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bluebellgroup.com screenshot

Report Summary

  • 37

    Performance

    Renders faster than
    56% of other websites

  • 83

    Accessibility

    Visual factors better than
    that of 54% of websites

  • 58

    Best Practices

    More advanced features
    available than in
    20% of websites

  • 71

    SEO

    Google-friendlier than
    30% of websites

bluebellgroup.com

Bluebell Group - Leading Brand Distributors in Asia

Page Load Speed

13.6 sec in total

First Response

481 ms

Resources Loaded

9.3 sec

Page Rendered

3.8 sec

bluebellgroup.com screenshot

About Website

Click here to check amazing Bluebell Group content for Singapore. Otherwise, check out these important facts you probably never knew about bluebellgroup.com

Bluebell Group is a distributor of luxury, premium, & lifestyle brands throughout Asia. Operating across 10 markets including Japan, South Korea, Greater China, Singapore, and Malaysia.

Visit bluebellgroup.com

Key Findings

We analyzed Bluebellgroup.com page load time and found that the first response time was 481 ms and then it took 13.1 sec to load all DOM resources and completely render a web page. This is a poor result, as 90% of websites can load faster.

Performance Metrics

bluebellgroup.com performance score

37

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.4 s

16/100

10%

LCP (Largest Contentful Paint)

Value5.3 s

22/100

25%

SI (Speed Index)

Value13.4 s

2/100

10%

TBT (Total Blocking Time)

Value770 ms

38/100

30%

CLS (Cumulative Layout Shift)

Value0.014

100/100

15%

TTI (Time to Interactive)

Value9.4 s

30/100

10%

Network Requests Diagram

bluebellgroup.com

481 ms

bluebellgroup.com

1195 ms

style.min.css

241 ms

styles.css

473 ms

magnific-popup.css

706 ms

Our browser made a total of 149 requests to load all elements on the main page. We found that 91% of them (136 requests) were addressed to the original Bluebellgroup.com, 2% (3 requests) were made to Googletagmanager.com and 2% (3 requests) were made to Cdnjs.cloudflare.com. The less responsive or slowest element that took the longest time to load (2.9 sec) belongs to the original domain Bluebellgroup.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.8 MB (10%)

Content Size

17.6 MB

After Optimization

15.9 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Bluebellgroup.com main page is 17.6 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 70% of websites need less resources to load. Images take 17.3 MB which makes up the majority of the site volume.

HTML Optimization

-87%

Potential reduce by 124.5 kB

  • Original 143.0 kB
  • After minification 107.0 kB
  • After compression 18.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 36.0 kB, which is 25% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 124.5 kB or 87% of the original size.

Image Optimization

-9%

Potential reduce by 1.6 MB

  • Original 17.3 MB
  • After minification 15.7 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Bluebell Group images are well optimized though.

JavaScript Optimization

-8%

Potential reduce by 13.1 kB

  • Original 160.0 kB
  • After minification 160.0 kB
  • After compression 146.9 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-9%

Potential reduce by 5.6 kB

  • Original 62.3 kB
  • After minification 62.3 kB
  • After compression 56.8 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Bluebellgroup.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 28 (29%)

Requests Now

96

After Optimization

68

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 96 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Bluebell Group. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 17 to 1 for JavaScripts and from 13 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

bluebellgroup.com

bluebellgroup.com

481 ms

bluebellgroup.com

bluebellgroup.com

1195 ms

style.min.css

style.min.css

241 ms

styles.css

styles.css

473 ms

magnific-popup.css

magnific-popup.css

706 ms

slick.css

slick.css

705 ms

wp-igsp-public.css

wp-igsp-public.css

711 ms

style.css

style.css

706 ms

bootstrap.min.css

bootstrap.min.css

1201 ms

style.css

style.css

1177 ms

style_desktop.css

style_desktop.css

946 ms

style_tablet.css

style_tablet.css

939 ms

style.css

style.css

950 ms

script.js

script.js

1173 ms

jquery.min.js

jquery.min.js

1423 ms

jquery-migrate.min.js

jquery-migrate.min.js

1193 ms

gtm4wp-form-move-tracker.js

gtm4wp-form-move-tracker.js

1405 ms

jquery-2.2.4.min.js

jquery-2.2.4.min.js

32 ms

js

js

83 ms

slick.css

slick.css

31 ms

slick-theme.min.css

slick-theme.min.css

63 ms

jquery.min.js

jquery.min.js

35 ms

slick.min.js

slick.min.js

32 ms

wp-polyfill-inert.min.js

wp-polyfill-inert.min.js

1406 ms

regenerator-runtime.min.js

regenerator-runtime.min.js

1500 ms

wp-polyfill.min.js

wp-polyfill.min.js

1564 ms

index.js

index.js

1683 ms

scripts.js

scripts.js

1683 ms

bootstrap.min.js

bootstrap.min.js

1682 ms

scripts.js

scripts.js

1914 ms

gtm.js

gtm.js

192 ms

analytics.js

analytics.js

185 ms

gtm.js

gtm.js

184 ms

BB70-WEBSITE-LOGO.png

BB70-WEBSITE-LOGO.png

986 ms

uk_flag_icon.gif

uk_flag_icon.gif

795 ms

south_korea_flag_icon.gif

south_korea_flag_icon.gif

696 ms

japan_flag_icon.gif

japan_flag_icon.gif

465 ms

hong_kong_flag_icon.gif

hong_kong_flag_icon.gif

464 ms

china_flag_icon.gif

china_flag_icon.gif

698 ms

menu_icon.png

menu_icon.png

697 ms

cat_fashion_apparel.jpg

cat_fashion_apparel.jpg

1646 ms

cat_fragrance_beauty.jpg

cat_fragrance_beauty.jpg

1859 ms

cat_accessories.jpg

cat_accessories.jpg

1862 ms

cat_jewellery_watches.jpg

cat_jewellery_watches.jpg

2796 ms

cat_athleisure.jpg

cat_athleisure.jpg

1949 ms

cat_tobacco_liquor.jpg

cat_tobacco_liquor.jpg

2865 ms

cat_eyewear.jpg

cat_eyewear.jpg

1883 ms

cat_gourmet_food.jpg

cat_gourmet_food.jpg

2094 ms

diamond_icon.png

diamond_icon.png

2095 ms

map_highres-1.png

map_highres-1.png

283 ms

testimonial_image_01.png

testimonial_image_01.png

510 ms

testimonial_image_02.png

testimonial_image_02.png

509 ms

testimonial_image_03_1.png

testimonial_image_03_1.png

515 ms

Bluebell-Logos-to-BDS_All-Saints-2.png

Bluebell-Logos-to-BDS_All-Saints-2.png

516 ms

Bluebell-Logos-to-BDS_Anya-Hindmarch.png

Bluebell-Logos-to-BDS_Anya-Hindmarch.png

624 ms

Bluebell-Logos-to-BDS_Balmain-Paris.png

Bluebell-Logos-to-BDS_Balmain-Paris.png

625 ms

Bluebell-Logos-to-BDS_bellroy.png

Bluebell-Logos-to-BDS_bellroy.png

738 ms

Bluebell-Logos-to-BDS_Benefit.png

Bluebell-Logos-to-BDS_Benefit.png

739 ms

Bluebell-Logos-to-BDS_bond-no.9.png

Bluebell-Logos-to-BDS_bond-no.9.png

747 ms

Bluebell-Logos-to-BDS_CELINE.png

Bluebell-Logos-to-BDS_CELINE.png

748 ms

Bluebell-Logos-to-BDS_CLARINS.png

Bluebell-Logos-to-BDS_CLARINS.png

1704 ms

Bluebell-Logos-to-BDS_david-off.png

Bluebell-Logos-to-BDS_david-off.png

913 ms

Bluebell-Logos-to-BDS_Etat-Libre-Dorange.png

Bluebell-Logos-to-BDS_Etat-Libre-Dorange.png

921 ms

Gentle-Monster.png

Gentle-Monster.png

857 ms

ajax-loader.gif

ajax-loader.gif

92 ms

hermes_grey.png

hermes_grey.png

809 ms

collect

collect

25 ms

slick.woff

slick.woff

35 ms

TiemposHeadline-RegularItalic.otf

TiemposHeadline-RegularItalic.otf

1887 ms

TiemposHeadlineRegular.otf

TiemposHeadlineRegular.otf

2006 ms

TiemposHeadlineWebMedium.woff

TiemposHeadlineWebMedium.woff

2094 ms

collect

collect

11 ms

map_highres-1.png

map_highres-1.png

2051 ms

AvenirMedium.ttf

AvenirMedium.ttf

1896 ms

AvenirNextLTW01RegularRegular.woff

AvenirNextLTW01RegularRegular.woff

2065 ms

Bluebell-Logos-to-BDS_IZIPIZI-1.png

Bluebell-Logos-to-BDS_IZIPIZI-1.png

489 ms

testimonial_image_01.png

testimonial_image_01.png

2052 ms

testimonial_image_02.png

testimonial_image_02.png

2053 ms

testimonial_image_03_1.png

testimonial_image_03_1.png

2080 ms

Bluebell-Logos-to-BDS_All-Saints-2.png

Bluebell-Logos-to-BDS_All-Saints-2.png

2300 ms

Bluebell-Logos-to-BDS_Anya-Hindmarch.png

Bluebell-Logos-to-BDS_Anya-Hindmarch.png

2169 ms

Bluebell-Logos-to-BDS_Balmain-Paris.png

Bluebell-Logos-to-BDS_Balmain-Paris.png

2171 ms

Bluebell-Logos-to-BDS_JimmyChoo.png

Bluebell-Logos-to-BDS_JimmyChoo.png

509 ms

kusmi_tea_grey.png

kusmi_tea_grey.png

503 ms

Bluebell-Logos-to-BDS_KWAY.png

Bluebell-Logos-to-BDS_KWAY.png

503 ms

Bluebell-Logos-to-BDS_bellroy.png

Bluebell-Logos-to-BDS_bellroy.png

2093 ms

Bluebell-Logos-to-BDS_Benefit.png

Bluebell-Logos-to-BDS_Benefit.png

2288 ms

Bluebell-Logos-to-BDS_bond-no.9.png

Bluebell-Logos-to-BDS_bond-no.9.png

2279 ms

Bluebell-Logos-to-BDS_CELINE.png

Bluebell-Logos-to-BDS_CELINE.png

2281 ms

Bluebell-Logos-to-BDS_LArtisan-Parfumeur.png

Bluebell-Logos-to-BDS_LArtisan-Parfumeur.png

421 ms

Bluebell-Logos-to-BDS_david-off.png

Bluebell-Logos-to-BDS_david-off.png

2193 ms

Bluebell-Logos-to-BDS_Etat-Libre-Dorange.png

Bluebell-Logos-to-BDS_Etat-Libre-Dorange.png

2100 ms

Gentle-Monster.png

Gentle-Monster.png

2186 ms

hermes_grey.png

hermes_grey.png

2279 ms

Bluebell-Logos-to-BDS_IZIPIZI-1.png

Bluebell-Logos-to-BDS_IZIPIZI-1.png

2279 ms

loewe_grey.png

loewe_grey.png

234 ms

kusmi_tea_grey.png

kusmi_tea_grey.png

2065 ms

Bluebell-Logos-to-BDS_KWAY.png

Bluebell-Logos-to-BDS_KWAY.png

2106 ms

Bluebell-Logos-to-BDS_JimmyChoo.png

Bluebell-Logos-to-BDS_JimmyChoo.png

2199 ms

Bluebell-Logos-to-BDS_LArtisan-Parfumeur.png

Bluebell-Logos-to-BDS_LArtisan-Parfumeur.png

2232 ms

loewe_grey.png

loewe_grey.png

2276 ms

Bluebell-Logos-to-BDS_LV.png

Bluebell-Logos-to-BDS_LV.png

234 ms

Bluebell-Logos-to-BDS_CLARINS.png

Bluebell-Logos-to-BDS_CLARINS.png

1789 ms

Bluebell-Logos-to-BDS_MFKP-1.png

Bluebell-Logos-to-BDS_MFKP-1.png

234 ms

Bluebell-Logos-to-BDS_MANOLO-BLAHNIK.png

Bluebell-Logos-to-BDS_MANOLO-BLAHNIK.png

231 ms

Bluebell-Logos-to-BDS_LV.png

Bluebell-Logos-to-BDS_LV.png

1618 ms

Bluebell-Logos-to-BDS_MESSIKA.png

Bluebell-Logos-to-BDS_MESSIKA.png

234 ms

Bluebell-Logos-to-BDS_MOROCCOANIOL.png

Bluebell-Logos-to-BDS_MOROCCOANIOL.png

289 ms

Bluebell-Logos-to-BDS_MANOLO-BLAHNIK.png

Bluebell-Logos-to-BDS_MANOLO-BLAHNIK.png

1451 ms

Bluebell-Logos-to-BDS_MFKP-1.png

Bluebell-Logos-to-BDS_MFKP-1.png

1599 ms

Bluebell-Logos-to-BDS_MSGM.png

Bluebell-Logos-to-BDS_MSGM.png

238 ms

Bluebell-Logos-to-BDS_NORDGREEN.png

Bluebell-Logos-to-BDS_NORDGREEN.png

230 ms

Bluebell-Logos-to-BDS_MESSIKA.png

Bluebell-Logos-to-BDS_MESSIKA.png

1619 ms

OWNDAYS-1.png

OWNDAYS-1.png

234 ms

Bluebell-Logos-to-BDS_MOROCCOANIOL.png

Bluebell-Logos-to-BDS_MOROCCOANIOL.png

1488 ms

Bluebell-Logos-to-BDS_Parfums-De-La-Bastide.png

Bluebell-Logos-to-BDS_Parfums-De-La-Bastide.png

1669 ms

Bluebell-Logos-to-BDS_NORDGREEN.png

Bluebell-Logos-to-BDS_NORDGREEN.png

1402 ms

paul_smith_grey.png

paul_smith_grey.png

234 ms

Bluebell-Logos-to-BDS_MSGM.png

Bluebell-Logos-to-BDS_MSGM.png

1398 ms

Bluebell-Logos-to-BDS_PENHALIGONS.png

Bluebell-Logos-to-BDS_PENHALIGONS.png

231 ms

OWNDAYS-1.png

OWNDAYS-1.png

1422 ms

RAINS-1.png

RAINS-1.png

234 ms

REMY-COINTREAU.png

REMY-COINTREAU.png

1100 ms

Repetto.png

Repetto.png

230 ms

SABON-1.png

SABON-1.png

235 ms

paul_smith_grey.png

paul_smith_grey.png

1957 ms

Bluebell-Logos-to-BDS_PENHALIGONS.png

Bluebell-Logos-to-BDS_PENHALIGONS.png

1391 ms

Bluebell-Logos-to-BDS_STONE-ISLAND.png

Bluebell-Logos-to-BDS_STONE-ISLAND.png

230 ms

RAINS-1.png

RAINS-1.png

1363 ms

Repetto.png

Repetto.png

1172 ms

Bluebell-Logos-to-BDS_VENCHI.png

Bluebell-Logos-to-BDS_VENCHI.png

235 ms

1702288365027.jpeg

1702288365027.jpeg

230 ms

1700731751048.jpeg

1700731751048.jpeg

234 ms

SABON-1.png

SABON-1.png

1227 ms

Gentle-Monster.jpg

Gentle-Monster.jpg

240 ms

Bluebell-Logos-to-BDS_STONE-ISLAND.png

Bluebell-Logos-to-BDS_STONE-ISLAND.png

1190 ms

1701325107366.jpeg

1701325107366.jpeg

423 ms

bb-website-group-photoo.png

bb-website-group-photoo.png

396 ms

1702288365027.jpeg

1702288365027.jpeg

1168 ms

Bluebell_logo_BLUE_RGB-1.png

Bluebell_logo_BLUE_RGB-1.png

1167 ms

since_1954_tag_1.png

since_1954_tag_1.png

1169 ms

Bluebell-Logos-to-BDS_VENCHI.png

Bluebell-Logos-to-BDS_VENCHI.png

1222 ms

linkedin_icon.png

linkedin_icon.png

1285 ms

1700731751048.jpeg

1700731751048.jpeg

1396 ms

Gentle-Monster.jpg

Gentle-Monster.jpg

1837 ms

1701325107366.jpeg

1701325107366.jpeg

1176 ms

bb-website-group-photoo.png

bb-website-group-photoo.png

2881 ms

REMY-COINTREAU.png

REMY-COINTREAU.png

972 ms

Bluebell-Logos-to-BDS_Parfums-De-La-Bastide.png

Bluebell-Logos-to-BDS_Parfums-De-La-Bastide.png

747 ms

Accessibility Review

bluebellgroup.com accessibility score

83

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

ARIA input fields do not have accessible names

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

bluebellgroup.com best practices score

58

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

bluebellgroup.com SEO score

71

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Bluebellgroup.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Bluebellgroup.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

bluebellgroup.com

Open Graph data is detected on the main page of Bluebell Group. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: