Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

britefire.co.za

BriteFire SEO – SEO and Marketing Services

Page Load Speed

11.6 sec in total

First Response

1.7 sec

Resources Loaded

9.7 sec

Page Rendered

143 ms

britefire.co.za screenshot

About Website

Click here to check amazing Brite Fire content. Otherwise, check out these important facts you probably never knew about britefire.co.za

Britefire is an experienced international agency that provides consulting, project management and training in digital strategy, online brand development, and innovative e-marketing.

Visit britefire.co.za

Key Findings

We analyzed Britefire.co.za page load time and found that the first response time was 1.7 sec and then it took 9.9 sec to load all DOM resources and completely render a web page. This is a poor result, as 90% of websites can load faster.

Performance Metrics

britefire.co.za performance score

0

Network Requests Diagram

default.aspx

1700 ms

styles.css

1404 ms

WebResource.axd

457 ms

ScriptResource.axd

3417 ms

ScriptResource.axd

2051 ms

Our browser made a total of 33 requests to load all elements on the main page. We found that 39% of them (13 requests) were addressed to the original Britefire.co.za, 12% (4 requests) were made to Platform.twitter.com and 9% (3 requests) were made to Facebook.com. The less responsive or slowest element that took the longest time to load (5 sec) belongs to the original domain Britefire.co.za.

Page Optimization Overview & Recommendations

Page size can be reduced by 466.4 kB (65%)

Content Size

715.2 kB

After Optimization

248.8 kB

In fact, the total size of Britefire.co.za main page is 715.2 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 25% of websites need less resources to load. Javascripts take 494.4 kB which makes up the majority of the site volume.

HTML Optimization

-72%

Potential reduce by 30.7 kB

  • Original 42.8 kB
  • After minification 39.0 kB
  • After compression 12.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 30.7 kB or 72% of the original size.

Image Optimization

-1%

Potential reduce by 1.9 kB

  • Original 139.7 kB
  • After minification 137.8 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Brite Fire images are well optimized though.

JavaScript Optimization

-81%

Potential reduce by 401.0 kB

  • Original 494.4 kB
  • After minification 347.9 kB
  • After compression 93.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 401.0 kB or 81% of the original size.

CSS Optimization

-86%

Potential reduce by 32.8 kB

  • Original 38.3 kB
  • After minification 26.2 kB
  • After compression 5.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Britefire.co.za needs all CSS files to be minified and compressed as it can save up to 32.8 kB or 86% of the original size.

Requests Breakdown

Number of requests can be reduced by 12 (40%)

Requests Now

30

After Optimization

18

The browser has sent 30 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Brite Fire. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 13 to 1 for JavaScripts and as a result speed up the page load time.

SEO Factors

britefire.co.za SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Britefire.co.za can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Britefire.co.za main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Brite Fire. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: