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brandmirror.com screenshot

Report Summary

  • 7

    Performance

    Renders faster than
    22% of other websites

  • 78

    Accessibility

    Visual factors better than
    that of 45% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 78

    SEO

    Google-friendlier than
    39% of websites

brandmirror.com

BrandMirror | Build a Brand That Cuts Through the Noise

Page Load Speed

2.5 sec in total

First Response

68 ms

Resources Loaded

1.8 sec

Page Rendered

599 ms

brandmirror.com screenshot

About Website

Visit brandmirror.com now to see the best up-to-date Brand Mirror content and also check out these interesting facts you probably never knew about brandmirror.com

BrandMirror collaborates with to you define your personal brand and be an intentional leader, as an executive, entrepreneur, or individual contributor.

Visit brandmirror.com

Key Findings

We analyzed Brandmirror.com page load time and found that the first response time was 68 ms and then it took 2.4 sec to load all DOM resources and completely render a web page. This is a poor result, as 50% of websites can load faster.

Performance Metrics

brandmirror.com performance score

7

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.9 s

11/100

10%

LCP (Largest Contentful Paint)

Value8.0 s

3/100

25%

SI (Speed Index)

Value10.3 s

8/100

10%

TBT (Total Blocking Time)

Value7,850 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.394

26/100

15%

TTI (Time to Interactive)

Value24.8 s

0/100

10%

Network Requests Diagram

brandmirror.com

68 ms

www.brandmirror.com

79 ms

breeze_32784ad04f096d064b8b443e0885559c2bc69d0d8be361321fdef1122e41b12c0c59cbf8da1ae3a9b9251ecb618a5a0936fda6f21a753f83c9072e3dc1c82ec0.css

29 ms

css

108 ms

css

105 ms

Our browser made a total of 109 requests to load all elements on the main page. We found that 65% of them (71 requests) were addressed to the original Brandmirror.com, 18% (20 requests) were made to Fonts.gstatic.com and 6% (6 requests) were made to Youtube.com. The less responsive or slowest element that took the longest time to load (643 ms) belongs to the original domain Brandmirror.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 241.0 kB (11%)

Content Size

2.2 MB

After Optimization

1.9 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Brandmirror.com main page is 2.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Images take 1.3 MB which makes up the majority of the site volume.

HTML Optimization

-84%

Potential reduce by 157.3 kB

  • Original 186.6 kB
  • After minification 186.4 kB
  • After compression 29.3 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 157.3 kB or 84% of the original size.

Image Optimization

-4%

Potential reduce by 53.3 kB

  • Original 1.3 MB
  • After minification 1.2 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Brand Mirror images are well optimized though.

JavaScript Optimization

-6%

Potential reduce by 30.2 kB

  • Original 521.2 kB
  • After minification 521.2 kB
  • After compression 491.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-0%

Potential reduce by 257 B

  • Original 155.1 kB
  • After minification 155.1 kB
  • After compression 154.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Brandmirror.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 59 (69%)

Requests Now

86

After Optimization

27

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 86 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Brand Mirror. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 54 to 1 for JavaScripts and from 7 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

brandmirror.com

brandmirror.com

68 ms

www.brandmirror.com

www.brandmirror.com

79 ms

breeze_32784ad04f096d064b8b443e0885559c2bc69d0d8be361321fdef1122e41b12c0c59cbf8da1ae3a9b9251ecb618a5a0936fda6f21a753f83c9072e3dc1c82ec0.css

breeze_32784ad04f096d064b8b443e0885559c2bc69d0d8be361321fdef1122e41b12c0c59cbf8da1ae3a9b9251ecb618a5a0936fda6f21a753f83c9072e3dc1c82ec0.css

29 ms

css

css

108 ms

css

css

105 ms

jquery-1.12.4-wp.js

jquery-1.12.4-wp.js

74 ms

jquery-migrate-1.4.1-wp.js

jquery-migrate-1.4.1-wp.js

74 ms

breeze-prefetch-links.min.js

breeze-prefetch-links.min.js

73 ms

jquery-1.12.4-wp.js

jquery-1.12.4-wp.js

82 ms

jquery-migrate-1.4.1-wp.js

jquery-migrate-1.4.1-wp.js

86 ms

breeze-prefetch-links.min.js

breeze-prefetch-links.min.js

83 ms

email-decode.min.js

email-decode.min.js

77 ms

css

css

92 ms

css

css

101 ms

gravitate_event_tracking.js

gravitate_event_tracking.js

84 ms

shell.js

shell.js

195 ms

cherry-js-core.min.js

cherry-js-core.min.js

83 ms

frontend-builder-global-functions.js

frontend-builder-global-functions.js

91 ms

index.js

index.js

90 ms

index.js

index.js

188 ms

cherry-post-formats.min.js

cherry-post-formats.min.js

187 ms

eventon_functions.js

eventon_functions.js

99 ms

handlebars.js

handlebars.js

188 ms

jquery.mobile.min.js

jquery.mobile.min.js

192 ms

jquery.mousewheel.min.js

jquery.mousewheel.min.js

191 ms

eventon_script.js

eventon_script.js

192 ms

core.min.js

core.min.js

208 ms

position.min.js

position.min.js

343 ms

pum-site-scripts.js

pum-site-scripts.js

343 ms

swiper.jquery.min.js

swiper.jquery.min.js

346 ms

js

js

344 ms

jquery.fitvids.js

jquery.fitvids.js

343 ms

waypoints.min.js

waypoints.min.js

344 ms

jquery.magnific-popup.min.js

jquery.magnific-popup.min.js

345 ms

jquery.mobile.custom.min.js

jquery.mobile.custom.min.js

345 ms

jquery.closest-descendent.js

jquery.closest-descendent.js

359 ms

jquery.reverse.js

jquery.reverse.js

358 ms

jquery.tm-pb-simple-carousel.js

jquery.tm-pb-simple-carousel.js

360 ms

jquery.tm-pb-simple-slider.js

jquery.tm-pb-simple-slider.js

362 ms

jquery.easypiechart.js

jquery.easypiechart.js

360 ms

tm-hash.js

tm-hash.js

361 ms

scripts.js

scripts.js

360 ms

jquery.fittext.js

jquery.fittext.js

362 ms

api.js

api.js

184 ms

8442.js

8442.js

94 ms

hoverIntent.min.js

hoverIntent.min.js

360 ms

css

css

70 ms

super-guacamole.min.js

super-guacamole.min.js

318 ms

swiper.jquery.min.js

swiper.jquery.min.js

300 ms

jquery.stickup.min.js

jquery.stickup.min.js

300 ms

jquery.ui.totop.min.js

jquery.ui.totop.min.js

300 ms

theme-script.js

theme-script.js

351 ms

wp-polyfill-inert.min.js

wp-polyfill-inert.min.js

348 ms

regenerator-runtime.min.js

regenerator-runtime.min.js

347 ms

wp-polyfill.min.js

wp-polyfill.min.js

344 ms

index.js

index.js

343 ms

deprecation-notice.js

deprecation-notice.js

343 ms

hynrPxqhR_c

hynrPxqhR_c

414 ms

rieRgeaD6eA

rieRgeaD6eA

504 ms

www.brandmirror.com

www.brandmirror.com

360 ms

BrandMirror_RegisteredLogo.png

BrandMirror_RegisteredLogo.png

240 ms

Winter-Clearance1.jpg

Winter-Clearance1.jpg

362 ms

iStock-5333348661.jpg

iStock-5333348661.jpg

366 ms

3a710e78-00e4-4394-bb03-1233630358bb_8a29e26ef779fe0ba1a5de230708f553-min-min.jpg

3a710e78-00e4-4394-bb03-1233630358bb_8a29e26ef779fe0ba1a5de230708f553-min-min.jpg

366 ms

Final_31.jpg

Final_31.jpg

365 ms

S6uyw4BMUTPHjx4wWA.woff

S6uyw4BMUTPHjx4wWA.woff

363 ms

S6u9w4BMUTPHh50XSwiPHw.woff

S6u9w4BMUTPHh50XSwiPHw.woff

377 ms

slider1.jpg

slider1.jpg

361 ms

wp.png

wp.png

454 ms

inc-logo-black.png

inc-logo-black.png

435 ms

Untitled-design-31.png

Untitled-design-31.png

300 ms

thrive.png

thrive.png

298 ms

accelerate-growthlogo_7da5c0d7cea506a8481b12ff9b1dba4b-min.png

accelerate-growthlogo_7da5c0d7cea506a8481b12ff9b1dba4b-min.png

298 ms

admin-ajax-1_389e4d89166b1511e7420f40c470c1ad-min.png

admin-ajax-1_389e4d89166b1511e7420f40c470c1ad-min.png

297 ms

claritylogo_11cf35413616d1a8b5cd3a7870e0487b-min.png

claritylogo_11cf35413616d1a8b5cd3a7870e0487b-min.png

410 ms

IE-Book-Cover1.jpg

IE-Book-Cover1.jpg

643 ms

Personal-Board-of-Directors-536x280.png

Personal-Board-of-Directors-536x280.png

641 ms

Legacy-1-536x280.png

Legacy-1-536x280.png

633 ms

5-Things-a-Team-Leader-Should-Be-Asking-Themselves-536x280.png

5-Things-a-Team-Leader-Should-Be-Asking-Themselves-536x280.png

627 ms

WBE_Seal_REVERSE_RGB.png

WBE_Seal_REVERSE_RGB.png

625 ms

3571bcb9-633a-4d3f-b5d7-9c165909e3d8.png

3571bcb9-633a-4d3f-b5d7-9c165909e3d8.png

623 ms

Untitled-design-30.png

Untitled-design-30.png

628 ms

pic010_a957d082aa25b062f5c5a51567449d53-min-min.jpg

pic010_a957d082aa25b062f5c5a51567449d53-min-min.jpg

628 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

625 ms

1Ptxg8zYS_SKggPN4iEgvnHyvveLxVs9pbCIPrc.woff

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197 ms

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185 ms

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198 ms

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197 ms

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272 ms

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198 ms

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199 ms

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273 ms

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273 ms

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272 ms

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261 ms

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270 ms

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300 ms

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301 ms

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298 ms

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96 ms

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www-embed-player.js

121 ms

base.js

base.js

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ad_status.js

453 ms

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208 ms

embed.js

embed.js

159 ms

id

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75 ms

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69 ms

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69 ms

Accessibility Review

brandmirror.com accessibility score

78

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

<frame> or <iframe> elements do not have a title

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

brandmirror.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

brandmirror.com SEO score

78

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Brandmirror.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Brandmirror.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

brandmirror.com

Open Graph data is detected on the main page of Brand Mirror. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: