Analyze

bond.fi: Brand and experience design studio. Studios in Dubai, Helsinki, London and Tallinn.

We design brands, technology and spaces. We fuse them into one. We pursue user centric, analytically informed design. We exist to deliver value by designing simple yet unexpected solutions.

Page load speed analysis

  • 63/100

    Normal result
  • 5

    Successful tests
  • 3

    Failed tests
  • First response

    241 ms

  • Resources loaded

    1.8 sec

  • Page rendered

    413 ms

  • Total page load time

    2.4 sec

Click here to check amazing Bond content for United States. Otherwise, check out these important facts you probably never knew about bond.fi

We analyzed Bond.fi page load time and found that the first response time was 241 ms and then it took 2.2 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 40% of websites can load faster.

Page optimization

  • HTML 60.5 kB
    Images 1.2 MB
    Javascripts 31.1 kB
    CSS 0 B

    In fact, the total size of Bond.fi main page is 1.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 45% of websites need less resources to load. Images take 1.2 MB which makes up the majority of the site volume.

    • Original 60.5 kB
    • After minification 59.5 kB
    • After compression 7.8 kB

    HTML optimization

    HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 52.7 kB or 87% of the original size.

    • Original 1.2 MB
    • After optimization 1.2 MB

    Image optimization

    Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Bond images are well optimized though.

    • Original 31.1 kB
    • After minification 31.1 kB
    • After compression 12.9 kB

    JavaScript optimization

    It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 18.2 kB or 59% of the original size.

Network requests diagram

  • bond.fi
  • bond-agency.com
  • rollbar.snippet.js.pagespeed.ce.5Ag3DDSBdg.js
  • A.style.css.pagespeed.cf.8qMUtWiPSs.css
  • modernizr-3.3.1-min.js.pagespeed.jm.oK4RMEqSVK.js
  • jquery-2.2.0.min.js
  • plugins.js
  • main.js.pagespeed.jm._ujoIomobZ.js
  • rollbar.min.js
  • analytics.js
  • xDXB7-320x200.jpg.pagespeed.ic.1-H-JkWI-C.jpg
  • xAA_ID_05-320x200.jpg.pagespeed.ic._tYAX1ivtx.jpg
  • HKO_BOND_WEB_06_%C2%A9MarkoRantanen-320x200.jpg
  • xBond_kuvat4-320x200.jpg.pagespeed.ic.NYxnjdYLTD.jpg
  • xBond-Coffee-Co-Silja-Serenade-20160215-052-320x200.jpg.pagespeed.ic.mqtoWIx4cs.jpg
  • xscala-cover-01-320x200.jpg.pagespeed.ic.W794e1t9SB.jpg
  • xCafemoji_1-320x200.jpg.pagespeed.ic.Sl1SHeF3zR.jpg
  • xAA_ID_03-320x200.jpg.pagespeed.ic.qNO9hy1B34.jpg
  • xHKO_BOND_WEB_07-320x200.jpg.pagespeed.ic.VAzvt3Docx.jpg
  • xflowfestival_bond23-320x200.jpg.pagespeed.ic.uGaYeIVwnL.jpg
  • xHKO_BOND_WEB_11-320x200.jpg.pagespeed.ic.v9EWzKpBYR.jpg
  • xbond_dxb3-320x200.jpg.pagespeed.ic.WVudbUFo9u.jpg
  • webfont.js
  • Modernizr.videoautoplay-min.js
  • icomoon.woff
  • linkid.js
  • 51535.js
  • collect
  • collect
  • DXB7-1920x1200.jpg
  • BikKWwrTojgkIode8Jw.woff
  • bKrhfKv8+nFoVbJa8s1JXpS6GA.woff
  • EvnQ.woff
  • Bond_kuvat4-1920x1200.jpg
  • AA_ID_05-1920x1200.jpg
  • Bond-Coffee-Co-Silja-Serenade-20160215-052-480x300.jpg
  • scala-cover-01-480x300.jpg
  • Cafemoji_1-480x300.jpg
  • AA_ID_03-480x300.jpg

Our browser made a total of 39 requests to load all elements on the main page. We found that 3% of them (1 request) were addressed to the original Bond.fi, 69% (27 requests) were made to Bond-agency.com and 10% (4 requests) were made to F.fontdeck.com. The less responsive or slowest element that took the longest time to load (566 ms) relates to the external source Bond-agency.com.

Additional info on bond.fi

Requests

The browser has sent 33 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Bond. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 10 to 1 for JavaScripts and as a result speed up the page load time.

10

Javascripts

21

Images

1

CSS

1

AJAX

33

All

Possible request optimization

1

Javascripts

21

Images

1

CSS

1

AJAX

9

Optimized

24

All

Normal result

Redirects

As for redirects, our browser was forwarded to http://bond-agency.com/ before it reached this domain.

IP address

Bond.fi uses IP address which is currently shared with 4 other domains. The more sites share the same IP address, the higher the host server’s workload is. It is strongly recommended that the host server should be changed or the hosting provider should be requested to give a different (separate) IP address for this domain.

Poor result

IP Trace

bond.fi

bond-agency.com

savo.fi

moottoriurheilu.tv

rosterhelsinki.com

151.236.218.4

DNS records

Type Host Target/ip TTL Other
A

bond.fi

151.236.218.4 86398
NS

bond.fi

ns1.linode.com 86398
NS

bond.fi

ns4.linode.com 86398
NS

bond.fi

ns3.linode.com 86398
NS

bond.fi

ns2.linode.com 86398

Language and encoding

Good result

Language

EN en language flag

Detected

EN en language flag

Claimed

Encoding

UTF-8

Claimed

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Bond.fi can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Bond.fi main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

HTTPS certificate

SSL Certificate

Bond.fi has no SSL certificate. Web browsing can be safer with HTTPS connection, so we suggest that it should be obtained for this site.

Normal result

Visitor World Map

Country of origin for 31% of all visits is United States. It lies approximately 4490 miles away from the server location (United Kingdom) and such a long distance can negatively affect website speed, as it takes some time for data to travel back and forth between those places. That’s why one of the best ways to speed up Bond.fi page load time for the majority of users is moving the server to United States or just closer to the user base.

Poor result

Poor result

Social Sharing Optimization

Open Graph description is not detected on the main page of Bond. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks:

bond.fi

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