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bornfreeusa.org screenshot

Report Summary

  • 6

    Performance

    Renders faster than
    21% of other websites

  • 81

    Accessibility

    Visual factors better than
    that of 51% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 84

    SEO

    Google-friendlier than
    52% of websites

bornfreeusa.org

Welcome to Born Free USA

Page Load Speed

3.7 sec in total

First Response

271 ms

Resources Loaded

2.6 sec

Page Rendered

803 ms

bornfreeusa.org screenshot

About Website

Welcome to bornfreeusa.org homepage info - get ready to check Born Free USA best content for United States right away, or after learning these important things about bornfreeusa.org

Born Free USA is a national animal advocacy nonprofit 501(c)(3) organization. Our mission is to advocate for the protection of animals from cruelty and exploitation.

Visit bornfreeusa.org

Key Findings

We analyzed Bornfreeusa.org page load time and found that the first response time was 271 ms and then it took 3.4 sec to load all DOM resources and completely render a web page. This is a poor result, as 60% of websites can load faster.

Performance Metrics

bornfreeusa.org performance score

6

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.3 s

7/100

10%

LCP (Largest Contentful Paint)

Value17.5 s

0/100

25%

SI (Speed Index)

Value10.5 s

7/100

10%

TBT (Total Blocking Time)

Value3,790 ms

1/100

30%

CLS (Cumulative Layout Shift)

Value0.379

28/100

15%

TTI (Time to Interactive)

Value23.2 s

1/100

10%

Network Requests Diagram

www.bornfreeusa.org

271 ms

js

79 ms

gtm.js

129 ms

wp-emoji-release.min.js

125 ms

style.min.css

232 ms

Our browser made a total of 148 requests to load all elements on the main page. We found that 51% of them (76 requests) were addressed to the original Bornfreeusa.org, 15% (22 requests) were made to Web.charityengine.net and 6% (9 requests) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (1.5 sec) relates to the external source Httpsimage.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 257.3 kB (4%)

Content Size

6.2 MB

After Optimization

5.9 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Bornfreeusa.org main page is 6.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Images take 5.2 MB which makes up the majority of the site volume.

HTML Optimization

-82%

Potential reduce by 77.8 kB

  • Original 94.4 kB
  • After minification 88.0 kB
  • After compression 16.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 77.8 kB or 82% of the original size.

Image Optimization

-2%

Potential reduce by 117.0 kB

  • Original 5.2 MB
  • After minification 5.1 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Born Free USA images are well optimized though.

JavaScript Optimization

-4%

Potential reduce by 29.7 kB

  • Original 677.9 kB
  • After minification 677.9 kB
  • After compression 648.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-16%

Potential reduce by 32.9 kB

  • Original 205.8 kB
  • After minification 205.7 kB
  • After compression 172.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Bornfreeusa.org needs all CSS files to be minified and compressed as it can save up to 32.9 kB or 16% of the original size.

Requests Breakdown

Number of requests can be reduced by 74 (54%)

Requests Now

137

After Optimization

63

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 137 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Born Free USA. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 49 to 1 for JavaScripts and from 21 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.bornfreeusa.org

www.bornfreeusa.org

271 ms

js

js

79 ms

gtm.js

gtm.js

129 ms

wp-emoji-release.min.js

wp-emoji-release.min.js

125 ms

style.min.css

style.min.css

232 ms

styles.css

styles.css

169 ms

cf7mls.css

cf7mls.css

235 ms

animate.min.css

animate.min.css

226 ms

mxr4npd.css

mxr4npd.css

144 ms

style.css

style.css

235 ms

tooltipster.bundle.min.css

tooltipster.bundle.min.css

238 ms

jquery.fancybox.min.css

jquery.fancybox.min.css

243 ms

unsemantic-grid-responsive-tablet.css

unsemantic-grid-responsive-tablet.css

243 ms

jquery.min.js

jquery.min.js

271 ms

jquery-migrate.min.js

jquery-migrate.min.js

245 ms

app.js

app.js

332 ms

js

js

122 ms

js

js

122 ms

api.js

api.js

121 ms

affiliate_app_confirm.php

affiliate_app_confirm.php

69 ms

engage.css

engage.css

239 ms

regenerator-runtime.min.js

regenerator-runtime.min.js

278 ms

wp-polyfill.min.js

wp-polyfill.min.js

278 ms

index.js

index.js

276 ms

cf7mls.js

cf7mls.js

271 ms

navigation.js

navigation.js

303 ms

skip-link-focus-fix.js

skip-link-focus-fix.js

305 ms

jquery.fancybox.min.js

jquery.fancybox.min.js

314 ms

wp-embed.min.js

wp-embed.min.js

311 ms

engage.js

engage.js

316 ms

js

js

82 ms

analytics.js

analytics.js

55 ms

p.css

p.css

105 ms

collect

collect

73 ms

app.css

app.css

149 ms

js

js

154 ms

fbevents.js

fbevents.js

154 ms

js

js

152 ms

platform.js

platform.js

630 ms

gtm.js

gtm.js

150 ms

336b4795-ff96-45c3-a6d4-a7dcee6b1bfe.gif

336b4795-ff96-45c3-a6d4-a7dcee6b1bfe.gif

1478 ms

fb.svg

fb.svg

142 ms

tw.svg

tw.svg

140 ms

instagram.svg

instagram.svg

139 ms

tt-png-2.svg

tt-png-2.svg

142 ms

youtube.svg

youtube.svg

140 ms

linkedin.svg

linkedin.svg

140 ms

BornFreeUSA_Logo_White.svg

BornFreeUSA_Logo_White.svg

319 ms

usfws-loopholes-blog-post.jpg

usfws-loopholes-blog-post.jpg

623 ms

spring-2024-magazine-post.jpg

spring-2024-magazine-post.jpg

702 ms

wildlife-management-wolf-blog.jpg

wildlife-management-wolf-blog.jpg

623 ms

lion-roar-enclosure-design-blog-post.jpg

lion-roar-enclosure-design-blog-post.jpg

702 ms

Facebook_Circle.svg

Facebook_Circle.svg

254 ms

Twitter_Circle.svg

Twitter_Circle.svg

320 ms

Instagram_Circle.svg

Instagram_Circle.svg

623 ms

TikTok_Circle.svg

TikTok_Circle.svg

612 ms

YT.svg

YT.svg

705 ms

Linkedin_Circle.svg

Linkedin_Circle.svg

711 ms

logo-latte.svg

logo-latte.svg

707 ms

arrow_down.svg

arrow_down.svg

712 ms

Default.aspx

Default.aspx

861 ms

Search.svg

Search.svg

630 ms

stepper-active.svg

stepper-active.svg

633 ms

stepper.svg

stepper.svg

636 ms

prev_White.svg

prev_White.svg

722 ms

next_White.svg

next_White.svg

720 ms

d

d

540 ms

d

d

543 ms

d

d

542 ms

destination

destination

394 ms

platform.js

platform.js

392 ms

newsletter_icon_float.svg

newsletter_icon_float.svg

482 ms

bigcatsreport-homepage-banner-sm-1250x600.jpeg

bigcatsreport-homepage-banner-sm-1250x600.jpeg

187 ms

bigcatsreport-homepage-adopt-banner-sm-1250x600.jpeg

bigcatsreport-homepage-adopt-banner-sm-1250x600.jpeg

187 ms

bigcatsreport-homepage-action-banner-sm-1250x600.jpeg

bigcatsreport-homepage-action-banner-sm-1250x600.jpeg

212 ms

bigcatsreport-homepage-webinar-banner-sm-1250x600.jpeg

bigcatsreport-homepage-webinar-banner-sm-1250x600.jpeg

188 ms

gnrii-background-header5_sm-1024x492.png

gnrii-background-header5_sm-1024x492.png

300 ms

AnimalsInCaptivity.jpg

AnimalsInCaptivity.jpg

254 ms

Trapping.jpg

Trapping.jpg

206 ms

trapping_header-1024x492.jpg

trapping_header-1024x492.jpg

188 ms

Endangered-Species-Act.jpg

Endangered-Species-Act.jpg

272 ms

WildlifeTrade.jpg

WildlifeTrade.jpg

232 ms

2-new-sm-1024x492.jpg

2-new-sm-1024x492.jpg

236 ms

sleepy-baboon-flip-1024x492.jpg

sleepy-baboon-flip-1024x492.jpg

278 ms

donation-mod-bg-008-sm-1024x492.jpeg

donation-mod-bg-008-sm-1024x492.jpeg

271 ms

wolf-profile-sm-1.jpg

wolf-profile-sm-1.jpg

342 ms

vervet-profile.jpg

vervet-profile.jpg

292 ms

tiger-portrait.jpg

tiger-portrait.jpg

337 ms

rhino-portrait.jpg

rhino-portrait.jpg

326 ms

pangolin-portrait.jpg

pangolin-portrait.jpg

353 ms

orca-portrait.jpg

orca-portrait.jpg

341 ms

macaque-portrait.jpg

macaque-portrait.jpg

340 ms

gorilla-portrait-974x1024.jpg

gorilla-portrait-974x1024.jpg

389 ms

giraffe-profile.jpg

giraffe-profile.jpg

375 ms

elephant-profile-768x1024.jpg

elephant-profile-768x1024.jpg

398 ms

cheetah-profile.jpg

cheetah-profile.jpg

355 ms

domain.php

domain.php

405 ms

baboon-profile.jpg

baboon-profile.jpg

311 ms

Lions.jpg

Lions.jpg

340 ms

shop-store-header-lrg-1024x492.jpg

shop-store-header-lrg-1024x492.jpg

329 ms

theme-layout-1.min.css

theme-layout-1.min.css

292 ms

core.js

core.js

153 ms

app.lib.js

app.lib.js

118 ms

webforms.lib.js

webforms.lib.js

88 ms

CountriesStates.js

CountriesStates.js

341 ms

Currency.js

Currency.js

67 ms

uiHelperJqueryDependencies.js

uiHelperJqueryDependencies.js

78 ms

jquery.min.js

jquery.min.js

51 ms

jqueryDependencies.js

jqueryDependencies.js

133 ms

css2

css2

67 ms

futura-pt

futura-pt

67 ms

core.css

core.css

90 ms

font-awesome-all.min.css

font-awesome-all.min.css

167 ms

font-awesome-v4-shims.min.css

font-awesome-v4-shims.min.css

137 ms

standard.css

standard.css

152 ms

app.ui.js

app.ui.js

145 ms

webforms.ui.js

webforms.ui.js

285 ms

api.js

api.js

32 ms

WebResource.axd

WebResource.axd

154 ms

ScriptResource.axd

ScriptResource.axd

155 ms

ScriptResource.axd

ScriptResource.axd

158 ms

ScriptResource.axd

ScriptResource.axd

158 ms

js

js

163 ms

js

js

163 ms

api.js

api.js

59 ms

dsp_bis_cas_initiator.aspx

dsp_bis_cas_initiator.aspx

138 ms

standard.js

standard.js

277 ms

platform_misc.js

platform_misc.js

55 ms

platform_misc.js

platform_misc.js

30 ms

branding-neutral.png

branding-neutral.png

60 ms

recaptcha__en.js

recaptcha__en.js

41 ms

service.php

service.php

33 ms

ClearPix.gif

ClearPix.gif

17 ms

FuturaCyrillicMedium.woff

FuturaCyrillicMedium.woff

78 ms

FuturaCyrillicBook.woff

FuturaCyrillicBook.woff

81 ms

FuturaCyrillicDemi.woff

FuturaCyrillicDemi.woff

81 ms

FuturaCyrillicLight.woff

FuturaCyrillicLight.woff

84 ms

FuturaCyrillicHeavy.woff

FuturaCyrillicHeavy.woff

76 ms

FuturaCyrillicBold.woff

FuturaCyrillicBold.woff

78 ms

FuturaCyrillicExtraBold.woff

FuturaCyrillicExtraBold.woff

79 ms

fallback

fallback

31 ms

fallback

fallback

37 ms

service.php

service.php

35 ms

googlelogo_color_272x92dp.png

googlelogo_color_272x92dp.png

13 ms

fallback__ltr.css

fallback__ltr.css

3 ms

css

css

17 ms

logo_48.png

logo_48.png

7 ms

dsp_bis_cas_tpAuth.aspx

dsp_bis_cas_tpAuth.aspx

95 ms

Accessibility Review

bornfreeusa.org accessibility score

81

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-hidden="true"] elements contain focusable descendents

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

<frame> or <iframe> elements do not have a title

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

bornfreeusa.org best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

bornfreeusa.org SEO score

84

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Bornfreeusa.org can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Bornfreeusa.org main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

bornfreeusa.org

Open Graph data is detected on the main page of Born Free USA. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: