Tools & Wizards About Us
bmwseattle.com screenshot

Report Summary

  • 14

    Performance

    Renders faster than
    26% of other websites

  • 72

    Accessibility

    Visual factors better than
    that of 37% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 81

    SEO

    Google-friendlier than
    42% of websites

bmwseattle.com

BMW Seattle | BMW Dealership in Seattle, Washington

Page Load Speed

5.2 sec in total

First Response

1.1 sec

Resources Loaded

3.7 sec

Page Rendered

383 ms

bmwseattle.com screenshot

About Website

Visit bmwseattle.com now to see the best up-to-date BMW Seattle content for United States and also check out these interesting facts you probably never knew about bmwseattle.com

BMW Seattle is your local BMW dealership! Buy a new or pre-owned BMW model or take advantage of our expert service team to keep your vehicle running like new for mile after mile. Learn more about BMW ...

Visit bmwseattle.com

Key Findings

We analyzed Bmwseattle.com page load time and found that the first response time was 1.1 sec and then it took 4.1 sec to load all DOM resources and completely render a web page. This is a poor result, as 65% of websites can load faster.

Performance Metrics

bmwseattle.com performance score

14

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.1 s

21/100

10%

LCP (Largest Contentful Paint)

Value9.4 s

1/100

25%

SI (Speed Index)

Value20.1 s

0/100

10%

TBT (Total Blocking Time)

Value10,070 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.148

76/100

15%

TTI (Time to Interactive)

Value50.1 s

0/100

10%

Network Requests Diagram

www.bmwseattle.com

1110 ms

combo.css

77 ms

widget.css

76 ms

variation.css

69 ms

gray_white.css

77 ms

Our browser made a total of 153 requests to load all elements on the main page. We found that 3% of them (5 requests) were addressed to the original Bmwseattle.com, 29% (44 requests) were made to Static.dealer.com and 8% (12 requests) were made to Bmwusa.com. The less responsive or slowest element that took the longest time to load (1.1 sec) belongs to the original domain Bmwseattle.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 2.5 MB (68%)

Content Size

3.7 MB

After Optimization

1.2 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Bmwseattle.com main page is 3.7 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 75% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Javascripts take 2.0 MB which makes up the majority of the site volume.

HTML Optimization

-80%

Potential reduce by 131.6 kB

  • Original 164.3 kB
  • After minification 161.2 kB
  • After compression 32.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 131.6 kB or 80% of the original size.

Image Optimization

-66%

Potential reduce by 776.7 kB

  • Original 1.2 MB
  • After minification 406.0 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, BMW Seattle needs image optimization as it can save up to 776.7 kB or 66% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-66%

Potential reduce by 1.3 MB

  • Original 2.0 MB
  • After minification 2.0 MB
  • After compression 691.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 1.3 MB or 66% of the original size.

CSS Optimization

-85%

Potential reduce by 254.4 kB

  • Original 300.5 kB
  • After minification 259.0 kB
  • After compression 46.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Bmwseattle.com needs all CSS files to be minified and compressed as it can save up to 254.4 kB or 85% of the original size.

Requests Breakdown

Number of requests can be reduced by 97 (70%)

Requests Now

139

After Optimization

42

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 139 CSS, Javascripts, AJAX and image requests in order to completely render the main page of BMW Seattle. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 61 to 1 for JavaScripts and from 13 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.bmwseattle.com

www.bmwseattle.com

1110 ms

combo.css

combo.css

77 ms

widget.css

widget.css

76 ms

variation.css

variation.css

69 ms

gray_white.css

gray_white.css

77 ms

widget.css

widget.css

80 ms

widget.css

widget.css

111 ms

custom.css

custom.css

13 ms

newrelic.js

newrelic.js

94 ms

modernizr-2.6.2.min.js

modernizr-2.6.2.min.js

89 ms

pxa.min.js

pxa.min.js

19 ms

pixall.min.js

pixall.min.js

13 ms

conversion.js

conversion.js

18 ms

conversion_async.js

conversion_async.js

18 ms

element.js

element.js

69 ms

VisitorContext.aspx

VisitorContext.aspx

78 ms

ddc.jquery.min.js

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156 ms

ddc.min.js

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112 ms

widget.min.js

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96 ms

widget.min.js

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111 ms

jquery.cycle2.min.js

jquery.cycle2.min.js

114 ms

jquery.cycle2.swipe.min.js

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122 ms

widget.min.js

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144 ms

widget.min.js

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129 ms

widget.min.js

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137 ms

jquery.timeago.min.js

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134 ms

widget.min.js

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149 ms

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151 ms

tracker.min.js

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155 ms

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167 ms

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204 ms

widget.min.js

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176 ms

data-layer-helper.min.js

data-layer-helper.min.js

175 ms

generaltag.js

generaltag.js

94 ms

PopIn.js

PopIn.js

33 ms

PopInGenerator.aspx

PopInGenerator.aspx

48 ms

jquery-ui.css

jquery-ui.css

115 ms

default.css

default.css

119 ms

stats.js

stats.js

278 ms

print.css

print.css

25 ms

index.jsp

index.jsp

223 ms

iframe.php

iframe.php

96 ms

117x80.png

117x80.png

75 ms

d2fcfabaff685ec005488d456600ea95x.jpg

d2fcfabaff685ec005488d456600ea95x.jpg

69 ms

dealerratings.aspx

dealerratings.aspx

213 ms

blank.gif

blank.gif

286 ms

3136SocialMediaImagesFacebook22x22.jpg

3136SocialMediaImagesFacebook22x22.jpg

331 ms

3136SocialMediaImagesTwitter22x22.jpg

3136SocialMediaImagesTwitter22x22.jpg

324 ms

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51 ms

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46 ms

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46 ms

a41ab55db5ac9d75fe28be1e1ef859a7x.jpg

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47 ms

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49 ms

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47 ms

bmw-logo-2.png

bmw-logo-2.png

55 ms

arrows12lr.png

arrows12lr.png

54 ms

ui-bg_flat_75_ffffff_40x100.png

ui-bg_flat_75_ffffff_40x100.png

62 ms

arrows11lr.png

arrows11lr.png

55 ms

buttonblock.png

buttonblock.png

60 ms

footer-bg.png

footer-bg.png

59 ms

ddc-logo-gray.png

ddc-logo-gray.png

68 ms

analytics.js

analytics.js

28 ms

47 ms

gtm.js

gtm.js

46 ms

pixel

pixel

92 ms

pixel

pixel

87 ms

webfont.woff

webfont.woff

142 ms

webfont.woff

webfont.woff

213 ms

demdex.js

demdex.js

795 ms

66 ms

pixel

pixel

19 ms

pixel

pixel

18 ms

pixel.php

pixel.php

39 ms

pixel.php

pixel.php

152 ms

Root.css

Root.css

23 ms

jquery-1.7.1.min.js

jquery-1.7.1.min.js

39 ms

jquery-ui-1.8.18.custom.min.js

jquery-ui-1.8.18.custom.min.js

51 ms

jquery.validate.js

jquery.validate.js

27 ms

knockout-2.1.0.js

knockout-2.1.0.js

10 ms

knockout.mapping-latest.js

knockout.mapping-latest.js

20 ms

knockoutCustomBindings.js

knockoutCustomBindings.js

27 ms

mbox.js

mbox.js

49 ms

Common.js

Common.js

48 ms

jsenvconst.ashx

jsenvconst.ashx

81 ms

tag.js

tag.js

19 ms

image_133ff54c-b71f-420f-8362-4f4f76c06f21.arox

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60 ms

tag

tag

31 ms

2433601

2433601

80 ms

image_0393bb8c-c56c-4dfe-84c0-96aad012e8db.arox

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21 ms

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image_9697fe3b-9a7a-4328-b242-28377a1a50fc.arox

21 ms

image_c26b42f5-7634-4d9f-be0e-aa6d06707f5f.arox

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21 ms

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20 ms

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21 ms

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31 ms

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33 ms

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30 ms

image_c1a21cf8-39bd-4bce-ba42-15785b544de7.arox

image_c1a21cf8-39bd-4bce-ba42-15785b544de7.arox

54 ms

fbdrop.php

fbdrop.php

61 ms

conversion_async.js

conversion_async.js

54 ms

tt-9168e847861429230da331e23aa7983862033165c1ce3fe5f6d29a76c04c8a07.js

tt-9168e847861429230da331e23aa7983862033165c1ce3fe5f6d29a76c04c8a07.js

60 ms

cookie.ashx

cookie.ashx

43 ms

fbds.js

fbds.js

34 ms

c42b6e81.gif

c42b6e81.gif

49 ms

tag

tag

30 ms

27 ms

d2a.ads

d2a.ads

182 ms

pixel

pixel

17 ms

sticky

sticky

8 ms

63 ms

c42b6e81.gif

c42b6e81.gif

5 ms

hostedmatchresponse

hostedmatchresponse

194 ms

3767485.html

3767485.html

59 ms

16 ms

beacon_call.js

beacon_call.js

60 ms

beacon

beacon

23 ms

d2r.ads

d2r.ads

94 ms

1x1.gif

1x1.gif

94 ms

24 ms

translateelement.css

translateelement.css

73 ms

main.js

main.js

156 ms

activity;xsp=342866;ord=D60439085R67N194813QY40

activity;xsp=342866;ord=D60439085R67N194813QY40

29 ms

stats.js

stats.js

239 ms

element_main.js

element_main.js

38 ms

index.jsp

index.jsp

260 ms

mycars-social-icon-sprite.png

mycars-social-icon-sprite.png

58 ms

collect

collect

47 ms

clear.gif

clear.gif

188 ms

label.gif

label.gif

26 ms

jquery.cao.js

jquery.cao.js

26 ms

BMW2015_01_Animation.js

BMW2015_01_Animation.js

96 ms

BMW2015_01_Style.css

BMW2015_01_Style.css

100 ms

collect

collect

76 ms

collect

collect

77 ms

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73 ms

button3.jpg

button3.jpg

74 ms

mycars-icon-sprite-white.png

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77 ms

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281 ms

jquery.cycle.min.js

jquery.cycle.min.js

43 ms

ui.min.js

ui.min.js

75 ms

validator.min.js

validator.min.js

43 ms

jquery.unveil.min.js

jquery.unveil.min.js

24 ms

translate_24dp.png

translate_24dp.png

45 ms

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l

45 ms

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cleardot.gif

32 ms

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ui-bg_glass_75_e6e6e6_1x400.png

23 ms

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21 ms

nr-632.min.js

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51 ms

dest2.html

dest2.html

51 ms

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sd.js

81 ms

jcarousel.min.js

jcarousel.min.js

25 ms

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49 ms

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firstevent

27 ms

Accessibility Review

bmwseattle.com accessibility score

72

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-*] attributes do not match their roles

High

ARIA IDs are not unique

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Image elements do not have [alt] attributes

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

[id] attributes on active, focusable elements are not unique

Best Practices

bmwseattle.com best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Requests the geolocation permission on page load

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

bmwseattle.com SEO score

81

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Bmwseattle.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Bmwseattle.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

bmwseattle.com

Open Graph description is not detected on the main page of BMW Seattle. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: