Report Summary

  • 27

    Performance

    Renders faster than
    47% of other websites

  • 75

    Accessibility

    Visual factors better than
    that of 42% of websites

  • 58

    Best Practices

    More advanced features
    available than in
    19% of websites

  • 69

    SEO

    Google-friendlier than
    28% of websites

buy.ua

Buy.ua - Интернет магазин бытовой техники и электроники, г. Киев

Page Load Speed

7.5 sec in total

First Response

1.4 sec

Resources Loaded

5.7 sec

Page Rendered

373 ms

buy.ua screenshot

About Website

Visit buy.ua now to see the best up-to-date Buy content for Ukraine and also check out these interesting facts you probably never knew about buy.ua

Интернет магазин бытовой техники и электроники Buy.ua - доставка, кредитование, гарантия, сервис.

Visit buy.ua

Key Findings

We analyzed Buy.ua page load time and found that the first response time was 1.4 sec and then it took 6 sec to load all DOM resources and completely render a web page. This is a poor result, as 75% of websites can load faster.

Performance Metrics

buy.ua performance score

27

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.0 s

10/100

10%

LCP (Largest Contentful Paint)

Value10.7 s

0/100

25%

SI (Speed Index)

Value8.8 s

16/100

10%

TBT (Total Blocking Time)

Value1,100 ms

23/100

30%

CLS (Cumulative Layout Shift)

Value0.034

100/100

15%

TTI (Time to Interactive)

Value10.3 s

24/100

10%

Network Requests Diagram

buy.ua

1439 ms

www.buy.ua

1258 ms

all.css

1512 ms

new.css

574 ms

dev.css

705 ms

Our browser made a total of 69 requests to load all elements on the main page. We found that 62% of them (43 requests) were addressed to the original Buy.ua, 30% (21 requests) were made to Static.buy.ua and 4% (3 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (3.2 sec) belongs to the original domain Buy.ua.

Page Optimization Overview & Recommendations

Page size can be reduced by 340.1 kB (23%)

Content Size

1.5 MB

After Optimization

1.1 MB

In fact, the total size of Buy.ua main page is 1.5 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 30% of websites need less resources to load. Images take 1.1 MB which makes up the majority of the site volume.

HTML Optimization

-82%

Potential reduce by 40.3 kB

  • Original 49.4 kB
  • After minification 43.2 kB
  • After compression 9.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 6.2 kB, which is 13% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 40.3 kB or 82% of the original size.

Image Optimization

-7%

Potential reduce by 74.9 kB

  • Original 1.1 MB
  • After minification 1.0 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Buy images are well optimized though.

JavaScript Optimization

-77%

Potential reduce by 165.0 kB

  • Original 214.7 kB
  • After minification 133.4 kB
  • After compression 49.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 165.0 kB or 77% of the original size.

CSS Optimization

-85%

Potential reduce by 59.9 kB

  • Original 70.7 kB
  • After minification 55.3 kB
  • After compression 10.8 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Buy.ua needs all CSS files to be minified and compressed as it can save up to 59.9 kB or 85% of the original size.

Requests Breakdown

Number of requests can be reduced by 30 (45%)

Requests Now

66

After Optimization

36

The browser has sent 66 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Buy. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 7 to 1 for JavaScripts and from 4 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

buy.ua accessibility score

75

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Form elements do not have associated labels

Best Practices

buy.ua best practices score

58

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

buy.ua SEO score

69

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Language and Encoding

  • Language Detected

    UK

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Buy.ua can be misinterpreted by Google and other search engines. Our service has detected that Ukrainian is used on the page, and it does not match the claimed English language. Our system also found out that Buy.ua main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Buy. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: