Report Summary

  • 54

    Performance

    Renders faster than
    71% of other websites

  • 77

    Accessibility

    Visual factors better than
    that of 44% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 82

    SEO

    Google-friendlier than
    44% of websites

branding360.in

Best Branding Agency In Lucknow | Branding 360

Page Load Speed

6.1 sec in total

First Response

511 ms

Resources Loaded

4.6 sec

Page Rendered

966 ms

branding360.in screenshot

About Website

Click here to check amazing Branding 360 content. Otherwise, check out these important facts you probably never knew about branding360.in

If you are looking for the best branding agency in Lucknow, Branding 360 is one of the best digital marketing company that uses smart marketing to increase performance.

Visit branding360.in

Key Findings

We analyzed Branding360.in page load time and found that the first response time was 511 ms and then it took 5.6 sec to load all DOM resources and completely render a web page. This is a poor result, as 75% of websites can load faster.

Performance Metrics

branding360.in performance score

54

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.5 s

35/100

10%

LCP (Largest Contentful Paint)

Value13.5 s

0/100

25%

SI (Speed Index)

Value5.8 s

50/100

10%

TBT (Total Blocking Time)

Value160 ms

94/100

30%

CLS (Cumulative Layout Shift)

Value0.002

100/100

15%

TTI (Time to Interactive)

Value10.2 s

25/100

10%

Network Requests Diagram

branding360.in

511 ms

js

61 ms

6f6065b31f59ba48.css

241 ms

f6dfeb742fd2ae7b.css

464 ms

9bf607b1a6a371e0.css

465 ms

Our browser made a total of 54 requests to load all elements on the main page. We found that 98% of them (53 requests) were addressed to the original Branding360.in, 2% (1 request) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (3.1 sec) belongs to the original domain Branding360.in.

Page Optimization Overview & Recommendations

Page size can be reduced by 269.3 kB (11%)

Content Size

2.3 MB

After Optimization

2.1 MB

In fact, the total size of Branding360.in main page is 2.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 50% of websites need less resources to load. Images take 2.0 MB which makes up the majority of the site volume.

HTML Optimization

-83%

Potential reduce by 91.2 kB

  • Original 109.4 kB
  • After minification 91.1 kB
  • After compression 18.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 18.4 kB, which is 17% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 91.2 kB or 83% of the original size.

Image Optimization

-9%

Potential reduce by 177.8 kB

  • Original 2.0 MB
  • After minification 1.8 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Branding 360 images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 177 B

  • Original 217.2 kB
  • After minification 217.2 kB
  • After compression 217.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-0%

Potential reduce by 53 B

  • Original 13.4 kB
  • After minification 13.4 kB
  • After compression 13.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Branding360.in has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 15 (29%)

Requests Now

52

After Optimization

37

The browser has sent 52 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Branding 360. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 16 to 1 for JavaScripts and as a result speed up the page load time.

Accessibility Review

branding360.in accessibility score

77

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best Practices

branding360.in best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

General

Impact

Issue

High

Browser errors were logged to the console

SEO Factors

branding360.in SEO score

82

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Branding360.in can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Branding360.in main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Branding 360. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: