Report Summary

  • 30

    Performance

    Renders faster than
    50% of other websites

  • 96

    Accessibility

    Visual factors better than
    that of 88% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 99

    SEO

    Google-friendlier than
    93% of websites

brandthink.com

BRANDTHINK Malaysia | Marketing, PR, Social Agency, Digital, Design and Activation

Page Load Speed

1.9 sec in total

First Response

117 ms

Resources Loaded

1.4 sec

Page Rendered

332 ms

brandthink.com screenshot

About Website

Visit brandthink.com now to see the best up-to-date BRANDTHINK content and also check out these interesting facts you probably never knew about brandthink.com

BRANDTHINK Malaysia is an award-winning marketing consulting agency in Kuala Lumpur, Malaysia with capabilities in Brand Consulting, PR, Social Media, Digital Marketing, Commerce and Events Activation...

Visit brandthink.com

Key Findings

We analyzed Brandthink.com page load time and found that the first response time was 117 ms and then it took 1.8 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 35% of websites can load faster.

Performance Metrics

brandthink.com performance score

30

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.7 s

29/100

10%

LCP (Largest Contentful Paint)

Value4.0 s

49/100

25%

SI (Speed Index)

Value11.7 s

4/100

10%

TBT (Total Blocking Time)

Value2,530 ms

4/100

30%

CLS (Cumulative Layout Shift)

Value0.093

91/100

15%

TTI (Time to Interactive)

Value30.5 s

0/100

10%

Network Requests Diagram

www.brandthink.com

117 ms

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113 ms

css2

80 ms

legacy.js

74 ms

modern.js

82 ms

Our browser made a total of 39 requests to load all elements on the main page. We found that 3% of them (1 request) were addressed to the original Brandthink.com, 23% (9 requests) were made to Assets.squarespace.com and 15% (6 requests) were made to Use.typekit.net. The less responsive or slowest element that took the longest time to load (831 ms) relates to the external source Images.squarespace-cdn.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 184.1 kB (12%)

Content Size

1.5 MB

After Optimization

1.3 MB

In fact, the total size of Brandthink.com main page is 1.5 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 65% of websites need less resources to load. Javascripts take 1.1 MB which makes up the majority of the site volume.

HTML Optimization

-84%

Potential reduce by 145.2 kB

  • Original 173.1 kB
  • After minification 167.3 kB
  • After compression 27.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 145.2 kB or 84% of the original size.

Image Optimization

-0%

Potential reduce by 430 B

  • Original 283.4 kB
  • After minification 283.0 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. BRANDTHINK images are well optimized though.

JavaScript Optimization

-4%

Potential reduce by 38.3 kB

  • Original 1.1 MB
  • After minification 1.1 MB
  • After compression 1.0 MB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-1%

Potential reduce by 135 B

  • Original 15.3 kB
  • After minification 15.3 kB
  • After compression 15.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Brandthink.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 18 (55%)

Requests Now

33

After Optimization

15

The browser has sent 33 CSS, Javascripts, AJAX and image requests in order to completely render the main page of BRANDTHINK. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 19 to 1 for JavaScripts and as a result speed up the page load time.

Accessibility Review

brandthink.com accessibility score

96

Accessibility Issues

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

brandthink.com best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

brandthink.com SEO score

99

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Brandthink.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Brandthink.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of BRANDTHINK. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: