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Report Summary

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    Performance

  • 0

    Accessibility

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    Best Practices

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    SEO

burtoncard.com

Men's Fashion | Men's Clothing & Accessories | Burton

Page Load Speed

7.4 sec in total

First Response

158 ms

Resources Loaded

3.5 sec

Page Rendered

3.7 sec

burtoncard.com screenshot

About Website

Click here to check amazing Burton Card content. Otherwise, check out these important facts you probably never knew about burtoncard.com

Discover Fashion, Grooming & Homeware collections at Burton & so much more, get everything you need with free delivery.

Visit burtoncard.com

Key Findings

We analyzed Burtoncard.com page load time and found that the first response time was 158 ms and then it took 7.2 sec to load all DOM resources and completely render a web page. This is a poor result, as 85% of websites can load faster.

Performance Metrics

burtoncard.com performance score

0

Network Requests Diagram

burtoncard.com

158 ms

www.burton.co.uk

90 ms

tailwind-EX3E6N7Q.css

28 ms

swiper.min-BMC2FGMN.css

72 ms

pagination.min-A6BKIYZL.css

71 ms

Our browser made a total of 67 requests to load all elements on the main page. We found that 1% of them (1 request) were addressed to the original Burtoncard.com, 49% (33 requests) were made to Mediahub.burton.co.uk and 25% (17 requests) were made to Media.debenhams.com. The less responsive or slowest element that took the longest time to load (3.2 sec) relates to the external source Mediahub.burton.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 902.4 kB (39%)

Content Size

2.3 MB

After Optimization

1.4 MB

  • HTML
  • Images
  • CSS

In fact, the total size of Burtoncard.com main page is 2.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 45% of websites need less resources to load. Images take 1.3 MB which makes up the majority of the site volume.

HTML Optimization

-91%

Potential reduce by 883.5 kB

  • Original 966.6 kB
  • After minification 965.1 kB
  • After compression 83.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 883.5 kB or 91% of the original size.

Image Optimization

-0%

Potential reduce by 3.9 kB

  • Original 1.3 MB
  • After minification 1.3 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Burton Card images are well optimized though.

CSS Optimization

-72%

Potential reduce by 15.0 kB

  • Original 20.8 kB
  • After minification 6.6 kB
  • After compression 5.8 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Burtoncard.com needs all CSS files to be minified and compressed as it can save up to 15.0 kB or 72% of the original size.

Requests Breakdown

Number of requests can be reduced by 15 (23%)

Requests Now

65

After Optimization

50

  • Images
  • JavaScript
  • CSS

The browser has sent 65 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Burton Card. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 11 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

burtoncard.com

burtoncard.com

158 ms

www.burton.co.uk

www.burton.co.uk

90 ms

tailwind-EX3E6N7Q.css

tailwind-EX3E6N7Q.css

28 ms

swiper.min-BMC2FGMN.css

swiper.min-BMC2FGMN.css

72 ms

pagination.min-A6BKIYZL.css

pagination.min-A6BKIYZL.css

71 ms

Carousel-Y2P2AM7E.css

Carousel-Y2P2AM7E.css

69 ms

zoom.min-SLHWV7SG.css

zoom.min-SLHWV7SG.css

69 ms

blaze-UEATOOJS.css

blaze-UEATOOJS.css

68 ms

BlazeCarousel-HMZXB76I.css

BlazeCarousel-HMZXB76I.css

71 ms

DeliveryProgress-7AMQD4VK.css

DeliveryProgress-7AMQD4VK.css

73 ms

debenhams-L64ZJ2DI.css

debenhams-L64ZJ2DI.css

72 ms

fonts-TC4NFKTK.css

fonts-TC4NFKTK.css

73 ms

global-TLYB3FMV.css

global-TLYB3FMV.css

74 ms

ec08bf9b154b30a0c8c233cc411817ba.js

ec08bf9b154b30a0c8c233cc411817ba.js

157 ms

gtm.js

gtm.js

201 ms

dbz_prod_burton_logo-2023

dbz_prod_burton_logo-2023

171 ms

dbz_prod_WK36_BR_BACK_TO_WORK_MOB

dbz_prod_WK36_BR_BACK_TO_WORK_MOB

711 ms

dbz_prod_BR_WK35_HERO_AWCAMPAIGN_MOB

dbz_prod_BR_WK35_HERO_AWCAMPAIGN_MOB

809 ms

dbz_prod_WK40_BR_BF_PAGE_SALE_ROUNDEL

dbz_prod_WK40_BR_BF_PAGE_SALE_ROUNDEL

1184 ms

dbz_prod_BR_WK35_SUITS

dbz_prod_BR_WK35_SUITS

1166 ms

dbz_prod_BR_ROUNDEL_SHIRTSWK35

dbz_prod_BR_ROUNDEL_SHIRTSWK35

1113 ms

dbz_prod_BR_WK35_JEAN_ROUNDEL

dbz_prod_BR_WK35_JEAN_ROUNDEL

1146 ms

dbz_prod_BR_WK18_ROUNDAL_POLOS

dbz_prod_BR_WK18_ROUNDAL_POLOS

986 ms

dbz_prod_BR_ROUNDEL_KNITWEAR

dbz_prod_BR_ROUNDEL_KNITWEAR

1039 ms

dbz_prod_BR_ROUNDEL_NEWIN

dbz_prod_BR_ROUNDEL_NEWIN

1227 ms

dbz_prod_BR_ROUNDEL_SHOES

dbz_prod_BR_ROUNDEL_SHOES

1445 ms

dbz_prod_BR_WK35_WEDDING_ROUNDEL

dbz_prod_BR_WK35_WEDDING_ROUNDEL

1523 ms

dbz_prod_BR_ROUNDEL_GROOMING

dbz_prod_BR_ROUNDEL_GROOMING

1547 ms

dbz_prod_BR_WK35_CLOTHING

dbz_prod_BR_WK35_CLOTHING

1676 ms

dbz_prod_BR_WK35_TOPS_CAT_TILE

dbz_prod_BR_WK35_TOPS_CAT_TILE

1829 ms

dbz_prod_BR_WK35_SUITS_CAT

dbz_prod_BR_WK35_SUITS_CAT

1721 ms

dbz_prod_BR_WK35_ALL_CAT_TILE

dbz_prod_BR_WK35_ALL_CAT_TILE

2021 ms

dbz_prod_BULLDOG_WK16_BR_GROOM_CAT

dbz_prod_BULLDOG_WK16_BR_GROOM_CAT

1976 ms

dbz_prod_BR_SHOES_CAT_WK16

dbz_prod_BR_SHOES_CAT_WK16

2187 ms

dbz_prod_BURTON_HOMEPAGE_RACINGGREENLOGO_WK18

dbz_prod_BURTON_HOMEPAGE_RACINGGREENLOGO_WK18

2067 ms

dbz_prod_BURTON_HOMEPAGE_BURTONLOGO_WK18

dbz_prod_BURTON_HOMEPAGE_BURTONLOGO_WK18

2107 ms

dbz_prod_BURTON_HOMEPAGE_BRAUNLOGO_WK18

dbz_prod_BURTON_HOMEPAGE_BRAUNLOGO_WK18

1985 ms

dbz_prod_BURTON_HOMEPAGE_ORALBLOGO_WK18

dbz_prod_BURTON_HOMEPAGE_ORALBLOGO_WK18

2531 ms

dbz_prod_BURTON_HOMEPAGE_BENSHERMANLOGO_WK18

dbz_prod_BURTON_HOMEPAGE_BENSHERMANLOGO_WK18

2387 ms

dbz_prod_BURTON_HOMEPAGE_JOEBROWNSLOGO_WK18

dbz_prod_BURTON_HOMEPAGE_JOEBROWNSLOGO_WK18

2400 ms

dbz_prod_BURTON_HOMEPAGE_WAHLLOGO_WK18

dbz_prod_BURTON_HOMEPAGE_WAHLLOGO_WK18

2428 ms

dbz_prod_WK24_BRANDROOM_BANNER_BURTON_MOB

dbz_prod_WK24_BRANDROOM_BANNER_BURTON_MOB

2540 ms

dbz_prod_WK51_BR_WEDDING_CAMPAIGN_MOB

dbz_prod_WK51_BR_WEDDING_CAMPAIGN_MOB

2746 ms

dbz_prod_BURTON_WK07_BASICS_MOBILE

dbz_prod_BURTON_WK07_BASICS_MOBILE

2847 ms

dbz_prod_BR_WK23_BASICS_MOB

dbz_prod_BR_WK23_BASICS_MOB

3001 ms

dbz_prod_WK45_Threadbare_M

dbz_prod_WK45_Threadbare_M

2678 ms

dbz_prod_WK45_French_Connection

dbz_prod_WK45_French_Connection

2892 ms

dbz_prod_BR_WK50_EXTRA10_BADRHINO_CAT

dbz_prod_BR_WK50_EXTRA10_BADRHINO_CAT

3085 ms

dbz_prod_WK45_Brave_Soul

dbz_prod_WK45_Brave_Soul

3238 ms

dbz_prod_burton_logo-2023

dbz_prod_burton_logo-2023

3173 ms

dbz_prod_debenhams-logo-border-2024

dbz_prod_debenhams-logo-border-2024

148 ms

dbz_prod_dp_logo-2023

dbz_prod_dp_logo-2023

152 ms

dbz_prod_wallis_logo-2023

dbz_prod_wallis_logo-2023

148 ms

dbz_prod_oasis-blk-on-wht

dbz_prod_oasis-blk-on-wht

152 ms

dbz_prod_coast-blk-on-wht

dbz_prod_coast-blk-on-wht

153 ms

dbz_prod_misspap-logo-blk-on-wht

dbz_prod_misspap-logo-blk-on-wht

165 ms

dbz_prod_warehouse-logo-blk-on-wht

dbz_prod_warehouse-logo-blk-on-wht

150 ms

dbz_prod_visa-pay-method-icon-2024

dbz_prod_visa-pay-method-icon-2024

203 ms

dbz_prod_mastercard-pay-method-icon-2024

dbz_prod_mastercard-pay-method-icon-2024

167 ms

dbz_prod_amex-pay-method-icon-2024

dbz_prod_amex-pay-method-icon-2024

158 ms

dbz_prod_mastercard-maestro-pay-method-icon-2024

dbz_prod_mastercard-maestro-pay-method-icon-2024

165 ms

dbz_prod_visa-electron-pay-method-icon-2024

dbz_prod_visa-electron-pay-method-icon-2024

201 ms

dbz_prod_applepay-pay-method-icon-2024

dbz_prod_applepay-pay-method-icon-2024

163 ms

dbz_prod_paypal-pay-method-icon-2024

dbz_prod_paypal-pay-method-icon-2024

171 ms

dbz_prod_klarna-pay-method-icon-2024

dbz_prod_klarna-pay-method-icon-2024

201 ms

dbz_prod_clearpay-pay-method-icon-2024

dbz_prod_clearpay-pay-method-icon-2024

201 ms

dbz_prod_WK36_BR_SALE_END_SOON_MOB

dbz_prod_WK36_BR_SALE_END_SOON_MOB

1275 ms

SEO Factors

burtoncard.com SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Burtoncard.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Burtoncard.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

burtoncard.com

Open Graph data is detected on the main page of Burton Card. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: