Tools & Wizards About Us
chinaadgateway.com screenshot

Report Summary

  • 73

    Performance

    Renders faster than
    82% of other websites

  • 43

    Accessibility

    Visual factors better than
    that of 19% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 83

    SEO

    Google-friendlier than
    46% of websites

chinaadgateway.com

Digital Advertising to Chinese or China - ChinaAdGateway

Page Load Speed

1.4 sec in total

First Response

113 ms

Resources Loaded

660 ms

Page Rendered

644 ms

chinaadgateway.com screenshot

About Website

Click here to check amazing China Ad Gateway content for United States. Otherwise, check out these important facts you probably never knew about chinaadgateway.com

ChinaAdGateway is an Advertising network that serves advertisers targeting the fast-growing China market and Chinese in America including SEM and SEO advertising

Visit chinaadgateway.com

Key Findings

We analyzed Chinaadgateway.com page load time and found that the first response time was 113 ms and then it took 1.3 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 25% of websites can load faster.

Performance Metrics

chinaadgateway.com performance score

73

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.0 s

84/100

10%

LCP (Largest Contentful Paint)

Value3.8 s

54/100

25%

SI (Speed Index)

Value3.8 s

83/100

10%

TBT (Total Blocking Time)

Value30 ms

100/100

30%

CLS (Cumulative Layout Shift)

Value0.358

30/100

15%

TTI (Time to Interactive)

Value4.0 s

87/100

10%

Network Requests Diagram

chinaadgateway.com

113 ms

js

80 ms

index.min.css

14 ms

jquery-1.9.1.min.js

20 ms

email-decode.min.js

32 ms

Our browser made a total of 45 requests to load all elements on the main page. We found that 89% of them (40 requests) were addressed to the original Chinaadgateway.com, 4% (2 requests) were made to Googletagmanager.com and 2% (1 request) were made to Code.jquery.com. The less responsive or slowest element that took the longest time to load (274 ms) belongs to the original domain Chinaadgateway.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 40.1 kB (2%)

Content Size

2.0 MB

After Optimization

1.9 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Chinaadgateway.com main page is 2.0 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 55% of websites need less resources to load. Images take 1.9 MB which makes up the majority of the site volume.

HTML Optimization

-73%

Potential reduce by 28.2 kB

  • Original 38.5 kB
  • After minification 35.7 kB
  • After compression 10.3 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 28.2 kB or 73% of the original size.

Image Optimization

-1%

Potential reduce by 10.3 kB

  • Original 1.9 MB
  • After minification 1.9 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. China Ad Gateway images are well optimized though.

JavaScript Optimization

-7%

Potential reduce by 1.6 kB

  • Original 24.2 kB
  • After minification 24.2 kB
  • After compression 22.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-0%

Potential reduce by 20 B

  • Original 13.6 kB
  • After minification 13.6 kB
  • After compression 13.6 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Chinaadgateway.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 5 (12%)

Requests Now

43

After Optimization

38

  • Images
  • JavaScript
  • CSS

The browser has sent 43 CSS, Javascripts, AJAX and image requests in order to completely render the main page of China Ad Gateway. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 6 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

chinaadgateway.com

chinaadgateway.com

113 ms

js

js

80 ms

index.min.css

index.min.css

14 ms

jquery-1.9.1.min.js

jquery-1.9.1.min.js

20 ms

email-decode.min.js

email-decode.min.js

32 ms

script.min.js

script.min.js

44 ms

js

js

14 ms

jquery.validate.min.js

jquery.validate.min.js

19 ms

gtm.js

gtm.js

106 ms

sprite_s.png

sprite_s.png

103 ms

1xl.jpg

1xl.jpg

175 ms

2xl.jpg

2xl.jpg

216 ms

3xl.jpg

3xl.jpg

224 ms

subnav-bg-l.jpg

subnav-bg-l.jpg

124 ms

cpt_l.png

cpt_l.png

274 ms

webcapture.jpg

webcapture.jpg

25 ms

filmstrip.jpg

filmstrip.jpg

36 ms

slider.jpg

slider.jpg

52 ms

sidekick.jpg

sidekick.jpg

66 ms

portrait.jpg

portrait.jpg

79 ms

overlay.jpg

overlay.jpg

94 ms

data_l.jpg

data_l.jpg

116 ms

logo.png

logo.png

135 ms

client1.jpg

client1.jpg

134 ms

client2.jpg

client2.jpg

148 ms

client3.jpg

client3.jpg

148 ms

client4.jpg

client4.jpg

162 ms

client5.jpg

client5.jpg

161 ms

client6.jpg

client6.jpg

174 ms

client7.jpg

client7.jpg

176 ms

client8.jpg

client8.jpg

184 ms

client9.jpg

client9.jpg

186 ms

client10.jpg

client10.jpg

191 ms

client11.jpg

client11.jpg

194 ms

client12.jpg

client12.jpg

198 ms

client13.jpg

client13.jpg

206 ms

client14.jpg

client14.jpg

203 ms

client15.jpg

client15.jpg

209 ms

client16.jpg

client16.jpg

217 ms

client17.jpg

client17.jpg

258 ms

client18.jpg

client18.jpg

220 ms

pt1.jpg

pt1.jpg

225 ms

pt2.jpg

pt2.jpg

228 ms

pt3.jpg

pt3.jpg

232 ms

adr_l.jpg

adr_l.jpg

230 ms

Accessibility Review

chinaadgateway.com accessibility score

43

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Form elements do not have associated labels

High

Links do not have a discernible name

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

Lists do not contain only <li> elements and script supporting elements (<script> and <template>).

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

chinaadgateway.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

chinaadgateway.com SEO score

83

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Chinaadgateway.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Chinaadgateway.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

chinaadgateway.com

Open Graph description is not detected on the main page of China Ad Gateway. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: