Report Summary

  • 84

    Performance

    Renders faster than
    88% of other websites

  • 95

    Accessibility

    Visual factors better than
    that of 86% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 93

    SEO

    Google-friendlier than
    83% of websites

brandkids.de

Monana Baby - Babyartikel und Babyausstattung online kaufen

Page Load Speed

4.6 sec in total

First Response

380 ms

Resources Loaded

3.1 sec

Page Rendered

1.1 sec

brandkids.de screenshot

About Website

Visit brandkids.de now to see the best up-to-date Brandkids content for Germany and also check out these interesting facts you probably never knew about brandkids.de

In unserem Shop für Baby- & Kinderartikel findest du alles, was dein Kleines braucht. Alles für den perfekten Start ins Leben!

Visit brandkids.de

Key Findings

We analyzed Brandkids.de page load time and found that the first response time was 380 ms and then it took 4.2 sec to load all DOM resources and completely render a web page. This is a poor result, as 70% of websites can load faster.

Performance Metrics

brandkids.de performance score

84

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.1 s

47/100

10%

LCP (Largest Contentful Paint)

Value3.2 s

71/100

25%

SI (Speed Index)

Value3.9 s

81/100

10%

TBT (Total Blocking Time)

Value10 ms

100/100

30%

CLS (Cumulative Layout Shift)

Value0.016

100/100

15%

TTI (Time to Interactive)

Value4.2 s

86/100

10%

Network Requests Diagram

brandkids.de

380 ms

brandkids.de

395 ms

www.monana-baby.de

622 ms

style.css

96 ms

rate-my-post.css

191 ms

Our browser made a total of 47 requests to load all elements on the main page. We found that 4% of them (2 requests) were addressed to the original Brandkids.de, 96% (45 requests) were made to Monana-baby.de. The less responsive or slowest element that took the longest time to load (1.1 sec) relates to the external source Monana-baby.de.

Page Optimization Overview & Recommendations

Page size can be reduced by 991.9 kB (18%)

Content Size

5.4 MB

After Optimization

4.4 MB

In fact, the total size of Brandkids.de main page is 5.4 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 45% of websites need less resources to load. Images take 4.2 MB which makes up the majority of the site volume.

HTML Optimization

-87%

Potential reduce by 211.7 kB

  • Original 243.1 kB
  • After minification 234.2 kB
  • After compression 31.3 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 211.7 kB or 87% of the original size.

Image Optimization

-0%

Potential reduce by 0 B

  • Original 4.2 MB
  • After minification 4.2 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Brandkids images are well optimized though.

JavaScript Optimization

-83%

Potential reduce by 610.4 kB

  • Original 734.2 kB
  • After minification 734.2 kB
  • After compression 123.8 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 610.4 kB or 83% of the original size.

CSS Optimization

-79%

Potential reduce by 169.7 kB

  • Original 213.8 kB
  • After minification 213.8 kB
  • After compression 44.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Brandkids.de needs all CSS files to be minified and compressed as it can save up to 169.7 kB or 79% of the original size.

Requests Breakdown

Number of requests can be reduced by 4 (9%)

Requests Now

43

After Optimization

39

The browser has sent 43 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Brandkids. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 5 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

brandkids.de accessibility score

95

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

brandkids.de best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Missing source maps for large first-party JavaScript

SEO Factors

brandkids.de SEO score

93

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    DE

  • Language Claimed

    DE

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Brandkids.de can be misinterpreted by Google and other search engines. Our service has detected that German is used on the page, and it matches the claimed language. Our system also found out that Brandkids.de main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Brandkids. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: