Tools & Wizards About Us
clarkequipment.com screenshot

Report Summary

  • 30

    Performance

    Renders faster than
    50% of other websites

  • 56

    Accessibility

    Visual factors better than
    that of 24% of websites

  • 58

    Best Practices

    More advanced features
    available than in
    20% of websites

  • 68

    SEO

    Google-friendlier than
    28% of websites

clarkequipment.com

Construction, Materials Handling and Agriculutral Equipment | Clark Equipment

Page Load Speed

9.5 sec in total

First Response

1 sec

Resources Loaded

8.4 sec

Page Rendered

97 ms

clarkequipment.com screenshot

About Website

Welcome to clarkequipment.com homepage info - get ready to check Clark Equipment best content for Australia right away, or after learning these important things about clarkequipment.com

Clark Equipment is an Australian owned leading supplier of Agricultural, construction and materials handling equipment including Bobcat, tractors, forklifts and generators.

Visit clarkequipment.com

Key Findings

We analyzed Clarkequipment.com page load time and found that the first response time was 1 sec and then it took 8.5 sec to load all DOM resources and completely render a web page. This is a poor result, as 85% of websites can load faster.

Performance Metrics

clarkequipment.com performance score

30

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.5 s

6/100

10%

LCP (Largest Contentful Paint)

Value9.5 s

0/100

25%

SI (Speed Index)

Value11.0 s

6/100

10%

TBT (Total Blocking Time)

Value280 ms

80/100

30%

CLS (Cumulative Layout Shift)

Value0.465

19/100

15%

TTI (Time to Interactive)

Value10.3 s

24/100

10%

Network Requests Diagram

www.clarkequipment.com

1012 ms

ga.js

13 ms

global.css

239 ms

jquery-1.3.2.min.js

691 ms

jquery.tools.min.js

977 ms

Our browser made a total of 61 requests to load all elements on the main page. We found that 92% of them (56 requests) were addressed to the original Clarkequipment.com, 3% (2 requests) were made to Google-analytics.com and 2% (1 request) were made to Widget.rlcdn.net. The less responsive or slowest element that took the longest time to load (3.8 sec) belongs to the original domain Clarkequipment.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 61.8 kB (10%)

Content Size

618.6 kB

After Optimization

556.9 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Clarkequipment.com main page is 618.6 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 35% of websites need less resources to load. Images take 435.7 kB which makes up the majority of the site volume.

HTML Optimization

-77%

Potential reduce by 19.0 kB

  • Original 24.8 kB
  • After minification 20.9 kB
  • After compression 5.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 3.8 kB, which is 15% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 19.0 kB or 77% of the original size.

Image Optimization

-0%

Potential reduce by 1.4 kB

  • Original 435.7 kB
  • After minification 434.3 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Clark Equipment images are well optimized though.

JavaScript Optimization

-25%

Potential reduce by 35.9 kB

  • Original 145.3 kB
  • After minification 145.3 kB
  • After compression 109.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 35.9 kB or 25% of the original size.

CSS Optimization

-43%

Potential reduce by 5.5 kB

  • Original 12.9 kB
  • After minification 12.9 kB
  • After compression 7.4 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Clarkequipment.com needs all CSS files to be minified and compressed as it can save up to 5.5 kB or 43% of the original size.

Requests Breakdown

Number of requests can be reduced by 20 (37%)

Requests Now

54

After Optimization

34

  • Images
  • JavaScript
  • CSS

The browser has sent 54 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Clark Equipment. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 10 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

www.clarkequipment.com

www.clarkequipment.com

1012 ms

ga.js

ga.js

13 ms

global.css

global.css

239 ms

jquery-1.3.2.min.js

jquery-1.3.2.min.js

691 ms

jquery.tools.min.js

jquery.tools.min.js

977 ms

jquery.accordion-1.2.2.source.js

jquery.accordion-1.2.2.source.js

1477 ms

jcarousellite_1.0.1.min.js

jcarousellite_1.0.1.min.js

2486 ms

jquery.easing.1.3.js

jquery.easing.1.3.js

1978 ms

WebResource.axd

WebResource.axd

469 ms

ScriptResource.axd

ScriptResource.axd

928 ms

ScriptResource.axd

ScriptResource.axd

919 ms

rl_chatwidget.js

rl_chatwidget.js

163 ms

__utm.gif

__utm.gif

12 ms

logo.jpg

logo.jpg

3283 ms

search-icon.jpg

search-icon.jpg

233 ms

search-arrow.jpg

search-arrow.jpg

2255 ms

navigation-arrow.png

navigation-arrow.png

3791 ms

red-stripe.png

red-stripe.png

234 ms

1-thumb.jpg

1-thumb.jpg

1745 ms

2-thumb.jpg

2-thumb.jpg

467 ms

promos.png

promos.png

464 ms

used-equipment-homepage-banner-v3.jpg

used-equipment-homepage-banner-v3.jpg

1609 ms

marching-ants-preview-image.jpg

marching-ants-preview-image.jpg

1698 ms

bobcat-excavators-feature-design-performance-preview-image.jpg

bobcat-excavators-feature-design-performance-preview-image.jpg

1841 ms

bobcat-e20-excavator-preview-image.jpg

bobcat-e20-excavator-preview-image.jpg

1930 ms

secondary-promo.gif

secondary-promo.gif

2203 ms

materials-handling-thumb.jpg

materials-handling-thumb.jpg

2073 ms

construction-thumb.jpg

construction-thumb.jpg

2162 ms

agriculture-thumb.jpg

agriculture-thumb.jpg

2304 ms

landscaping-and-groundcare-thumb.jpg

landscaping-and-groundcare-thumb.jpg

2395 ms

logo.jpg

logo.jpg

2436 ms

doosan-website-banner.jpg

doosan-website-banner.jpg

2515 ms

logo.png

logo.png

2535 ms

logo.png

logo.png

2628 ms

logo.png

logo.png

2667 ms

logo.png

logo.png

2746 ms

logo.jpg

logo.jpg

2764 ms

logo.png

logo.png

2863 ms

logo.jpg

logo.jpg

2899 ms

logo.png

logo.png

2979 ms

logo.jpg

logo.jpg

2994 ms

logo.jpg

logo.jpg

3095 ms

logo.png

logo.png

3129 ms

logo.jpg

logo.jpg

3212 ms

clark-logo-footer.jpg

clark-logo-footer.jpg

3228 ms

impact-webfont.woff

impact-webfont.woff

3295 ms

promotional-container.jpg

promotional-container.jpg

3328 ms

latest-news-off.png

latest-news-off.png

3410 ms

btn-bkng.jpg

btn-bkng.jpg

3427 ms

rlrct1.js

rlrct1.js

444 ms

secondary-container.jpg

secondary-container.jpg

3281 ms

tertiary-container.jpg

tertiary-container.jpg

3328 ms

tertiary-container-divider.jpg

tertiary-container-divider.jpg

3130 ms

brand-stripe-left.jpg

brand-stripe-left.jpg

3211 ms

getItem.html

getItem.html

261 ms

brand-stripe-right.jpg

brand-stripe-right.jpg

2084 ms

footer-container.jpg

footer-container.jpg

2046 ms

footer-container-content.jpg

footer-container-content.jpg

2049 ms

bullet.jpg

bullet.jpg

1984 ms

latest-news-current.gif

latest-news-current.gif

1978 ms

print.css

print.css

235 ms

Accessibility Review

clarkequipment.com accessibility score

56

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Form elements do not have associated labels

High

Links do not have a discernible name

Best Practices

clarkequipment.com best practices score

58

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

clarkequipment.com SEO score

68

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document doesn't use legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Clarkequipment.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Clarkequipment.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

clarkequipment.com

Open Graph description is not detected on the main page of Clark Equipment. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: