Tools & Wizards About Us
bradfordexchange.co.uk screenshot

Report Summary

  • 20

    Performance

    Renders faster than
    37% of other websites

  • 63

    Accessibility

    Visual factors better than
    that of 28% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 73

    SEO

    Google-friendlier than
    31% of websites

bradfordexchange.co.uk

The Bradford Exchange

Page Load Speed

7.3 sec in total

First Response

2.4 sec

Resources Loaded

4.6 sec

Page Rendered

293 ms

bradfordexchange.co.uk screenshot

About Website

Welcome to bradfordexchange.co.uk homepage info - get ready to check Bradford Exchange best content right away, or after learning these important things about bradfordexchange.co.uk

homepage

Visit bradfordexchange.co.uk

Key Findings

We analyzed Bradfordexchange.co.uk page load time and found that the first response time was 2.4 sec and then it took 4.9 sec to load all DOM resources and completely render a web page. This is a poor result, as 75% of websites can load faster.

Performance Metrics

bradfordexchange.co.uk performance score

20

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value29.2 s

0/100

10%

LCP (Largest Contentful Paint)

Value38.5 s

0/100

25%

SI (Speed Index)

Value29.4 s

0/100

10%

TBT (Total Blocking Time)

Value1,300 ms

18/100

30%

CLS (Cumulative Layout Shift)

Value0.002

100/100

15%

TTI (Time to Interactive)

Value44.5 s

0/100

10%

Network Requests Diagram

www.bradford.co.uk

2384 ms

69a178a5a21ef2b2d83a95ddc05cd4ce.min.css

278 ms

styles-l.min.css

373 ms

0fd486dedeb90d7c4adf01a760f113c9.min.js

867 ms

js

102 ms

Our browser made a total of 66 requests to load all elements on the main page. We found that 0% of them (0 request) were addressed to the original Bradfordexchange.co.uk, 24% (16 requests) were made to S7g8.scene7.com and 5% (3 requests) were made to Cdn.sub2tech.com. The less responsive or slowest element that took the longest time to load (2.4 sec) relates to the external source Bradford.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 285.3 kB (31%)

Content Size

910.8 kB

After Optimization

625.5 kB

  • HTML
  • Images
  • JavaScript

In fact, the total size of Bradfordexchange.co.uk main page is 910.8 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 70% of websites need less resources to load. Images take 537.8 kB which makes up the majority of the site volume.

HTML Optimization

-88%

Potential reduce by 283.1 kB

  • Original 321.6 kB
  • After minification 248.2 kB
  • After compression 38.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 73.5 kB, which is 23% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 283.1 kB or 88% of the original size.

Image Optimization

-0%

Potential reduce by 0 B

  • Original 537.8 kB
  • After minification 537.8 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Bradford Exchange images are well optimized though.

JavaScript Optimization

-4%

Potential reduce by 2.2 kB

  • Original 51.4 kB
  • After minification 51.4 kB
  • After compression 49.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

Requests Breakdown

Number of requests can be reduced by 14 (24%)

Requests Now

58

After Optimization

44

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 58 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Bradford Exchange. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 12 to 1 for JavaScripts and from 4 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.bradford.co.uk

www.bradford.co.uk

2384 ms

69a178a5a21ef2b2d83a95ddc05cd4ce.min.css

69a178a5a21ef2b2d83a95ddc05cd4ce.min.css

278 ms

styles-l.min.css

styles-l.min.css

373 ms

0fd486dedeb90d7c4adf01a760f113c9.min.js

0fd486dedeb90d7c4adf01a760f113c9.min.js

867 ms

js

js

102 ms

sub2.js

sub2.js

71 ms

font-awesome.min.css

font-awesome.min.css

76 ms

platform.js

platform.js

95 ms

platform.js

platform.js

80 ms

copypastesubscribeformlogic.js

copypastesubscribeformlogic.js

71 ms

ld.js

ld.js

70 ms

64296.js

64296.js

146 ms

platform.js

platform.js

24 ms

gtm.js

gtm.js

250 ms

0115397001P

0115397001P

240 ms

0108475001

0108475001

289 ms

526EAS0601

526EAS0601

290 ms

526SAN4601P

526SAN4601P

291 ms

526CHA4101

526CHA4101

291 ms

0303252001

0303252001

291 ms

126JIN0701

126JIN0701

291 ms

0908779001

0908779001

293 ms

0120151001

0120151001

292 ms

522ENC0401

522ENC0401

294 ms

0910152001

0910152001

293 ms

0135267001P

0135267001P

290 ms

0302154010

0302154010

295 ms

126AYR0101

126AYR0101

294 ms

OU2401001

OU2401001

298 ms

426CO32701S

426CO32701S

299 ms

CS_AI_OUTLINE.svg

CS_AI_OUTLINE.svg

234 ms

MakePayment.svg

MakePayment.svg

235 ms

BX-Assets-Logo-Bradford_2.svg

BX-Assets-Logo-Bradford_2.svg

236 ms

Bradford_logo.svg

Bradford_logo.svg

390 ms

BX-Assets-Years-Header-EN_3_.svg

BX-Assets-Years-Header-EN_3_.svg

393 ms

BX-Assets-The-Best-EN.svg

BX-Assets-The-Best-EN.svg

383 ms

logo.svg

logo.svg

379 ms

top-img_UK_PET_2024_MOBILE_SLIDER_300.jpg

top-img_UK_PET_2024_MOBILE_SLIDER_300.jpg

586 ms

JEWELLERY_BANNER_2024_UK_DESKTOP_B.jpg

JEWELLERY_BANNER_2024_UK_DESKTOP_B.jpg

582 ms

JEWELLERY_BANNER_2024_UK_MOBILE_B.jpg

JEWELLERY_BANNER_2024_UK_MOBILE_B.jpg

583 ms

promox_ANGELS_cat-page2.jpg

promox_ANGELS_cat-page2.jpg

584 ms

promox_WATCHES_cat-page.jpg

promox_WATCHES_cat-page.jpg

585 ms

promox_FLYING-SCOTSMAN_cat-page_B.jpg

promox_FLYING-SCOTSMAN_cat-page_B.jpg

582 ms

1.PROMISE.svg

1.PROMISE.svg

586 ms

2.UNIQUE.svg

2.UNIQUE.svg

596 ms

3.GIFTS.svg

3.GIFTS.svg

592 ms

facebook.svg

facebook.svg

595 ms

insta.svg

insta.svg

651 ms

BX-Assets-CC-Color.svg

BX-Assets-CC-Color.svg

652 ms

BX_365DayReturnGuarantee_v3.png

BX_365DayReturnGuarantee_v3.png

667 ms

shops-logo.gif

shops-logo.gif

667 ms

js-translation.json

js-translation.json

616 ms

sub2_custom_cbv.js

sub2_custom_cbv.js

138 ms

opensans-400.woff

opensans-400.woff

463 ms

opensans-300.woff

opensans-300.woff

535 ms

opensans-600.woff

opensans-600.woff

550 ms

opensans-700.woff

opensans-700.woff

551 ms

Blank-Theme-Icons.woff

Blank-Theme-Icons.woff

521 ms

SUB2_Code_obj_min_5.0.6.js

SUB2_Code_obj_min_5.0.6.js

6 ms

prCookieConsentApi.min.js

prCookieConsentApi.min.js

371 ms

BX-Assets-Arrow-Back.svg

BX-Assets-Arrow-Back.svg

261 ms

BX-Assets-Arrow-Next.svg

BX-Assets-Arrow-Next.svg

262 ms

ajax-loader.gif

ajax-loader.gif

268 ms

syncframe

syncframe

35 ms

event

event

336 ms

print.min.css

print.min.css

96 ms

Accessibility Review

bradfordexchange.co.uk accessibility score

63

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

ARIA input fields do not have accessible names

High

Elements with an ARIA [role] that require children to contain a specific [role] are missing some or all of those required children.

High

[role]s are not contained by their required parent element

High

ARIA IDs are not unique

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

<dl>'s do not contain only properly-ordered <dt> and <dd> groups, <script>, <template> or <div> elements.

High

Definition list items are not wrapped in <dl> elements

High

Lists do not contain only <li> elements and script supporting elements (<script> and <template>).

High

List items (<li>) are not contained within <ul> or <ol> parent elements.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

High

Some elements have a [tabindex] value greater than 0

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best Practices

bradfordexchange.co.uk best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

bradfordexchange.co.uk SEO score

73

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Bradfordexchange.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Bradfordexchange.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

bradfordexchange.co.uk

Open Graph description is not detected on the main page of Bradford Exchange. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: