Report Summary

  • 41

    Performance

    Renders faster than
    60% of other websites

  • 78

    Accessibility

    Visual factors better than
    that of 45% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 86

    SEO

    Google-friendlier than
    60% of websites

breadandbuttermarketing.co.uk

Bread & Butter Marketing | Google Certified Digital Marketing Agency

Page Load Speed

3.3 sec in total

First Response

280 ms

Resources Loaded

2.2 sec

Page Rendered

832 ms

breadandbuttermarketing.co.uk screenshot

About Website

Welcome to breadandbuttermarketing.co.uk homepage info - get ready to check Bread And Butter Marketing best content right away, or after learning these important things about breadandbuttermarketing.co.uk

Bread & Butter Marketing is a Google Certified digital agency offering training and bespoke services for a range of digital marketing tools.

Visit breadandbuttermarketing.co.uk

Key Findings

We analyzed Breadandbuttermarketing.co.uk page load time and found that the first response time was 280 ms and then it took 3 sec to load all DOM resources and completely render a web page. This is a poor result, as 55% of websites can load faster.

Performance Metrics

breadandbuttermarketing.co.uk performance score

41

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value6.1 s

3/100

10%

LCP (Largest Contentful Paint)

Value10.6 s

0/100

25%

SI (Speed Index)

Value10.1 s

9/100

10%

TBT (Total Blocking Time)

Value290 ms

79/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value12.5 s

14/100

10%

Network Requests Diagram

breadandbuttermarketing.co.uk

280 ms

breadandbuttermarketing.co.uk

922 ms

gtm.js

63 ms

style.min.css

246 ms

css

33 ms

Our browser made a total of 27 requests to load all elements on the main page. We found that 85% of them (23 requests) were addressed to the original Breadandbuttermarketing.co.uk, 7% (2 requests) were made to Fonts.googleapis.com and 4% (1 request) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (922 ms) belongs to the original domain Breadandbuttermarketing.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 779.2 kB (66%)

Content Size

1.2 MB

After Optimization

402.3 kB

In fact, the total size of Breadandbuttermarketing.co.uk main page is 1.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 25% of websites need less resources to load. Javascripts take 534.5 kB which makes up the majority of the site volume.

HTML Optimization

-72%

Potential reduce by 56.5 kB

  • Original 78.2 kB
  • After minification 70.9 kB
  • After compression 21.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 56.5 kB or 72% of the original size.

Image Optimization

-8%

Potential reduce by 13.2 kB

  • Original 163.8 kB
  • After minification 150.7 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Bread And Butter Marketing images are well optimized though.

JavaScript Optimization

-68%

Potential reduce by 361.5 kB

  • Original 534.5 kB
  • After minification 534.5 kB
  • After compression 173.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 361.5 kB or 68% of the original size.

CSS Optimization

-86%

Potential reduce by 348.0 kB

  • Original 405.0 kB
  • After minification 401.4 kB
  • After compression 57.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Breadandbuttermarketing.co.uk needs all CSS files to be minified and compressed as it can save up to 348.0 kB or 86% of the original size.

Requests Breakdown

Number of requests can be reduced by 6 (32%)

Requests Now

19

After Optimization

13

The browser has sent 19 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Bread And Butter Marketing. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 4 to 1 for JavaScripts and from 4 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

breadandbuttermarketing.co.uk accessibility score

78

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Best Practices

breadandbuttermarketing.co.uk best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

breadandbuttermarketing.co.uk SEO score

86

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Breadandbuttermarketing.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Breadandbuttermarketing.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Bread And Butter Marketing. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: