Tools & Wizards About Us
clarity-us.com screenshot

Report Summary

  • 31

    Performance

    Renders faster than
    51% of other websites

  • 89

    Accessibility

    Visual factors better than
    that of 71% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 91

    SEO

    Google-friendlier than
    70% of websites

clarity-us.com

- CLARITY Research and Strategy - Market Research, Strategy, and Brand Insights

Page Load Speed

3 sec in total

First Response

47 ms

Resources Loaded

795 ms

Page Rendered

2.1 sec

clarity-us.com screenshot

About Website

Welcome to clarity-us.com homepage info - get ready to check CLARITY Us best content for United States right away, or after learning these important things about clarity-us.com

Welcome to CLARITY Research and Strategy, your trusted partner in market research, market strategy, and brand strategy. Explore how we enhance the research development process and empower marketing an...

Visit clarity-us.com

Key Findings

We analyzed Clarity-us.com page load time and found that the first response time was 47 ms and then it took 2.9 sec to load all DOM resources and completely render a web page. This is a poor result, as 55% of websites can load faster.

Performance Metrics

clarity-us.com performance score

31

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.6 s

64/100

10%

LCP (Largest Contentful Paint)

Value7.9 s

3/100

25%

SI (Speed Index)

Value8.8 s

15/100

10%

TBT (Total Blocking Time)

Value1,120 ms

23/100

30%

CLS (Cumulative Layout Shift)

Value0.001

100/100

15%

TTI (Time to Interactive)

Value15.4 s

7/100

10%

Network Requests Diagram

clarity-us.com

47 ms

clarity-us.com

119 ms

uc-block.bundle.js

46 ms

loader.js

30 ms

js

67 ms

Our browser made a total of 110 requests to load all elements on the main page. We found that 90% of them (99 requests) were addressed to the original Clarity-us.com, 3% (3 requests) were made to Clarityus.wpengine.com and 2% (2 requests) were made to App.usercentrics.eu. The less responsive or slowest element that took the longest time to load (270 ms) belongs to the original domain Clarity-us.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 170.0 kB (4%)

Content Size

4.6 MB

After Optimization

4.4 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Clarity-us.com main page is 4.6 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 3.9 MB which makes up the majority of the site volume.

HTML Optimization

-85%

Potential reduce by 132.1 kB

  • Original 155.2 kB
  • After minification 149.0 kB
  • After compression 23.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 132.1 kB or 85% of the original size.

Image Optimization

-1%

Potential reduce by 25.6 kB

  • Original 3.9 MB
  • After minification 3.9 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. CLARITY Us images are well optimized though.

JavaScript Optimization

-2%

Potential reduce by 8.2 kB

  • Original 425.3 kB
  • After minification 425.3 kB
  • After compression 417.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-5%

Potential reduce by 4.0 kB

  • Original 81.4 kB
  • After minification 81.1 kB
  • After compression 77.4 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Clarity-us.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 54 (53%)

Requests Now

101

After Optimization

47

  • Images
  • JavaScript
  • CSS

The browser has sent 101 CSS, Javascripts, AJAX and image requests in order to completely render the main page of CLARITY Us. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 30 to 1 for JavaScripts and from 26 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

clarity-us.com

clarity-us.com

47 ms

clarity-us.com

clarity-us.com

119 ms

uc-block.bundle.js

uc-block.bundle.js

46 ms

loader.js

loader.js

30 ms

js

js

67 ms

style.min.css

style.min.css

43 ms

theme.min.css

theme.min.css

64 ms

header-footer.min.css

header-footer.min.css

85 ms

frontend-lite.min.css

frontend-lite.min.css

91 ms

post-5.css

post-5.css

64 ms

elementor-icons.min.css

elementor-icons.min.css

86 ms

swiper.min.css

swiper.min.css

89 ms

frontend-lite.min.css

frontend-lite.min.css

98 ms

global.css

global.css

103 ms

post-8.css

post-8.css

100 ms

post-34.css

post-34.css

108 ms

post-38.css

post-38.css

109 ms

style.css

style.css

111 ms

fontawesome.min.css

fontawesome.min.css

111 ms

solid.min.css

solid.min.css

116 ms

brands.min.css

brands.min.css

115 ms

frontend-gtag.min.js

frontend-gtag.min.js

118 ms

jquery.min.js

jquery.min.js

137 ms

jquery-migrate.min.js

jquery-migrate.min.js

125 ms

termageddon-usercentrics-ajax.min.js

termageddon-usercentrics-ajax.min.js

129 ms

widget-nav-menu.min.css

widget-nav-menu.min.css

130 ms

widget-loop-builder.min.css

widget-loop-builder.min.css

129 ms

widget-icon-list.min.css

widget-icon-list.min.css

130 ms

widget-theme-elements.min.css

widget-theme-elements.min.css

181 ms

widget-carousel.min.css

widget-carousel.min.css

173 ms

widget-posts.min.css

widget-posts.min.css

174 ms

animations.min.css

animations.min.css

175 ms

post-150.css

post-150.css

176 ms

regular.min.css

regular.min.css

176 ms

post-287.css

post-287.css

177 ms

23778582.js

23778582.js

106 ms

hello-frontend.min.js

hello-frontend.min.js

197 ms

lazyload.min.js

lazyload.min.js

198 ms

pminstantpage.min.js

pminstantpage.min.js

196 ms

jquery.smartmenus.min.js

jquery.smartmenus.min.js

198 ms

imagesloaded.min.js

imagesloaded.min.js

199 ms

webpack-pro.runtime.min.js

webpack-pro.runtime.min.js

204 ms

bundle.js

bundle.js

14 ms

webpack.runtime.min.js

webpack.runtime.min.js

179 ms

frontend-modules.min.js

frontend-modules.min.js

161 ms

wp-polyfill-inert.min.js

wp-polyfill-inert.min.js

158 ms

regenerator-runtime.min.js

regenerator-runtime.min.js

135 ms

wp-polyfill.min.js

wp-polyfill.min.js

134 ms

hooks.min.js

hooks.min.js

129 ms

i18n.min.js

i18n.min.js

130 ms

frontend.min.js

frontend.min.js

129 ms

waypoints.min.js

waypoints.min.js

121 ms

core.min.js

core.min.js

125 ms

frontend.min.js

frontend.min.js

126 ms

elements-handlers.min.js

elements-handlers.min.js

126 ms

Clarity-Research-and-Strategy-Horizontal-Logo.jpeg

Clarity-Research-and-Strategy-Horizontal-Logo.jpeg

202 ms

marketing-strategy.png

marketing-strategy.png

214 ms

marketing-strategy-mobile.jpg

marketing-strategy-mobile.jpg

211 ms

brand-strategy-background.jpg

brand-strategy-background.jpg

203 ms

marketing-insights-teal-triangle-scaled.jpg

marketing-insights-teal-triangle-scaled.jpg

203 ms

marketing-insights.jpg

marketing-insights.jpg

207 ms

aligned-knowledge.png

aligned-knowledge.png

204 ms

aligned-communication.png

aligned-communication.png

205 ms

aligned-influence.png

aligned-influence.png

208 ms

market-research-white-background-scaled.jpg

market-research-white-background-scaled.jpg

209 ms

marketing-research-team.jpg

marketing-research-team.jpg

215 ms

Bissell-logo.jpg

Bissell-logo.jpg

207 ms

Bounty-logo.jpg

Bounty-logo.jpg

207 ms

Charmin-logo.jpg

Charmin-logo.jpg

209 ms

hp-logo-smaller-copy.jpg

hp-logo-smaller-copy.jpg

207 ms

Kroger-logo.jpg

Kroger-logo.jpg

208 ms

collectedforms.js

collectedforms.js

180 ms

banner.js

banner.js

176 ms

23778582.js

23778582.js

185 ms

Pampers-logo.jpg

Pampers-logo.jpg

190 ms

international-paper-logo.png

international-paper-logo.png

190 ms

Fifth-Third-Bank-Logo.png

Fifth-Third-Bank-Logo.png

189 ms

Kelloggs-Logo.jpg

Kelloggs-Logo.jpg

190 ms

dean-foods-logo-smaller.jpg

dean-foods-logo-smaller.jpg

188 ms

kfc-logo-smaller-copy.jpg

kfc-logo-smaller-copy.jpg

189 ms

lantech-logo-blue.jpg

lantech-logo-blue.jpg

189 ms

Lilly-Logo.jpg

Lilly-Logo.jpg

184 ms

mcgraw-hill-logo-smaller-2.jpg

mcgraw-hill-logo-smaller-2.jpg

184 ms

brand-strategy.jpg

brand-strategy.jpg

192 ms

viral_insights.jpg

viral_insights.jpg

194 ms

explorers.jpeg

explorers.jpeg

187 ms

jose-martin-ramirez-carrasco-yhNVwsKTSaI-unsplash.jpg

jose-martin-ramirez-carrasco-yhNVwsKTSaI-unsplash.jpg

187 ms

PowerPlay.jpeg

PowerPlay.jpeg

215 ms

Archeologist.png

Archeologist.png

270 ms

Roadmap.jpeg

Roadmap.jpeg

241 ms

Allstate-logo-scaled.jpg

Allstate-logo-scaled.jpg

224 ms

Ocean_Spray_Logo.gif

Ocean_Spray_Logo.gif

219 ms

Hasbro.png

Hasbro.png

205 ms

Kandoo-logo.png

Kandoo-logo.png

227 ms

procter-and-gamble-featured-image-2.jpg

procter-and-gamble-featured-image-2.jpg

99 ms

pringles-logo-featured-image.jpg

pringles-logo-featured-image.jpg

108 ms

Three-Wise-Monkeys-Marketing-Insights-Book.jpg

Three-Wise-Monkeys-Marketing-Insights-Book.jpg

107 ms

AMA-Logo.png

AMA-Logo.png

97 ms

IA-Logo.png

IA-Logo.png

103 ms

QRCA-Logo-cropped.png

QRCA-Logo-cropped.png

116 ms

Clarity-Research-and-Strategy-Stacked-logo-cropped.png

Clarity-Research-and-Strategy-Stacked-logo-cropped.png

137 ms

brand-insights-teal-background-scaled.jpg

brand-insights-teal-background-scaled.jpg

140 ms

Footer-scaled.jpg

Footer-scaled.jpg

140 ms

Avenir-Next-LT-Pro-Regular.woff

Avenir-Next-LT-Pro-Regular.woff

131 ms

Avenir-Next-LT-Pro-Bold.woff

Avenir-Next-LT-Pro-Bold.woff

145 ms

eicons.woff

eicons.woff

145 ms

Avenir-Next-LT-Pro-Demi.woff

Avenir-Next-LT-Pro-Demi.woff

145 ms

fa-solid-900.woff

fa-solid-900.woff

144 ms

fa-regular-400.woff

fa-regular-400.woff

144 ms

fa-brands-400.woff

fa-brands-400.woff

209 ms

Accessibility Review

clarity-us.com accessibility score

89

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-*] attributes do not match their roles

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

clarity-us.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

clarity-us.com SEO score

91

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Clarity-us.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Clarity-us.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

clarity-us.com

Open Graph data is detected on the main page of CLARITY Us. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: