Tools & Wizards About Us
chiswellpromotions.com screenshot

Report Summary

  • 38

    Performance

    Renders faster than
    57% of other websites

  • 51

    Accessibility

    Visual factors better than
    that of 21% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 54

    SEO

    Google-friendlier than
    19% of websites

chiswellpromotions.com

Chiswell Associates Promotions - Customized promotional & executive merchandise

Page Load Speed

2.9 sec in total

First Response

671 ms

Resources Loaded

2 sec

Page Rendered

190 ms

chiswellpromotions.com screenshot

About Website

Welcome to chiswellpromotions.com homepage info - get ready to check Chiswell Promotions best content right away, or after learning these important things about chiswellpromotions.com

We are based in Scarborough and offer a vast range of promotional products, business gifts and incentive ideas with over fifteen years industry experience.

Visit chiswellpromotions.com

Key Findings

We analyzed Chiswellpromotions.com page load time and found that the first response time was 671 ms and then it took 2.2 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 45% of websites can load faster.

Performance Metrics

chiswellpromotions.com performance score

38

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.2 s

42/100

10%

LCP (Largest Contentful Paint)

Value19.2 s

0/100

25%

SI (Speed Index)

Value6.2 s

44/100

10%

TBT (Total Blocking Time)

Value670 ms

44/100

30%

CLS (Cumulative Layout Shift)

Value0.011

100/100

15%

TTI (Time to Interactive)

Value15.5 s

7/100

10%

Network Requests Diagram

chiswellpromotions.com

671 ms

www.chiswellpromotions.com

471 ms

jquery.min.js

25 ms

jquery.carousel.min.js

285 ms

jquery.bxslider.min.js

384 ms

Our browser made a total of 53 requests to load all elements on the main page. We found that 66% of them (35 requests) were addressed to the original Chiswellpromotions.com, 9% (5 requests) were made to Youtube.com and 8% (4 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (927 ms) belongs to the original domain Chiswellpromotions.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 283.2 kB (14%)

Content Size

2.0 MB

After Optimization

1.7 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Chiswellpromotions.com main page is 2.0 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 1.4 MB which makes up the majority of the site volume.

HTML Optimization

-78%

Potential reduce by 16.7 kB

  • Original 21.2 kB
  • After minification 19.7 kB
  • After compression 4.6 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 16.7 kB or 78% of the original size.

Image Optimization

-0%

Potential reduce by 3.2 kB

  • Original 1.4 MB
  • After minification 1.4 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Chiswell Promotions images are well optimized though.

JavaScript Optimization

-54%

Potential reduce by 263.4 kB

  • Original 490.5 kB
  • After minification 479.8 kB
  • After compression 227.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 263.4 kB or 54% of the original size.

CSS Optimization

-0%

Potential reduce by 0 B

  • Original 59.8 kB
  • After minification 59.8 kB
  • After compression 59.8 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Chiswellpromotions.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 9 (19%)

Requests Now

48

After Optimization

39

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 48 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Chiswell Promotions. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 10 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

chiswellpromotions.com

chiswellpromotions.com

671 ms

www.chiswellpromotions.com

www.chiswellpromotions.com

471 ms

jquery.min.js

jquery.min.js

25 ms

jquery.carousel.min.js

jquery.carousel.min.js

285 ms

jquery.bxslider.min.js

jquery.bxslider.min.js

384 ms

css

css

20 ms

jquery.colorbox.js

jquery.colorbox.js

385 ms

topsection.jpg

topsection.jpg

100 ms

sitelogo.gif

sitelogo.gif

97 ms

twitin.png

twitin.png

100 ms

email.jpg

email.jpg

97 ms

phonenumber.jpg

phonenumber.jpg

212 ms

blackbar.jpg

blackbar.jpg

213 ms

orange.jpg

orange.jpg

339 ms

menuback.jpg

menuback.jpg

212 ms

greyrepeatingbackground.jpg

greyrepeatingbackground.jpg

339 ms

Superhero_video_below.JPG

Superhero_video_below.JPG

676 ms

Northface_slideshow_image__logo.jpg

Northface_slideshow_image__logo.jpg

799 ms

Green__Good_Slideshow_image.jpg

Green__Good_Slideshow_image.jpg

678 ms

Gift_List_Slideshow_image.jpg

Gift_List_Slideshow_image.jpg

564 ms

Senitor-_website_slideshow_image.jpg

Senitor-_website_slideshow_image.jpg

564 ms

twitterbg.png

twitterbg.png

437 ms

umbrella.jpg

umbrella.jpg

452 ms

learnmore.png

learnmore.png

565 ms

BioLabs_Minisite.jpg

BioLabs_Minisite.jpg

754 ms

clothing.jpg

clothing.jpg

677 ms

hats.jpg

hats.jpg

677 ms

stationary.jpg

stationary.jpg

729 ms

pens.jpg

pens.jpg

733 ms

Superhero_arrow_portrait.JPG

Superhero_arrow_portrait.JPG

835 ms

North_Face_-_1-3.jpg

North_Face_-_1-3.jpg

760 ms

North_Face_-_2-3.jpg

North_Face_-_2-3.jpg

828 ms

North_Face_-_3-3.jpg

North_Face_-_3-3.jpg

927 ms

footerlogos.gif

footerlogos.gif

854 ms

footerlogo.png

footerlogo.png

855 ms

7QIKDWfYiF8

7QIKDWfYiF8

112 ms

ga.js

ga.js

17 ms

bx_loader.gif

bx_loader.gif

827 ms

controls.png

controls.png

858 ms

7Aulp_0qiz-aVz7u3PJLcUMYOFnOkEk30e0.ttf

7Aulp_0qiz-aVz7u3PJLcUMYOFnOkEk30e0.ttf

13 ms

7Aulp_0qiz-aVz7u3PJLcUMYOFmQkEk30e0.ttf

7Aulp_0qiz-aVz7u3PJLcUMYOFmQkEk30e0.ttf

13 ms

__utm.gif

__utm.gif

13 ms

www-player.css

www-player.css

7 ms

www-embed-player.js

www-embed-player.js

24 ms

base.js

base.js

47 ms

ad_status.js

ad_status.js

148 ms

L24uOtqvNfFRO5TOxiIOVgM50wph5QKjT82e9pNVgC0.js

L24uOtqvNfFRO5TOxiIOVgM50wph5QKjT82e9pNVgC0.js

103 ms

embed.js

embed.js

33 ms

KFOmCnqEu92Fr1Mu4mxP.ttf

KFOmCnqEu92Fr1Mu4mxP.ttf

109 ms

KFOlCnqEu92Fr1MmEU9fBBc9.ttf

KFOlCnqEu92Fr1MmEU9fBBc9.ttf

110 ms

id

id

31 ms

Create

Create

73 ms

GenerateIT

GenerateIT

18 ms

Accessibility Review

chiswellpromotions.com accessibility score

51

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

<frame> or <iframe> elements do not have a title

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Best Practices

chiswellpromotions.com best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

chiswellpromotions.com SEO score

54

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

High

robots.txt is not valid

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Chiswellpromotions.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Chiswellpromotions.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

chiswellpromotions.com

Open Graph description is not detected on the main page of Chiswell Promotions. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: