Tools & Wizards About Us
bulova.com screenshot

Report Summary

  • 24

    Performance

    Renders faster than
    43% of other websites

  • 80

    Accessibility

    Visual factors better than
    that of 49% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 81

    SEO

    Google-friendlier than
    42% of websites

bulova.com

Bulova Official Site | Bulova

Page Load Speed

4.1 sec in total

First Response

680 ms

Resources Loaded

2.7 sec

Page Rendered

680 ms

bulova.com screenshot

About Website

Click here to check amazing Bulova content for United States. Otherwise, check out these important facts you probably never knew about bulova.com

High-performance technology and enduring quality, following the Bulova tradition. Designed in NYC. Enjoy free shipping and watch sizing, and monthly payments options. Bulova

Visit bulova.com

Key Findings

We analyzed Bulova.com page load time and found that the first response time was 680 ms and then it took 3.4 sec to load all DOM resources and completely render a web page. This is a poor result, as 60% of websites can load faster.

Performance Metrics

bulova.com performance score

24

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.4 s

16/100

10%

LCP (Largest Contentful Paint)

Value4.9 s

29/100

25%

SI (Speed Index)

Value33.0 s

0/100

10%

TBT (Total Blocking Time)

Value7,500 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.001

100/100

15%

TTI (Time to Interactive)

Value58.9 s

0/100

10%

Network Requests Diagram

680 ms

main.js

42 ms

pageDesigner.js

99 ms

lib.js

659 ms

global.css

40 ms

Our browser made a total of 164 requests to load all elements on the main page. We found that 61% of them (100 requests) were addressed to the original Bulova.com, 5% (8 requests) were made to Static.klaviyo.com and 3% (5 requests) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (962 ms) relates to the external source Upsellit.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 439.3 kB (6%)

Content Size

7.7 MB

After Optimization

7.2 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Bulova.com main page is 7.7 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Images take 5.9 MB which makes up the majority of the site volume.

HTML Optimization

-91%

Potential reduce by 388.1 kB

  • Original 427.8 kB
  • After minification 331.1 kB
  • After compression 39.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 96.7 kB, which is 23% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 388.1 kB or 91% of the original size.

Image Optimization

-0%

Potential reduce by 27.1 kB

  • Original 5.9 MB
  • After minification 5.9 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Bulova images are well optimized though.

JavaScript Optimization

-2%

Potential reduce by 23.9 kB

  • Original 1.2 MB
  • After minification 1.2 MB
  • After compression 1.2 MB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-0%

Potential reduce by 102 B

  • Original 146.9 kB
  • After minification 146.9 kB
  • After compression 146.8 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Bulova.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 57 (36%)

Requests Now

158

After Optimization

101

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 158 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Bulova. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 53 to 1 for JavaScripts and from 6 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

680 ms

main.js

main.js

42 ms

pageDesigner.js

pageDesigner.js

99 ms

lib.js

lib.js

659 ms

global.css

global.css

40 ms

tagmanager.js

tagmanager.js

36 ms

cybersource-custom.js

cybersource-custom.js

87 ms

klaviyo.js

klaviyo.js

88 ms

overview.css

overview.css

92 ms

client.js

client.js

91 ms

dwanalytics-22.2.js

dwanalytics-22.2.js

100 ms

dwac-21.7.js

dwac-21.7.js

102 ms

gretel.min.js

gretel.min.js

92 ms

css

css

90 ms

css2

css2

108 ms

ews7gqn.css

ews7gqn.css

83 ms

p.css

p.css

36 ms

gtm.js

gtm.js

227 ms

122968.ct.js

122968.ct.js

196 ms

megamenu-caravelle.jpg

megamenu-caravelle.jpg

160 ms

megamenu-caravelle.jpg

megamenu-caravelle.jpg

99 ms

megamenu-caravelle.jpg

megamenu-caravelle.jpg

111 ms

hero-archive-series-meteorite-sp24-desktop.jpg

hero-archive-series-meteorite-sp24-desktop.jpg

100 ms

hero-archive-series-meteorite-sp24-desktop.jpg

hero-archive-series-meteorite-sp24-desktop.jpg

99 ms

hero-archive-series-meteorite-sp24-desktop.jpg

hero-archive-series-meteorite-sp24-desktop.jpg

110 ms

megamenu-new-arrivals-april-24-desktop.jpg

megamenu-new-arrivals-april-24-desktop.jpg

98 ms

megamenu-new-arrivals-april-24-desktop.jpg

megamenu-new-arrivals-april-24-desktop.jpg

124 ms

megamenu-new-arrivals-april-24-desktop.jpg

megamenu-new-arrivals-april-24-desktop.jpg

124 ms

megamenu-limited-edition-april24-desktop.jpg

megamenu-limited-edition-april24-desktop.jpg

128 ms

megamenu-limited-edition-april24-desktop.jpg

megamenu-limited-edition-april24-desktop.jpg

130 ms

megamenu-limited-edition-april24-desktop.jpg

megamenu-limited-edition-april24-desktop.jpg

160 ms

megamenu-mens-jewelry-sp23.jpg

megamenu-mens-jewelry-sp23.jpg

128 ms

megamenu-mens-jewelry-sp23.jpg

megamenu-mens-jewelry-sp23.jpg

163 ms

megamenu-mens-jewelry-sp23.jpg

megamenu-mens-jewelry-sp23.jpg

165 ms

grid-watch-jewelry-pairings-fa23-98B408.jpg

grid-watch-jewelry-pairings-fa23-98B408.jpg

163 ms

grid-watch-jewelry-pairings-fa23-98B408.jpg

grid-watch-jewelry-pairings-fa23-98B408.jpg

371 ms

hero-clocks-decorative-desktop.jpg

hero-clocks-decorative-desktop.jpg

163 ms

hero-clocks-decorative-desktop.jpg

hero-clocks-decorative-desktop.jpg

366 ms

hero-clocks-decorative-desktop.jpg

hero-clocks-decorative-desktop.jpg

165 ms

megamenu-gift-guide-sets.jpg

megamenu-gift-guide-sets.jpg

367 ms

megamenu-gift-guide-sets.jpg

megamenu-gift-guide-sets.jpg

368 ms

megamenu-gift-guide-sets.jpg

megamenu-gift-guide-sets.jpg

371 ms

megamenu-gift-guide-wedding-sp23.jpg

megamenu-gift-guide-wedding-sp23.jpg

368 ms

megamenu-gift-guide-wedding-sp23.jpg

megamenu-gift-guide-wedding-sp23.jpg

370 ms

megamenu-gift-guide-wedding-sp23.jpg

megamenu-gift-guide-wedding-sp23.jpg

371 ms

megamenu-gift-guide-grad-sp23.jpg

megamenu-gift-guide-grad-sp23.jpg

372 ms

megamenu-gift-guide-grad-sp23.jpg

megamenu-gift-guide-grad-sp23.jpg

374 ms

megamenu-gift-guide-grad-sp23.jpg

megamenu-gift-guide-grad-sp23.jpg

373 ms

megamenu-explore-history.jpg

megamenu-explore-history.jpg

376 ms

megamenu-explore-history.jpg

megamenu-explore-history.jpg

373 ms

megamenu-explore-history.jpeg

megamenu-explore-history.jpeg

374 ms

megamenu-explore-e1-desktop.jpg

megamenu-explore-e1-desktop.jpg

375 ms

megamenu-explore-e1-desktop.jpg

megamenu-explore-e1-desktop.jpg

377 ms

megamenu-explore-e1-desktop.jpg

megamenu-explore-e1-desktop.jpg

379 ms

megamenu-explore-collectors-series.jpg

megamenu-explore-collectors-series.jpg

378 ms

fender_analytics.113876fdc67592e7cbfd.js

fender_analytics.113876fdc67592e7cbfd.js

116 ms

static.047f24ade89e4aff54a9.js

static.047f24ade89e4aff54a9.js

120 ms

runtime.575e76507d014c43b1b9.js

runtime.575e76507d014c43b1b9.js

62 ms

sharedUtils.ef3296608bc2583174d6.js

sharedUtils.ef3296608bc2583174d6.js

89 ms

vendors~signup_forms~post_identification_sync~web_personalization~reviews~atlas.b0930143925bb765e2d3.js

vendors~signup_forms~post_identification_sync~web_personalization~reviews~atlas.b0930143925bb765e2d3.js

90 ms

vendors~signup_forms~onsite-triggering.733ed8744f200f7d4d54.js

vendors~signup_forms~onsite-triggering.733ed8744f200f7d4d54.js

90 ms

vendors~signup_forms.824396622be3ec2234ff.js

vendors~signup_forms.824396622be3ec2234ff.js

103 ms

default~signup_forms~onsite-triggering.968e4cc173bff13b788f.js

default~signup_forms~onsite-triggering.968e4cc173bff13b788f.js

103 ms

signup_forms.ea381fabab056fd7e65a.js

signup_forms.ea381fabab056fd7e65a.js

103 ms

vendors~signup_forms~post_identification_sync~web_personalization~reviews~atlas.b0930143925bb765e2d3.js

vendors~signup_forms~post_identification_sync~web_personalization~reviews~atlas.b0930143925bb765e2d3.js

115 ms

post_identification_sync.9785ea669391d6a8413c.js

post_identification_sync.9785ea669391d6a8413c.js

120 ms

script.js

script.js

141 ms

UcCO3FwrK3iLTeHuS_fvQtMwCp50KnMw2boKoduKmMEVuLyfMZs.woff

UcCO3FwrK3iLTeHuS_fvQtMwCp50KnMw2boKoduKmMEVuLyfMZs.woff

95 ms

UcCO3FwrK3iLTeHuS_fvQtMwCp50KnMw2boKoduKmMEVuGKYMZs.woff

UcCO3FwrK3iLTeHuS_fvQtMwCp50KnMw2boKoduKmMEVuGKYMZs.woff

96 ms

icomoon.ttf

icomoon.ttf

313 ms

icomoon.ttf

icomoon.ttf

288 ms

megamenu-explore-collectors-series.jpg

megamenu-explore-collectors-series.jpg

287 ms

megamenu-explore-collectors-series.jpeg

megamenu-explore-collectors-series.jpeg

286 ms

megamenu-proud-new-yorkers.jpg

megamenu-proud-new-yorkers.jpg

284 ms

megamenu-proud-new-yorkers.jpg

megamenu-proud-new-yorkers.jpg

278 ms

megamenu-proud-new-yorkers.jpeg

megamenu-proud-new-yorkers.jpeg

275 ms

megamenu-explore-latin-grammy.jpg

megamenu-explore-latin-grammy.jpg

265 ms

megamenu-explore-latin-grammy.jpg

megamenu-explore-latin-grammy.jpg

269 ms

megamenu-explore-latin-grammy.jpg

megamenu-explore-latin-grammy.jpg

262 ms

megamenu-explore-social-responsibility.jpg

megamenu-explore-social-responsibility.jpg

260 ms

megamenu-explore-social-responsibility.jpg

megamenu-explore-social-responsibility.jpg

233 ms

megamenu-explore-social-responsibility.jpeg

megamenu-explore-social-responsibility.jpeg

231 ms

megamenu-apollo-theater.jpg

megamenu-apollo-theater.jpg

228 ms

megamenu-apollo-theater.jpg

megamenu-apollo-theater.jpg

229 ms

megamenu-apollo-theater.jpeg

megamenu-apollo-theater.jpeg

229 ms

megamenu-jacks-corner.jpg

megamenu-jacks-corner.jpg

230 ms

js

js

250 ms

8075684384a5470f50fa0c1c9f22f6a5.js

8075684384a5470f50fa0c1c9f22f6a5.js

576 ms

bat.js

bat.js

338 ms

destination

destination

368 ms

destination

destination

366 ms

destination

destination

367 ms

bulova.jsp

bulova.jsp

962 ms

core.js

core.js

533 ms

snippet.js

snippet.js

531 ms

fbevents.js

fbevents.js

531 ms

be_ixf_js_sdk.js

be_ixf_js_sdk.js

571 ms

obtp.js

obtp.js

595 ms

site.min.js

site.min.js

570 ms

703 ms

dtag.js

dtag.js

583 ms

a-05lu.min.js

a-05lu.min.js

591 ms

122967.ct.js

122967.ct.js

327 ms

tfa.js

tfa.js

703 ms

tangiblee-bundle.min.js

tangiblee-bundle.min.js

633 ms

pushly-sdk.min.js

pushly-sdk.min.js

703 ms

A3516516-575b-4627-a124-d8c6b10a44001.js

A3516516-575b-4627-a124-d8c6b10a44001.js

702 ms

2795.js

2795.js

792 ms

k9y8poxfjb

k9y8poxfjb

792 ms

cs-start

cs-start

719 ms

megamenu-jacks-corner.jpg

megamenu-jacks-corner.jpg

231 ms

megamenu-jacks-corner.jpg

megamenu-jacks-corner.jpg

261 ms

logo.svg

logo.svg

229 ms

home-half-hero-mens-april-2024.jpg

home-half-hero-mens-april-2024.jpg

229 ms

home-half-hero-mens-april-2024.jpg

home-half-hero-mens-april-2024.jpg

257 ms

home-half-hero-mens-april-2024.jpg

home-half-hero-mens-april-2024.jpg

404 ms

home-half-hero-womens-april-2024.jpg

home-half-hero-womens-april-2024.jpg

465 ms

home-half-hero-womens-april-2024.jpg

home-half-hero-womens-april-2024.jpg

465 ms

home-half-hero-womens-april-2024.jpg

home-half-hero-womens-april-2024.jpg

480 ms

home-full-hero-marine-star-c-sp24-desktop.jpg

home-full-hero-marine-star-c-sp24-desktop.jpg

479 ms

home-full-hero-marine-star-c-sp24-desktop.jpg

home-full-hero-marine-star-c-sp24-desktop.jpg

477 ms

home-full-hero-marine-star-c-sp24-desktop.jpg

home-full-hero-marine-star-c-sp24-desktop.jpg

601 ms

home-full-hero-womens-surveyor-sp24-desktop.jpg

home-full-hero-womens-surveyor-sp24-desktop.jpg

598 ms

home-full-hero-womens-surveyor-sp24-desktop.jpg

home-full-hero-womens-surveyor-sp24-desktop.jpg

596 ms

home-full-hero-womens-surveyor-sp24-desktop.jpg

home-full-hero-womens-surveyor-sp24-desktop.jpg

601 ms

home-full-hero-millennia-sp24-mobile.jpg

home-full-hero-millennia-sp24-mobile.jpg

599 ms

home-full-hero-millennia-sp24-desktop.jpg

home-full-hero-millennia-sp24-desktop.jpg

596 ms

home-full-hero-millennia-sp24-desktop.jpg

home-full-hero-millennia-sp24-desktop.jpg

776 ms

home-full-hero-marine-star-c-sp24-mobile.jpg

home-full-hero-marine-star-c-sp24-mobile.jpg

842 ms

home-full-hero-womens-surveyor-sp24-mobile.jpg

home-full-hero-womens-surveyor-sp24-mobile.jpg

840 ms

home-full-hero-jewelry-sp24-desktop.jpg

home-full-hero-jewelry-sp24-desktop.jpg

773 ms

home-full-hero-jewelry-sp24-desktop.jpg

home-full-hero-jewelry-sp24-desktop.jpg

838 ms

home-full-hero-jewelry-sp24-desktop.jpg

home-full-hero-jewelry-sp24-desktop.jpg

840 ms

home-full-hero-jewelry-sp24-mobile.jpg

home-full-hero-jewelry-sp24-mobile.jpg

851 ms

home-3x-marc-anthony-holiday-fa23.jpg

home-3x-marc-anthony-holiday-fa23.jpg

851 ms

home-3x-marc-anthony-holiday-fa23.jpg

home-3x-marc-anthony-holiday-fa23.jpg

852 ms

home-3x-marc-anthony-holiday-fa23.jpg

home-3x-marc-anthony-holiday-fa23.jpg

853 ms

home-3x-latin-grammys-holiday-fa23.jpg

home-3x-latin-grammys-holiday-fa23.jpg

860 ms

home-3x-latin-grammys-holiday-fa23.jpg

home-3x-latin-grammys-holiday-fa23.jpg

919 ms

home-3x-latin-grammys-holiday-fa23.jpg

home-3x-latin-grammys-holiday-fa23.jpg

928 ms

Services_01_FreeShip.png

Services_01_FreeShip.png

863 ms

Services_02_EasyReturn.png

Services_02_EasyReturn.png

935 ms

Services_03_BraceletResize.png

Services_03_BraceletResize.png

926 ms

Services_04_PayLater.png

Services_04_PayLater.png

925 ms

Services_05_VirtualTry.png

Services_05_VirtualTry.png

932 ms

BUL_Services_06_GiftCard.png

BUL_Services_06_GiftCard.png

877 ms

activityi;src=14265003;type=retar0;cat=retar00;ord=9527112074919;npa=0;auiddc=498319985.1715081755;pscdl=noapi;gtm=45fe4510z879885614za201;gcd=13l3l3l3l1;dma=0;epver=2;~oref=https%3A%2F%2Fwww.bulova.com%2Fus%2Fen%2F

activityi;src=14265003;type=retar0;cat=retar00;ord=9527112074919;npa=0;auiddc=498319985.1715081755;pscdl=noapi;gtm=45fe4510z879885614za201;gcd=13l3l3l3l1;dma=0;epver=2;~oref=https%3A%2F%2Fwww.bulova.com%2Fus%2Fen%2F

466 ms

activityi;src=14265003;type=brand0;cat=bulov0;ord=8425738162152;npa=0;auiddc=498319985.1715081755;pscdl=noapi;gtm=45fe4510z879885614za201;gcd=13l3l3l3l1;dma=0;epver=2;~oref=https%3A%2F%2Fwww.bulova.com%2Fus%2Fen%2F

activityi;src=14265003;type=brand0;cat=bulov0;ord=8425738162152;npa=0;auiddc=498319985.1715081755;pscdl=noapi;gtm=45fe4510z879885614za201;gcd=13l3l3l3l1;dma=0;epver=2;~oref=https%3A%2F%2Fwww.bulova.com%2Fus%2Fen%2F

529 ms

sync

sync

402 ms

0604762166

0604762166

410 ms

254 ms

json

json

255 ms

pebble

pebble

221 ms

src=14265003;type=retar0;cat=retar00;ord=9527112074919;npa=0;auiddc=*;pscdl=noapi;gtm=45fe4510z879885614za201;gcd=13l3l3l3l1;dma=0;epver=2;~oref=https%3A%2F%2Fwww.bulova.com%2Fus%2Fen%2F

src=14265003;type=retar0;cat=retar00;ord=9527112074919;npa=0;auiddc=*;pscdl=noapi;gtm=45fe4510z879885614za201;gcd=13l3l3l3l1;dma=0;epver=2;~oref=https%3A%2F%2Fwww.bulova.com%2Fus%2Fen%2F

170 ms

clarity.js

clarity.js

80 ms

src=14265003;type=brand0;cat=bulov0;ord=8425738162152;npa=0;auiddc=*;pscdl=noapi;gtm=45fe4510z879885614za201;gcd=13l3l3l3l1;dma=0;epver=2;~oref=https%3A%2F%2Fwww.bulova.com%2Fus%2Fen%2F

src=14265003;type=brand0;cat=bulov0;ord=8425738162152;npa=0;auiddc=*;pscdl=noapi;gtm=45fe4510z879885614za201;gcd=13l3l3l3l1;dma=0;epver=2;~oref=https%3A%2F%2Fwww.bulova.com%2Fus%2Fen%2F

161 ms

pp.html

pp.html

102 ms

j

j

10 ms

cds-pips.js

cds-pips.js

3 ms

eid.es5.js

eid.es5.js

51 ms

pips.taboola.com

pips.taboola.com

12 ms

adadvisor.gif

adadvisor.gif

44 ms

Cart-Get

Cart-Get

46 ms

c.gif

c.gif

8 ms

Accessibility Review

bulova.com accessibility score

80

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

ARIA IDs are not unique

Best Practices

bulova.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Requests the notification permission on page load

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Missing source maps for large first-party JavaScript

SEO Factors

bulova.com SEO score

81

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Bulova.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Bulova.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

bulova.com

Open Graph data is detected on the main page of Bulova. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: