Report Summary

  • 24

    Performance

    Renders faster than
    43% of other websites

  • 78

    Accessibility

    Visual factors better than
    that of 46% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    36% of websites

  • 92

    SEO

    Google-friendlier than
    75% of websites

m.brandshop.ru

Интернет магазин модной одежды - брендовые вещи в BRANDSHOP

Page Load Speed

14.8 sec in total

First Response

2 sec

Resources Loaded

12 sec

Page Rendered

822 ms

m.brandshop.ru screenshot

About Website

Welcome to m.brandshop.ru homepage info - get ready to check M BRANDSHOP best content for Russia right away, or after learning these important things about m.brandshop.ru

Мультибрендовый магазин одежды, обуви и аксессуаров премиум класса ➤ интернет-магазин стильной и модной одежды в Москве

Visit m.brandshop.ru

Key Findings

We analyzed M.brandshop.ru page load time and found that the first response time was 2 sec and then it took 12.8 sec to load all DOM resources and completely render a web page. This is a poor result, as 90% of websites can load faster.

Performance Metrics

m.brandshop.ru performance score

24

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.0 s

83/100

10%

LCP (Largest Contentful Paint)

Value15.0 s

0/100

25%

SI (Speed Index)

Value14.0 s

1/100

10%

TBT (Total Blocking Time)

Value3,240 ms

2/100

30%

CLS (Cumulative Layout Shift)

Value0.013

100/100

15%

TTI (Time to Interactive)

Value23.7 s

1/100

10%

Network Requests Diagram

m.brandshop.ru

1953 ms

m.brandshop.ru

927 ms

styles.css

176 ms

slick.css

343 ms

mega_filter.js

381 ms

Our browser made a total of 71 requests to load all elements on the main page. We found that 54% of them (38 requests) were addressed to the original M.brandshop.ru, 28% (20 requests) were made to Brandshop.ru and 4% (3 requests) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (7.9 sec) relates to the external source Brandshop.ru.

Page Optimization Overview & Recommendations

Page size can be reduced by 328.1 kB (15%)

Content Size

2.1 MB

After Optimization

1.8 MB

In fact, the total size of M.brandshop.ru main page is 2.1 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 50% of websites need less resources to load. Images take 1.7 MB which makes up the majority of the site volume.

HTML Optimization

-84%

Potential reduce by 51.3 kB

  • Original 61.1 kB
  • After minification 52.7 kB
  • After compression 9.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 8.3 kB, which is 14% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 51.3 kB or 84% of the original size.

Image Optimization

-3%

Potential reduce by 53.0 kB

  • Original 1.7 MB
  • After minification 1.7 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. M BRANDSHOP images are well optimized though.

JavaScript Optimization

-62%

Potential reduce by 177.9 kB

  • Original 288.4 kB
  • After minification 263.3 kB
  • After compression 110.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 177.9 kB or 62% of the original size.

CSS Optimization

-83%

Potential reduce by 46.0 kB

  • Original 55.7 kB
  • After minification 46.9 kB
  • After compression 9.7 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. M.brandshop.ru needs all CSS files to be minified and compressed as it can save up to 46.0 kB or 83% of the original size.

Requests Breakdown

Number of requests can be reduced by 28 (45%)

Requests Now

62

After Optimization

34

The browser has sent 62 CSS, Javascripts, AJAX and image requests in order to completely render the main page of M BRANDSHOP. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 13 to 1 for JavaScripts and as a result speed up the page load time.

Accessibility Review

m.brandshop.ru accessibility score

78

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

<frame> or <iframe> elements do not have a title

High

Image elements do not have [alt] attributes

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Best Practices

m.brandshop.ru best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

m.brandshop.ru SEO score

92

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    RU

  • Language Claimed

    RU

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise M.brandshop.ru can be misinterpreted by Google and other search engines. Our service has detected that Russian is used on the page, and it matches the claimed language. Our system also found out that M.brandshop.ru main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of M BRANDSHOP. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: