Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

chiefmarketer.co.uk

The Marketing Leadership Hub – A collaborative community of marketing and branding professionals

Page Load Speed

26.2 sec in total

First Response

498 ms

Resources Loaded

23.1 sec

Page Rendered

2.6 sec

chiefmarketer.co.uk screenshot

About Website

Welcome to chiefmarketer.co.uk homepage info - get ready to check Chiefmarketer best content right away, or after learning these important things about chiefmarketer.co.uk

A personal and professional development forum for expert learning, peer to peer insights, support and one to one mentoring and coaching. Keeping your marketing skills sharp to enhance your business an...

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Key Findings

We analyzed Chiefmarketer.co.uk page load time and found that the first response time was 498 ms and then it took 25.7 sec to load all DOM resources and completely render a web page. This is a poor result, as 95% of websites can load faster.

Performance Metrics

chiefmarketer.co.uk performance score

0

Network Requests Diagram

www.chiefmarketer.co.uk

498 ms

gtm.js

122 ms

wp-emoji-release.min.js

133 ms

09c7a.css

818 ms

8cfb4.css

3600 ms

Our browser made a total of 55 requests to load all elements on the main page. We found that 53% of them (29 requests) were addressed to the original Chiefmarketer.co.uk, 16% (9 requests) were made to Fonts.gstatic.com and 7% (4 requests) were made to Maps.googleapis.com. The less responsive or slowest element that took the longest time to load (15.7 sec) relates to the external source Static.whatshelp.io.

Page Optimization Overview & Recommendations

Page size can be reduced by 102.7 kB (6%)

Content Size

1.7 MB

After Optimization

1.6 MB

In fact, the total size of Chiefmarketer.co.uk main page is 1.7 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 55% of websites need less resources to load. Images take 1.5 MB which makes up the majority of the site volume.

HTML Optimization

-81%

Potential reduce by 81.7 kB

  • Original 101.3 kB
  • After minification 99.4 kB
  • After compression 19.6 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 81.7 kB or 81% of the original size.

Image Optimization

-1%

Potential reduce by 20.0 kB

  • Original 1.5 MB
  • After minification 1.4 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Chiefmarketer images are well optimized though.

JavaScript Optimization

-1%

Potential reduce by 1.0 kB

  • Original 188.3 kB
  • After minification 188.3 kB
  • After compression 187.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

Requests Breakdown

Number of requests can be reduced by 23 (53%)

Requests Now

43

After Optimization

20

The browser has sent 43 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Chiefmarketer. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 20 to 1 for JavaScripts and from 5 to 1 for CSS and as a result speed up the page load time.

SEO Factors

chiefmarketer.co.uk SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Chiefmarketer.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Chiefmarketer.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Chiefmarketer. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: