Report Summary

  • 19

    Performance

    Renders faster than
    36% of other websites

  • 69

    Accessibility

    Visual factors better than
    that of 34% of websites

  • 58

    Best Practices

    More advanced features
    available than in
    20% of websites

  • 79

    SEO

    Google-friendlier than
    40% of websites

bowlingball.com

Free Shipping Every Item Every Day on Bowling Balls, Bags, Shoes, Apparel, Accessories and Supplies

Page Load Speed

4.5 sec in total

First Response

45 ms

Resources Loaded

4.1 sec

Page Rendered

328 ms

bowlingball.com screenshot

About Website

Click here to check amazing Bowling Ball content for United States. Otherwise, check out these important facts you probably never knew about bowlingball.com

The Internet's #1 Online Bowling Pro Shop since 1997, balls, bags, shoes, apparel and accessories at bowlingball.com. Free Shipping; Every Item, Every Day. No Packaging Fees.

Visit bowlingball.com

Key Findings

We analyzed Bowlingball.com page load time and found that the first response time was 45 ms and then it took 4.4 sec to load all DOM resources and completely render a web page. This is a poor result, as 70% of websites can load faster.

Performance Metrics

bowlingball.com performance score

19

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.7 s

13/100

10%

LCP (Largest Contentful Paint)

Value6.9 s

6/100

25%

SI (Speed Index)

Value11.9 s

4/100

10%

TBT (Total Blocking Time)

Value3,310 ms

2/100

30%

CLS (Cumulative Layout Shift)

Value0.001

100/100

15%

TTI (Time to Interactive)

Value16.1 s

6/100

10%

Network Requests Diagram

bowlingball.com

45 ms

bowlingball.com

188 ms

default.aspx

439 ms

css

67 ms

jquery-1.9.0.min.js

68 ms

Our browser made a total of 298 requests to load all elements on the main page. We found that 3% of them (8 requests) were addressed to the original Bowlingball.com, 41% (121 requests) were made to Images1.bowlingball.com and 20% (59 requests) were made to Images3.bowlingball.com. The less responsive or slowest element that took the longest time to load (1.3 sec) relates to the external source Secure.trust-guard.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.0 MB (34%)

Content Size

2.9 MB

After Optimization

1.9 MB

In fact, the total size of Bowlingball.com main page is 2.9 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Javascripts take 1.6 MB which makes up the majority of the site volume.

HTML Optimization

-89%

Potential reduce by 388.5 kB

  • Original 434.3 kB
  • After minification 434.2 kB
  • After compression 45.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 388.5 kB or 89% of the original size.

Image Optimization

-0%

Potential reduce by 1.1 kB

  • Original 880.4 kB
  • After minification 879.3 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Bowling Ball images are well optimized though.

JavaScript Optimization

-39%

Potential reduce by 617.4 kB

  • Original 1.6 MB
  • After minification 1.6 MB
  • After compression 983.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 617.4 kB or 39% of the original size.

CSS Optimization

-26%

Potential reduce by 7.6 kB

  • Original 29.7 kB
  • After minification 29.7 kB
  • After compression 22.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Bowlingball.com needs all CSS files to be minified and compressed as it can save up to 7.6 kB or 26% of the original size.

Requests Breakdown

Number of requests can be reduced by 100 (36%)

Requests Now

280

After Optimization

180

The browser has sent 280 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Bowling Ball. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 50 to 1 for JavaScripts and from 6 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

bowlingball.com accessibility score

69

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

<frame> or <iframe> elements do not have a title

High

Image elements do not have [alt] attributes

High

Form elements do not have associated labels

High

Links do not have a discernible name

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

bowlingball.com best practices score

58

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

bowlingball.com SEO score

79

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Bowlingball.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Bowlingball.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Bowling Ball. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: