Tools & Wizards About Us
capacityinteractive.com screenshot

Report Summary

  • 26

    Performance

    Renders faster than
    45% of other websites

  • 75

    Accessibility

    Visual factors better than
    that of 41% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 85

    SEO

    Google-friendlier than
    55% of websites

capacityinteractive.com

Capacity Interactive: Digital Marketing Consulting for the Arts

Page Load Speed

8.4 sec in total

First Response

88 ms

Resources Loaded

821 ms

Page Rendered

7.5 sec

capacityinteractive.com screenshot

About Website

Click here to check amazing Capacity Interactive content for United States. Otherwise, check out these important facts you probably never knew about capacityinteractive.com

Capacity Interactive is the premier digital marketing consulting firm for culture and the arts. Discover educational content, learn about our services, and more.

Visit capacityinteractive.com

Key Findings

We analyzed Capacityinteractive.com page load time and found that the first response time was 88 ms and then it took 8.3 sec to load all DOM resources and completely render a web page. This is a poor result, as 85% of websites can load faster.

Performance Metrics

capacityinteractive.com performance score

26

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.4 s

69/100

10%

LCP (Largest Contentful Paint)

Value15.2 s

0/100

25%

SI (Speed Index)

Value3.4 s

89/100

10%

TBT (Total Blocking Time)

Value1,160 ms

22/100

30%

CLS (Cumulative Layout Shift)

Value0.423

23/100

15%

TTI (Time to Interactive)

Value36.8 s

0/100

10%

Network Requests Diagram

capacityinteractive.com

88 ms

capacityinteractive.com

111 ms

flama-basic

60 ms

app.min.css

29 ms

jquery.min.js

57 ms

Our browser made a total of 69 requests to load all elements on the main page. We found that 93% of them (64 requests) were addressed to the original Capacityinteractive.com, 3% (2 requests) were made to Fonts.cdnfonts.com and 1% (1 request) were made to Code.responsivevoice.org. The less responsive or slowest element that took the longest time to load (392 ms) belongs to the original domain Capacityinteractive.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 115.2 kB (1%)

Content Size

13.3 MB

After Optimization

13.2 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Capacityinteractive.com main page is 13.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Images take 12.9 MB which makes up the majority of the site volume.

HTML Optimization

-84%

Potential reduce by 108.1 kB

  • Original 127.9 kB
  • After minification 109.4 kB
  • After compression 19.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 18.5 kB, which is 14% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 108.1 kB or 84% of the original size.

Image Optimization

-0%

Potential reduce by 6 B

  • Original 12.9 MB
  • After minification 12.9 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Capacity Interactive images are well optimized though.

JavaScript Optimization

-3%

Potential reduce by 6.1 kB

  • Original 214.1 kB
  • After minification 214.1 kB
  • After compression 208.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-1%

Potential reduce by 1.0 kB

  • Original 89.7 kB
  • After minification 89.7 kB
  • After compression 88.7 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Capacityinteractive.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 20 (33%)

Requests Now

60

After Optimization

40

  • Images
  • JavaScript
  • CSS

The browser has sent 60 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Capacity Interactive. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 16 to 1 for JavaScripts and from 6 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

capacityinteractive.com

capacityinteractive.com

88 ms

capacityinteractive.com

capacityinteractive.com

111 ms

flama-basic

flama-basic

60 ms

app.min.css

app.min.css

29 ms

jquery.min.js

jquery.min.js

57 ms

basic.min.css

basic.min.css

54 ms

theme-ie11.min.css

theme-ie11.min.css

56 ms

theme.min.css

theme.min.css

55 ms

libs.min.js

libs.min.js

61 ms

app.min.js

app.min.js

57 ms

responsivevoice.js

responsivevoice.js

215 ms

dom-ready.min.js

dom-ready.min.js

55 ms

hooks.min.js

hooks.min.js

56 ms

i18n.min.js

i18n.min.js

58 ms

a11y.min.js

a11y.min.js

58 ms

jquery.json.min.js

jquery.json.min.js

64 ms

gravityforms.min.js

gravityforms.min.js

63 ms

placeholders.jquery.min.js

placeholders.jquery.min.js

61 ms

utils.min.js

utils.min.js

210 ms

vendor-theme.min.js

vendor-theme.min.js

72 ms

scripts-theme.min.js

scripts-theme.min.js

210 ms

cdn.jsdelivr.net_npm_select2@4.1.0-rc.0_dist_css_select2.min.css

cdn.jsdelivr.net_npm_select2@4.1.0-rc.0_dist_css_select2.min.css

50 ms

gtm.js

gtm.js

312 ms

376870.js

376870.js

351 ms

logo-desktop.svg

logo-desktop.svg

187 ms

Home-Hero-5-Web-Analytics-scaled-aspect-ratio-375-302.jpg

Home-Hero-5-Web-Analytics-scaled-aspect-ratio-375-302.jpg

200 ms

.jpg

.jpg

196 ms

Home-Hero-1-Digital-Advertising-scaled-aspect-ratio-598-744-scaled.jpg

Home-Hero-1-Digital-Advertising-scaled-aspect-ratio-598-744-scaled.jpg

234 ms

Home-Hero-2-SEO-scaled-aspect-ratio-598-744-scaled.jpg

Home-Hero-2-SEO-scaled-aspect-ratio-598-744-scaled.jpg

233 ms

Home-Hero-3-Email-Marketing-scaled-aspect-ratio-598-744-scaled.jpg

Home-Hero-3-Email-Marketing-scaled-aspect-ratio-598-744-scaled.jpg

233 ms

Home-Hero-4-Content-Creation-scaled-aspect-ratio-598-744-scaled.jpg

Home-Hero-4-Content-Creation-scaled-aspect-ratio-598-744-scaled.jpg

198 ms

Home-Hero-5-Web-Analytics-scaled-aspect-ratio-598-744-scaled.jpg

Home-Hero-5-Web-Analytics-scaled-aspect-ratio-598-744-scaled.jpg

244 ms

ahmad-odeh-KHipnBn7sdY-unsplash-scaled-aspect-ratio-598-744-scaled.jpg

ahmad-odeh-KHipnBn7sdY-unsplash-scaled-aspect-ratio-598-744-scaled.jpg

236 ms

case_study-pattern-2.png

case_study-pattern-2.png

287 ms

0617-USF-GA4-HEader-649x771.png

0617-USF-GA4-HEader-649x771.png

242 ms

0617-USF-GA4-HEader-759x435.png

0617-USF-GA4-HEader-759x435.png

237 ms

Case-Study-Grounds-for-Sculpture-header-759x435.png

Case-Study-Grounds-for-Sculpture-header-759x435.png

239 ms

Case-Study-Berkeley-Rep-header-759x435.png

Case-Study-Berkeley-Rep-header-759x435.png

276 ms

0502-Privacy-Chrome-Cookies-Header-848x478.png

0502-Privacy-Chrome-Cookies-Header-848x478.png

275 ms

24-07-Hi-CI-with-Aly-848x478.png

24-07-Hi-CI-with-Aly-848x478.png

274 ms

Podcast24-07-Episode-Thumbnail-v2-1296x738.png

Podcast24-07-Episode-Thumbnail-v2-1296x738.png

279 ms

24-07-Metas-AB-Testing-thumbnail-848x478.png

24-07-Metas-AB-Testing-thumbnail-848x478.png

307 ms

Blog-Ask-CI-Deciding-When-to-Go-Dynamic-848x478.png

Blog-Ask-CI-Deciding-When-to-Go-Dynamic-848x478.png

280 ms

24-07-Search-Overview-header-848x478.png

24-07-Search-Overview-header-848x478.png

280 ms

Blog-Ask-CI-How-Long-Should-Meta-Ad-Videos-Be-848x478.png

Blog-Ask-CI-How-Long-Should-Meta-Ad-Videos-Be-848x478.png

286 ms

24-07-Market-Competition-header-848x478.png

24-07-Market-Competition-header-848x478.png

289 ms

Podcast24-06-Authenticity-in-Action-Thumbnail-1296x738.png

Podcast24-06-Authenticity-in-Action-Thumbnail-1296x738.png

289 ms

0617-Scam-Free-Summer-03-848x478.png

0617-Scam-Free-Summer-03-848x478.png

286 ms

24-05-Podcast-Dan-Ali-Thumbnail-1296x738.png

24-05-Podcast-Dan-Ali-Thumbnail-1296x738.png

297 ms

Blog24-05-IG-Organic-Engagement-848x478.png

Blog24-05-IG-Organic-Engagement-848x478.png

291 ms

Ticket-Header-848x478.png

Ticket-Header-848x478.png

295 ms

Podcast24-05-14-Episode-LP-Thumbnail-1296x738.png

Podcast24-05-14-Episode-LP-Thumbnail-1296x738.png

302 ms

24-05-Hi-CI-Megan-Thumbnail-848x478.png

24-05-Hi-CI-Megan-Thumbnail-848x478.png

298 ms

24-04-30-Podcast-Thumbnail-1296x738.png

24-04-30-Podcast-Thumbnail-1296x738.png

303 ms

Blog24-02-Google-Dream-Team-thumbnail-848x478.png

Blog24-02-Google-Dream-Team-thumbnail-848x478.png

299 ms

April-16-Podcast-Episode-Thumbnail-1296x738.png

April-16-Podcast-Episode-Thumbnail-1296x738.png

310 ms

Blog-Header-848x478.png

Blog-Header-848x478.png

307 ms

NewCenturySchlbkLT-Bold.woff

NewCenturySchlbkLT-Bold.woff

392 ms

NewCenturySchlbkLT-Roman.woff

NewCenturySchlbkLT-Roman.woff

308 ms

24-04-April-2-Episode-Thumbnail-1296x738.png

24-04-April-2-Episode-Thumbnail-1296x738.png

283 ms

FlamaCondensed-650.woff

FlamaCondensed-650.woff

125 ms

Flama-Basic.woff

Flama-Basic.woff

42 ms

FlamaCondensed-Bold.woff

FlamaCondensed-Bold.woff

119 ms

Flama-Basic.woff

Flama-Basic.woff

190 ms

contact-cta-arrow-bg.svg

contact-cta-arrow-bg.svg

125 ms

red-crosses-bg2.png

red-crosses-bg2.png

126 ms

DMBC24-Graphic-578x440.png

DMBC24-Graphic-578x440.png

125 ms

newsletterFormArrow.svg

newsletterFormArrow.svg

122 ms

footer-logo.svg

footer-logo.svg

121 ms

Accessibility Review

capacityinteractive.com accessibility score

75

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[role]s do not have all required [aria-*] attributes

High

Elements with an ARIA [role] that require children to contain a specific [role] are missing some or all of those required children.

High

ARIA IDs are not unique

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

List items (<li>) are not contained within <ul> or <ol> parent elements.

Best Practices

capacityinteractive.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

capacityinteractive.com SEO score

85

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Capacityinteractive.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Capacityinteractive.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

capacityinteractive.com

Open Graph data is detected on the main page of Capacity Interactive. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: