

<frame> or <iframe> elements do not have a title

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best Practices

bloomandwild.co.uk best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

bloomandwild.co.uk SEO score

69

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

High

robots.txt is not valid

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Bloomandwild.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Bloomandwild.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

bloomandwild.co.uk

Open Graph description is not detected on the main page of Bloom And Wild. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: