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bluecow.com.au screenshot

Report Summary

  • 28

    Performance

    Renders faster than
    47% of other websites

  • 89

    Accessibility

    Visual factors better than
    that of 71% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 98

    SEO

    Google-friendlier than
    92% of websites

bluecow.com.au

The Marketplace — Marketplace

Page Load Speed

1.5 sec in total

First Response

54 ms

Resources Loaded

825 ms

Page Rendered

608 ms

bluecow.com.au screenshot

About Website

Click here to check amazing Bluecow content. Otherwise, check out these important facts you probably never knew about bluecow.com.au

Hosting the very best of Australian and imported European-inspired produce, the Marketplace inspires and excites both professional and home chefs with unique ingredients. The Marketplace operates a Me...

Visit bluecow.com.au

Key Findings

We analyzed Bluecow.com.au page load time and found that the first response time was 54 ms and then it took 1.4 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 30% of websites can load faster.

Performance Metrics

bluecow.com.au performance score

28

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.9 s

54/100

10%

LCP (Largest Contentful Paint)

Value7.1 s

6/100

25%

SI (Speed Index)

Value6.6 s

37/100

10%

TBT (Total Blocking Time)

Value2,440 ms

5/100

30%

CLS (Cumulative Layout Shift)

Value0.062

97/100

15%

TTI (Time to Interactive)

Value13.3 s

12/100

10%

Network Requests Diagram

bluecow.com.au

54 ms

europeanfoods.com.au

80 ms

the-marketplace.com.au

400 ms

preloads.js

181 ms

load_feature-9f951eb7d8d53973c719de211f807d63af81c644e5b9a6ae72661ac408d472f6.js

32 ms

Our browser made a total of 37 requests to load all elements on the main page. We found that 3% of them (1 request) were addressed to the original Bluecow.com.au, 62% (23 requests) were made to The-marketplace.com.au and 24% (9 requests) were made to Static.klaviyo.com. The less responsive or slowest element that took the longest time to load (400 ms) relates to the external source The-marketplace.com.au.

Page Optimization Overview & Recommendations

Page size can be reduced by 125.1 kB (6%)

Content Size

2.1 MB

After Optimization

2.0 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Bluecow.com.au main page is 2.1 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. Images take 1.5 MB which makes up the majority of the site volume.

HTML Optimization

-77%

Potential reduce by 111.2 kB

  • Original 144.7 kB
  • After minification 128.7 kB
  • After compression 33.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 16.0 kB, which is 11% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 111.2 kB or 77% of the original size.

Image Optimization

-0%

Potential reduce by 4.0 kB

  • Original 1.5 MB
  • After minification 1.5 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Bluecow images are well optimized though.

JavaScript Optimization

-3%

Potential reduce by 9.6 kB

  • Original 375.1 kB
  • After minification 375.1 kB
  • After compression 365.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-0%

Potential reduce by 276 B

  • Original 63.1 kB
  • After minification 63.1 kB
  • After compression 62.8 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Bluecow.com.au has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 21 (66%)

Requests Now

32

After Optimization

11

  • Images
  • JavaScript
  • CSS

The browser has sent 32 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Bluecow. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 22 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

bluecow.com.au

bluecow.com.au

54 ms

europeanfoods.com.au

europeanfoods.com.au

80 ms

the-marketplace.com.au

the-marketplace.com.au

400 ms

preloads.js

preloads.js

181 ms

load_feature-9f951eb7d8d53973c719de211f807d63af81c644e5b9a6ae72661ac408d472f6.js

load_feature-9f951eb7d8d53973c719de211f807d63af81c644e5b9a6ae72661ac408d472f6.js

32 ms

storefront-80e528be853eac23af2454534897ca9536b1d3d04aa043b042f34879a3c111c8.js

storefront-80e528be853eac23af2454534897ca9536b1d3d04aa043b042f34879a3c111c8.js

37 ms

features-1c0b396bd4d054b94abae1eb6a1bd6ba47beb35525c57a217c77a862ff06d83f.js

features-1c0b396bd4d054b94abae1eb6a1bd6ba47beb35525c57a217c77a862ff06d83f.js

50 ms

theme.css

theme.css

46 ms

klaviyo.js

klaviyo.js

33 ms

shopify-perf-kit-unstable.min.js

shopify-perf-kit-unstable.min.js

41 ms

empire.js

empire.js

116 ms

ripple.css

ripple.css

114 ms

instantPage.min.js

instantPage.min.js

114 ms

trekkie.storefront.a1ad2ab43a5932ff96084a0e2e69f51ba73ddbec.min.js

trekkie.storefront.a1ad2ab43a5932ff96084a0e2e69f51ba73ddbec.min.js

82 ms

shop_events_listener-61fa9e0a912c675e178777d2b27f6cbd482f8912a6b0aa31fa3515985a8cd626.js

shop_events_listener-61fa9e0a912c675e178777d2b27f6cbd482f8912a6b0aa31fa3515985a8cd626.js

82 ms

shopify-boomerang-1.0.0.min.js

shopify-boomerang-1.0.0.min.js

81 ms

Rondell_EF_logo_NEW_292x250.jpg

Rondell_EF_logo_NEW_292x250.jpg

70 ms

262A2519_2000x1446_crop_center.jpg

262A2519_2000x1446_crop_center.jpg

78 ms

262A2519_800x579_crop_center.jpg

262A2519_800x579_crop_center.jpg

73 ms

262A6721_1500x1000_crop_center.jpg

262A6721_1500x1000_crop_center.jpg

76 ms

store2_1350x1013.jpg

store2_1350x1013.jpg

80 ms

262A6539_1_1350x900.jpg

262A6539_1_1350x900.jpg

151 ms

262A2510_2_1350x900.jpg

262A2510_2_1350x900.jpg

151 ms

MarketPlace_EF.Landscape_500x123.png

MarketPlace_EF.Landscape_500x123.png

120 ms

fender_analytics.113876fdc67592e7cbfd.js

fender_analytics.113876fdc67592e7cbfd.js

79 ms

static.047f24ade89e4aff54a9.js

static.047f24ade89e4aff54a9.js

79 ms

runtime.b533e2525053b22aebe4.js

runtime.b533e2525053b22aebe4.js

47 ms

sharedUtils.e8c90ec039ff40fd1c44.js

sharedUtils.e8c90ec039ff40fd1c44.js

64 ms

vendors~signup_forms~post_identification_sync~web_personalization~reviews~atlas.b0930143925bb765e2d3.js

vendors~signup_forms~post_identification_sync~web_personalization~reviews~atlas.b0930143925bb765e2d3.js

66 ms

vendors~signup_forms~post_identification_sync~onsite-triggering.98adbd4f3c00592d4b9b.js

vendors~signup_forms~post_identification_sync~onsite-triggering.98adbd4f3c00592d4b9b.js

68 ms

vendors~signup_forms.87a8144324ad4ca548d7.js

vendors~signup_forms.87a8144324ad4ca548d7.js

71 ms

default~signup_forms~onsite-triggering.88e27c46b11194aaa904.js

default~signup_forms~onsite-triggering.88e27c46b11194aaa904.js

71 ms

signup_forms.14aea6243661fa58c6fa.js

signup_forms.14aea6243661fa58c6fa.js

70 ms

librebaskerville_n4.fa1b5384e2cad078403f0bf482eef6c0c1dd15f3.woff

librebaskerville_n4.fa1b5384e2cad078403f0bf482eef6c0c1dd15f3.woff

99 ms

librebaskerville_n7.55f9d4ea4fcfce063a8b3d8bf49cc219125f8ea3.woff

librebaskerville_n7.55f9d4ea4fcfce063a8b3d8bf49cc219125f8ea3.woff

98 ms

222767dda107e3f7f526d6dd126847a8.js

222767dda107e3f7f526d6dd126847a8.js

37 ms

klaviyo.js

klaviyo.js

3 ms

Accessibility Review

bluecow.com.au accessibility score

89

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Links do not have a discernible name

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Best Practices

bluecow.com.au best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

bluecow.com.au SEO score

98

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Bluecow.com.au can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Bluecow.com.au main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

bluecow.com.au

Open Graph data is detected on the main page of Bluecow. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: