Tools & Wizards About Us
brandstolife.com.au screenshot

Report Summary

  • 21

    Performance

    Renders faster than
    39% of other websites

  • 88

    Accessibility

    Visual factors better than
    that of 68% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 99

    SEO

    Google-friendlier than
    93% of websites

brandstolife.com.au

Branding & Creative Agency Melbourne | Brands to life®

Page Load Speed

11.4 sec in total

First Response

1.9 sec

Resources Loaded

7 sec

Page Rendered

2.6 sec

brandstolife.com.au screenshot

About Website

Visit brandstolife.com.au now to see the best up-to-date Brands To Life content for Australia and also check out these interesting facts you probably never knew about brandstolife.com.au

We create clear brand strategies & considered brand identities that bring brands to life. Strategy. Creative. Design. Brand. Digital.

Visit brandstolife.com.au

Key Findings

We analyzed Brandstolife.com.au page load time and found that the first response time was 1.9 sec and then it took 9.5 sec to load all DOM resources and completely render a web page. This is a poor result, as 90% of websites can load faster.

Performance Metrics

brandstolife.com.au performance score

21

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value10.6 s

0/100

10%

LCP (Largest Contentful Paint)

Value37.7 s

0/100

25%

SI (Speed Index)

Value25.8 s

0/100

10%

TBT (Total Blocking Time)

Value1,170 ms

21/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value32.4 s

0/100

10%

Network Requests Diagram

www.brandstolife.com.au

1932 ms

style.min.css

219 ms

main.css

437 ms

jquery.min.js

29 ms

pace.min.js

650 ms

Our browser made a total of 78 requests to load all elements on the main page. We found that 88% of them (69 requests) were addressed to the original Brandstolife.com.au, 4% (3 requests) were made to Unpkg.com and 3% (2 requests) were made to Player.vimeo.com. The less responsive or slowest element that took the longest time to load (2.4 sec) belongs to the original domain Brandstolife.com.au.

Page Optimization Overview & Recommendations

Page size can be reduced by 223.3 kB (5%)

Content Size

4.9 MB

After Optimization

4.7 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Brandstolife.com.au main page is 4.9 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 55% of websites need less resources to load. Images take 4.7 MB which makes up the majority of the site volume.

HTML Optimization

-81%

Potential reduce by 77.9 kB

  • Original 95.6 kB
  • After minification 92.1 kB
  • After compression 17.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 77.9 kB or 81% of the original size.

Image Optimization

-3%

Potential reduce by 145.1 kB

  • Original 4.7 MB
  • After minification 4.6 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Brands To Life images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 152 B

  • Original 86.7 kB
  • After minification 86.7 kB
  • After compression 86.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-0%

Potential reduce by 95 B

  • Original 25.6 kB
  • After minification 25.6 kB
  • After compression 25.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Brandstolife.com.au has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 18 (26%)

Requests Now

69

After Optimization

51

  • Images
  • JavaScript
  • CSS

The browser has sent 69 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Brands To Life. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 19 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

www.brandstolife.com.au

www.brandstolife.com.au

1932 ms

style.min.css

style.min.css

219 ms

main.css

main.css

437 ms

jquery.min.js

jquery.min.js

29 ms

pace.min.js

pace.min.js

650 ms

picturefill.min.js

picturefill.min.js

648 ms

lottie-player.js

lottie-player.js

82 ms

player.js

player.js

40 ms

app.js

app.js

642 ms

dom-ready.min.js

dom-ready.min.js

644 ms

hooks.min.js

hooks.min.js

730 ms

i18n.min.js

i18n.min.js

679 ms

a11y.min.js

a11y.min.js

862 ms

jquery.json.min.js

jquery.json.min.js

863 ms

gravityforms.min.js

gravityforms.min.js

869 ms

placeholders.jquery.min.js

placeholders.jquery.min.js

874 ms

utils.min.js

utils.min.js

867 ms

vendor-theme.min.js

vendor-theme.min.js

905 ms

scripts-theme.min.js

scripts-theme.min.js

1072 ms

lottie-player.js

lottie-player.js

22 ms

lottie-player.js

lottie-player.js

33 ms

gtm.js

gtm.js

80 ms

gtm.js

gtm.js

105 ms

740615620

740615620

120 ms

logo--brands-to-life-white.svg

logo--brands-to-life-white.svg

432 ms

BTL-Cinemagraph-Mobile-2.gif

BTL-Cinemagraph-Mobile-2.gif

1277 ms

jolson-thumbnail-1440x1440-1.png

jolson-thumbnail-1440x1440-1.png

1709 ms

EST-Hero-3-600x600.jpg

EST-Hero-3-600x600.jpg

869 ms

Papermoon-Brand-Identity-Thumbnail-600x600.jpg

Papermoon-Brand-Identity-Thumbnail-600x600.jpg

890 ms

Ekodeck-Thumbnail-600x600.jpg

Ekodeck-Thumbnail-600x600.jpg

1486 ms

Superboost_thumb-600x600.jpg

Superboost_thumb-600x600.jpg

849 ms

Imaginaria-Work-Icon-600x600.jpg

Imaginaria-Work-Icon-600x600.jpg

1706 ms

Elkling-Branding-Thumbnail-Brands-to-life-600x600.jpg

Elkling-Branding-Thumbnail-Brands-to-life-600x600.jpg

1086 ms

Kustom-Timber-Brands-to-life-1000x1000-1-600x600.jpg

Kustom-Timber-Brands-to-life-1000x1000-1-600x600.jpg

1748 ms

Brandstolife-IWDA-1LRG-mobile-600x600.jpg

Brandstolife-IWDA-1LRG-mobile-600x600.jpg

1945 ms

ET-Hero-Icon-600x600.png

ET-Hero-Icon-600x600.png

1494 ms

Averee-rebrand-icon-600x600.jpg

Averee-rebrand-icon-600x600.jpg

1922 ms

ESN-Cleer-naming-identity-Brands-to-Life-600x600.jpg

ESN-Cleer-naming-identity-Brands-to-Life-600x600.jpg

1732 ms

Wittner-The-Future-Is-Female-Campaign-Brands-to-life-1-600x600.jpg

Wittner-The-Future-Is-Female-Campaign-Brands-to-life-1-600x600.jpg

1925 ms

Willed-Brand-Refresh-Thumbnail-Brands-to-life-600x600.jpg

Willed-Brand-Refresh-Thumbnail-Brands-to-life-600x600.jpg

1927 ms

seek-home-tile-640x640-600x600.jpg

seek-home-tile-640x640-600x600.jpg

1951 ms

Stone-Branding-Thumbnail-to-life-1000x1000-1-600x600.jpg

Stone-Branding-Thumbnail-to-life-1000x1000-1-600x600.jpg

1968 ms

Mambourine-Homepage-Icon-1200-600x600.png

Mambourine-Homepage-Icon-1200-600x600.png

2139 ms

National-Tiles-Tile-640x640-600x600.jpg

National-Tiles-Tile-640x640-600x600.jpg

2146 ms

Moose-Branding-Brands-to-life-600x600.jpg

Moose-Branding-Brands-to-life-600x600.jpg

2148 ms

Save-Our-Souls-Thumbnail-1000x1000-1-600x600.jpg

Save-Our-Souls-Thumbnail-1000x1000-1-600x600.jpg

2166 ms

Arts-Centre-Brand-Identity-Brands-to-life-600x600.jpg

Arts-Centre-Brand-Identity-Brands-to-life-600x600.jpg

2179 ms

Step-Back-Think-Campaign-Identity-Brands-to-life-600x600.jpg

Step-Back-Think-Campaign-Identity-Brands-to-life-600x600.jpg

2187 ms

Milk-Identity-Brands-to-life-600x600.jpg

Milk-Identity-Brands-to-life-600x600.jpg

2359 ms

klim-01-01.png

klim-01-01.png

2361 ms

20-brands-wittner.jpg

20-brands-wittner.jpg

2345 ms

04-brands-milk.jpg

04-brands-milk.jpg

2363 ms

CircularStd-Light.woff

CircularStd-Light.woff

2320 ms

api.js

api.js

33 ms

lineto-circular-book.woff

lineto-circular-book.woff

2203 ms

lineto-circular-medium.woff

lineto-circular-medium.woff

2374 ms

lineto-circular-bold.woff

lineto-circular-bold.woff

2376 ms

lineto-circular-black.woff

lineto-circular-black.woff

2373 ms

Untitled-2-01.png

Untitled-2-01.png

2375 ms

01-brands-post.jpg

01-brands-post.jpg

2356 ms

07-brands-nestle.jpg

07-brands-nestle.jpg

2192 ms

08-brands-sirena.jpg

08-brands-sirena.jpg

2361 ms

09-brands-pacbrands.jpg

09-brands-pacbrands.jpg

1947 ms

04-brands-seek.jpg

04-brands-seek.jpg

1931 ms

10-brands-cobram.jpg

10-brands-cobram.jpg

1924 ms

11-brands-volley.jpg

11-brands-volley.jpg

1736 ms

12-brands-be.jpg

12-brands-be.jpg

1560 ms

13-brands-noodle-box.jpg

13-brands-noodle-box.jpg

1520 ms

16-brands-moose.jpg

16-brands-moose.jpg

1518 ms

17-brands-marketplacer.jpg

17-brands-marketplacer.jpg

1308 ms

19-brands-monash.jpg

19-brands-monash.jpg

1321 ms

02-brands-levis.jpg

02-brands-levis.jpg

1303 ms

21-brands-newscorp.jpg

21-brands-newscorp.jpg

1301 ms

ACM_Big_Black-01.png

ACM_Big_Black-01.png

1298 ms

new_Artboard-1_Artboard-1-400x260.png

new_Artboard-1_Artboard-1-400x260.png

1300 ms

icon--plus-dark.svg

icon--plus-dark.svg

1301 ms

preloader-smooth.gif

preloader-smooth.gif

1300 ms

icon--arrow-dark.svg

icon--arrow-dark.svg

1298 ms

Accessibility Review

brandstolife.com.au accessibility score

88

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

brandstolife.com.au best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

brandstolife.com.au SEO score

99

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Brandstolife.com.au can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Brandstolife.com.au main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

brandstolife.com.au

Open Graph data is detected on the main page of Brands To Life. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: