Tools & Wizards About Us
marketing.birlasoft.com screenshot

Report Summary

  • 4

    Performance

    Renders faster than
    20% of other websites

  • 76

    Accessibility

    Visual factors better than
    that of 42% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 90

    SEO

    Google-friendlier than
    68% of websites

marketing.birlasoft.com

#ChallengeTheNorm | Reimagining the Future with Birlasoft

Page Load Speed

7.6 sec in total

First Response

95 ms

Resources Loaded

6.6 sec

Page Rendered

878 ms

marketing.birlasoft.com screenshot

About Website

Click here to check amazing Marketing Birlasoft content for India. Otherwise, check out these important facts you probably never knew about marketing.birlasoft.com

At Birlasoft we combine the power of domain, enterprise, and digital technologies to reimagine business potential. Surpassing expectations, breaking convention!

Visit marketing.birlasoft.com

Key Findings

We analyzed Marketing.birlasoft.com page load time and found that the first response time was 95 ms and then it took 7.5 sec to load all DOM resources and completely render a web page. This is a poor result, as 85% of websites can load faster.

Performance Metrics

marketing.birlasoft.com performance score

4

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value6.3 s

3/100

10%

LCP (Largest Contentful Paint)

Value13.0 s

0/100

25%

SI (Speed Index)

Value9.4 s

12/100

10%

TBT (Total Blocking Time)

Value3,290 ms

2/100

30%

CLS (Cumulative Layout Shift)

Value0.547

13/100

15%

TTI (Time to Interactive)

Value24.3 s

0/100

10%

Network Requests Diagram

marketing.birlasoft.com

95 ms

www.birlasoft.com

1587 ms

style.css

138 ms

responsive.css

136 ms

bootstrap.css

344 ms

Our browser made a total of 165 requests to load all elements on the main page. We found that 1% of them (1 request) were addressed to the original Marketing.birlasoft.com, 54% (89 requests) were made to Birlasoft.com and 7% (12 requests) were made to D.adroll.com. The less responsive or slowest element that took the longest time to load (2.4 sec) relates to the external source Fastbase.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.2 MB (52%)

Content Size

2.3 MB

After Optimization

1.1 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Marketing.birlasoft.com main page is 2.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. HTML takes 1.1 MB which makes up the majority of the site volume.

HTML Optimization

-84%

Potential reduce by 924.3 kB

  • Original 1.1 MB
  • After minification 1.1 MB
  • After compression 173.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 924.3 kB or 84% of the original size.

Image Optimization

-10%

Potential reduce by 68.3 kB

  • Original 690.2 kB
  • After minification 621.9 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Marketing Birlasoft images are well optimized though.

JavaScript Optimization

-24%

Potential reduce by 45.3 kB

  • Original 189.8 kB
  • After minification 189.8 kB
  • After compression 144.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 45.3 kB or 24% of the original size.

CSS Optimization

-51%

Potential reduce by 174.1 kB

  • Original 342.6 kB
  • After minification 342.6 kB
  • After compression 168.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Marketing.birlasoft.com needs all CSS files to be minified and compressed as it can save up to 174.1 kB or 51% of the original size.

Requests Breakdown

Number of requests can be reduced by 91 (64%)

Requests Now

143

After Optimization

52

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 143 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Marketing Birlasoft. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 40 to 1 for JavaScripts and from 21 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

marketing.birlasoft.com

marketing.birlasoft.com

95 ms

www.birlasoft.com

www.birlasoft.com

1587 ms

style.css

style.css

138 ms

responsive.css

responsive.css

136 ms

bootstrap.css

bootstrap.css

344 ms

api.js

api.js

499 ms

css_4aotRafLSVIaDZWnooSCZo604YSXJNy7Q8Ix776owpI.css

css_4aotRafLSVIaDZWnooSCZo604YSXJNy7Q8Ix776owpI.css

127 ms

css_zd2_KgxyDRohahD-yEPvI3Hj5QYs8wkwI2jCXPChwMg.css

css_zd2_KgxyDRohahD-yEPvI3Hj5QYs8wkwI2jCXPChwMg.css

223 ms

css

css

525 ms

font-awesome.min.css

font-awesome.min.css

524 ms

css_IA1gmgR4FMgqV-R9ybsVqdmda811QMEFO5NAMdBwLcI.css

css_IA1gmgR4FMgqV-R9ybsVqdmda811QMEFO5NAMdBwLcI.css

325 ms

css_mblXpWFA60oAJvheASTsOKc4vi7VcEAhxayiBeA1EPY.css

css_mblXpWFA60oAJvheASTsOKc4vi7VcEAhxayiBeA1EPY.css

371 ms

js_w5X1Lq9OtgOjFm0omLSrlpHntp-Hvv_kcaDWo08gLKc.js

js_w5X1Lq9OtgOjFm0omLSrlpHntp-Hvv_kcaDWo08gLKc.js

313 ms

js_Owb1krn0lVfh0JUWiUORGcUov_NYzUhUAvrqIuluOO0.js

js_Owb1krn0lVfh0JUWiUORGcUov_NYzUhUAvrqIuluOO0.js

313 ms

js_Ha8ziS82HfuACPr8Vi0Djh6Sctq5fzPFHCBUhwwVSsA.js

js_Ha8ziS82HfuACPr8Vi0Djh6Sctq5fzPFHCBUhwwVSsA.js

353 ms

js_Buql55vWCvfH1Qzy4hyWxbRJ4m1Ycjaol6njvg3HQeI.js

js_Buql55vWCvfH1Qzy4hyWxbRJ4m1Ycjaol6njvg3HQeI.js

461 ms

sdk.js

sdk.js

471 ms

autofill.js

autofill.js

447 ms

js_elxKu8HD71rBkpUlUJPBcYtefccIenOwFeMo2ZdPjDc.js

js_elxKu8HD71rBkpUlUJPBcYtefccIenOwFeMo2ZdPjDc.js

455 ms

js_62UvZ6Np4a1_LwwXN0T0aDsd2PSPeAuNL8N8CpAZO5Q.js

js_62UvZ6Np4a1_LwwXN0T0aDsd2PSPeAuNL8N8CpAZO5Q.js

435 ms

svganimations.js

svganimations.js

429 ms

jquery.validate.js

jquery.validate.js

418 ms

additional-methods.js

additional-methods.js

419 ms

home-js.js

home-js.js

416 ms

js

js

542 ms

js

js

698 ms

css

css

155 ms

css

css

154 ms

recaptcha__en.js

recaptcha__en.js

299 ms

gtm.js

gtm.js

267 ms

birlasoft.svg

birlasoft.svg

79 ms

ck-birla-group.svg

ck-birla-group.svg

73 ms

Icn_Globe_Red.svg

Icn_Globe_Red.svg

89 ms

brazil-flag.svg

brazil-flag.svg

74 ms

Icn_Search.svg

Icn_Search.svg

95 ms

Icn_Contact.svg

Icn_Contact.svg

92 ms

Icn_Subscribe.svg

Icn_Subscribe.svg

194 ms

Up_White.svg

Up_White.svg

210 ms

Img_Bnr_Web.jpg

Img_Bnr_Web.jpg

225 ms

Icn_Play.svg

Icn_Play.svg

192 ms

Chevron_White.svg

Chevron_White.svg

223 ms

Challenge_The_norm.png

Challenge_The_norm.png

224 ms

success_stories.png

success_stories.png

230 ms

HLineOne.png

HLineOne.png

230 ms

transforming-ams-with-agile-methodology-home.jpg

transforming-ams-with-agile-methodology-home.jpg

228 ms

Chevron_Red.svg

Chevron_Red.svg

227 ms

industrial-manufacturing-omnichannel-cx-homepage-thumb.jpg

industrial-manufacturing-omnichannel-cx-homepage-thumb.jpg

235 ms

News_and_Media.png

News_and_Media.png

226 ms

india-is-becoming-self-reliant-in-healthcare.jpg

india-is-becoming-self-reliant-in-healthcare.jpg

235 ms

q1-fy22-23-home.jpg

q1-fy22-23-home.jpg

258 ms

birlasoft-adopts-rise-with-sap-to-migrate-home.jpg

birlasoft-adopts-rise-with-sap-to-migrate-home.jpg

235 ms

enhancing-employee-safety-in-the-modern-home.jpg

enhancing-employee-safety-in-the-modern-home.jpg

234 ms

Linkedin-01.svg

Linkedin-01.svg

255 ms

Twitter-02.svg

Twitter-02.svg

265 ms

Facebook-03.svg

Facebook-03.svg

266 ms

whatsapp.svg

whatsapp.svg

261 ms

mail.svg

mail.svg

262 ms

red_grey.png

red_grey.png

262 ms

tile-1.jpg

tile-1.jpg

287 ms

tile-2.jpg

tile-2.jpg

286 ms

tile-3.jpg

tile-3.jpg

286 ms

tile-4.jpg

tile-4.jpg

285 ms

Blogs-POVs.png

Blogs-POVs.png

285 ms

Career.png

Career.png

285 ms

Img_Javlin.png

Img_Javlin.png

289 ms

ocw-homepage-thumbnail_1.jpg

ocw-homepage-thumbnail_1.jpg

291 ms

social-and-web-graphics-184X184px-2.jpg

social-and-web-graphics-184X184px-2.jpg

222 ms

Connect_With_Birlasoft.png

Connect_With_Birlasoft.png

213 ms

Img_ConnectWithUs.jpg

Img_ConnectWithUs.jpg

211 ms

right-bottom-block.svg

right-bottom-block.svg

202 ms

social-home-popup.png

social-home-popup.png

207 ms

sdk.js

sdk.js

138 ms

blog-section.png

blog-section.png

64 ms

img-left-block.svg

img-left-block.svg

148 ms

LocatorRegular.woff

LocatorRegular.woff

149 ms

LocatorMedium.otf

LocatorMedium.otf

150 ms

materialdesignicons-webfont.woff

materialdesignicons-webfont.woff

151 ms

roundtrip.js

roundtrip.js

1419 ms

analytics.js

analytics.js

1410 ms

insight.min.js

insight.min.js

1230 ms

fscript.js

fscript.js

2435 ms

LocatorLight.woff

LocatorLight.woff

581 ms

LocatorLight.otf

LocatorLight.otf

1057 ms

LocatorBold.woff

LocatorBold.woff

578 ms

LocatorBold.otf

LocatorBold.otf

569 ms

style.css

style.css

625 ms

responsive.css

responsive.css

464 ms

bootstrap.css

bootstrap.css

843 ms

css_4aotRafLSVIaDZWnooSCZo604YSXJNy7Q8Ix776owpI.css

css_4aotRafLSVIaDZWnooSCZo604YSXJNy7Q8Ix776owpI.css

541 ms

css_zd2_KgxyDRohahD-yEPvI3Hj5QYs8wkwI2jCXPChwMg.css

css_zd2_KgxyDRohahD-yEPvI3Hj5QYs8wkwI2jCXPChwMg.css

793 ms

css

css

1057 ms

font-awesome.min.css

font-awesome.min.css

977 ms

css_IA1gmgR4FMgqV-R9ybsVqdmda811QMEFO5NAMdBwLcI.css

css_IA1gmgR4FMgqV-R9ybsVqdmda811QMEFO5NAMdBwLcI.css

704 ms

css_mblXpWFA60oAJvheASTsOKc4vi7VcEAhxayiBeA1EPY.css

css_mblXpWFA60oAJvheASTsOKc4vi7VcEAhxayiBeA1EPY.css

1123 ms

fa-solid-900.woff

fa-solid-900.woff

1078 ms

fa-regular-400.woff

fa-regular-400.woff

1004 ms

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsjZ0B4gaVc.ttf

memSYaGs126MiZpBA-UvWbX2vVnXBbObj2OVZyOOSr4dVJWUgsjZ0B4gaVc.ttf

1399 ms

js

js

1348 ms

js

js

1348 ms

Asyncload.js

Asyncload.js

1692 ms

cfe3356c-e301-4591-aa00-88c271b08d53.js

cfe3356c-e301-4591-aa00-88c271b08d53.js

1805 ms

anchor

anchor

1333 ms

play_video_thumb.jpg

play_video_thumb.jpg

989 ms

HLineOne.png

HLineOne.png

744 ms

blog-section.png

blog-section.png

744 ms

img-left-block.svg

img-left-block.svg

744 ms

LocatorRegular.woff

LocatorRegular.woff

321 ms

LocatorMedium.otf

LocatorMedium.otf

322 ms

LocatorLight.woff

LocatorLight.woff

322 ms

LocatorLight.otf

LocatorLight.otf

252 ms

LocatorBold.woff

LocatorBold.woff

320 ms

LocatorBold.otf

LocatorBold.otf

327 ms

materialdesignicons-webfont.woff

materialdesignicons-webfont.woff

404 ms

index.js

index.js

565 ms

conversion_async.js

conversion_async.js

508 ms

collect

collect

249 ms

collect

collect

232 ms

styles__ltr.css

styles__ltr.css

113 ms

recaptcha__en.js

recaptcha__en.js

250 ms

collect

collect

114 ms

collect

collect

185 ms

collect

collect

185 ms

MZRJCUJRH5DT7FVRFK2IC4

MZRJCUJRH5DT7FVRFK2IC4

227 ms

collect

collect

161 ms

index.js

index.js

83 ms

collect

collect

213 ms

collect

collect

214 ms

logo_48.png

logo_48.png

111 ms

webworker.js

webworker.js

97 ms

EKUXPCXUWVEGZGDJWH6UC3.js

EKUXPCXUWVEGZGDJWH6UC3.js

314 ms

ga-audiences

ga-audiences

102 ms

ga-audiences

ga-audiences

130 ms

KFOmCnqEu92Fr1Mu4mxP.ttf

KFOmCnqEu92Fr1Mu4mxP.ttf

91 ms

KFOlCnqEu92Fr1MmEU9fBBc9.ttf

KFOlCnqEu92Fr1MmEU9fBBc9.ttf

117 ms

KFOlCnqEu92Fr1MmYUtfBBc9.ttf

KFOlCnqEu92Fr1MmYUtfBBc9.ttf

120 ms

recaptcha__en.js

recaptcha__en.js

51 ms

68 ms

bframe

bframe

30 ms

35 ms

recaptcha__en.js

recaptcha__en.js

5 ms

28 ms

fbevents.js

fbevents.js

13 ms

out

out

12 ms

sendrolling.js

sendrolling.js

12 ms

out

out

9 ms

out

out

82 ms

out

out

113 ms

out

out

112 ms

out

out

115 ms

out

out

115 ms

out

out

123 ms

out

out

123 ms

321750484898932

321750484898932

100 ms

pixel

pixel

187 ms

in

in

8 ms

in

in

20 ms

sync

sync

43 ms

sync

sync

21 ms

bounce

bounce

13 ms

sd

sd

30 ms

76 ms

collect

collect

28 ms

collect

collect

26 ms

collect

collect

26 ms

EKUXPCXUWVEGZGDJWH6UC3.js

EKUXPCXUWVEGZGDJWH6UC3.js

25 ms

Accessibility Review

marketing.birlasoft.com accessibility score

76

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

<frame> or <iframe> elements do not have a title

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

marketing.birlasoft.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

marketing.birlasoft.com SEO score

90

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Marketing.birlasoft.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Marketing.birlasoft.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

marketing.birlasoft.com

Open Graph data is detected on the main page of Marketing Birlasoft. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: