Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

brooklynwatchco.com

Brooklyn Watch Company - Brooklyn Watches – Brooklyn Watch Co.

Page Load Speed

1.4 sec in total

First Response

179 ms

Resources Loaded

987 ms

Page Rendered

226 ms

brooklynwatchco.com screenshot

About Website

Click here to check amazing Brooklyn Watch Co content. Otherwise, check out these important facts you probably never knew about brooklynwatchco.com

Brooklyn Watches Founded by a group of Brooklyn-based watch enthusiasts and highly experienced watch retailers.

Visit brooklynwatchco.com

Key Findings

We analyzed Brooklynwatchco.com page load time and found that the first response time was 179 ms and then it took 1.2 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 25% of websites can load faster.

Performance Metrics

brooklynwatchco.com performance score

0

Network Requests Diagram

www.brooklynwatchco.com

179 ms

shopify_stats.js

69 ms

trekkie.storefront.min.js

369 ms

shop_events_listener-dabe00038c134ebede3c66ef50bfdcedb847ac379226dfb9a22bbf438ac8dbef.js

68 ms

ga_urchin_forms-0826cdefee6590321eb5c0c435eeebf7a8425a5493a9e95059c40e07e069ad52.js

52 ms

Our browser made a total of 54 requests to load all elements on the main page. We found that 2% of them (1 request) were addressed to the original Brooklynwatchco.com, 70% (38 requests) were made to Cdn.shopify.com and 6% (3 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (369 ms) relates to the external source Cdn.shopify.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 607.3 kB (21%)

Content Size

2.9 MB

After Optimization

2.3 MB

In fact, the total size of Brooklynwatchco.com main page is 2.9 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 2.1 MB which makes up the majority of the site volume.

HTML Optimization

-80%

Potential reduce by 31.8 kB

  • Original 39.5 kB
  • After minification 32.1 kB
  • After compression 7.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 7.4 kB, which is 19% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 31.8 kB or 80% of the original size.

Image Optimization

-3%

Potential reduce by 56.0 kB

  • Original 2.1 MB
  • After minification 2.1 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Brooklyn Watch Co images are well optimized though.

JavaScript Optimization

-71%

Potential reduce by 295.2 kB

  • Original 418.7 kB
  • After minification 366.5 kB
  • After compression 123.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 295.2 kB or 71% of the original size.

CSS Optimization

-78%

Potential reduce by 224.3 kB

  • Original 289.4 kB
  • After minification 273.1 kB
  • After compression 65.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Brooklynwatchco.com needs all CSS files to be minified and compressed as it can save up to 224.3 kB or 78% of the original size.

Requests Breakdown

Number of requests can be reduced by 37 (76%)

Requests Now

49

After Optimization

12

The browser has sent 49 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Brooklyn Watch Co. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 21 to 1 for JavaScripts and from 13 to 1 for CSS and as a result speed up the page load time.

SEO Factors

brooklynwatchco.com SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Brooklynwatchco.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Brooklynwatchco.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Brooklyn Watch Co. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: