Tools & Wizards About Us
cognitiv.ai screenshot

Report Summary

  • 50

    Performance

    Renders faster than
    68% of other websites

  • 85

    Accessibility

    Visual factors better than
    that of 58% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 90

    SEO

    Google-friendlier than
    68% of websites

cognitiv.ai

Artificial Intelligence Marketing Company - Cognitiv

Page Load Speed

1.5 sec in total

First Response

12 ms

Resources Loaded

796 ms

Page Rendered

707 ms

cognitiv.ai screenshot

About Website

Welcome to cognitiv.ai homepage info - get ready to check Cognitiv best content for United States right away, or after learning these important things about cognitiv.ai

Cognitiv is an artificial intelligence marketing company that developed and optimized the leading custom AI that delivers adaptive algorithmic advertising.

Visit cognitiv.ai

Key Findings

We analyzed Cognitiv.ai page load time and found that the first response time was 12 ms and then it took 1.5 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 30% of websites can load faster.

Performance Metrics

cognitiv.ai performance score

50

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.3 s

74/100

10%

LCP (Largest Contentful Paint)

Value17.7 s

0/100

25%

SI (Speed Index)

Value6.7 s

36/100

10%

TBT (Total Blocking Time)

Value310 ms

78/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value15.2 s

7/100

10%

Network Requests Diagram

cognitiv.ai

12 ms

cognitiv.ai

105 ms

wpo-minify-header-67f119e0.min.css

55 ms

aos.css

68 ms

wpo-minify-header-3015114a.min.css

144 ms

Our browser made a total of 57 requests to load all elements on the main page. We found that 56% of them (32 requests) were addressed to the original Cognitiv.ai, 12% (7 requests) were made to Cm.g.doubleclick.net and 12% (7 requests) were made to Idsync.rlcdn.com. The less responsive or slowest element that took the longest time to load (402 ms) belongs to the original domain Cognitiv.ai.

Page Optimization Overview & Recommendations

Page size can be reduced by 116.8 kB (5%)

Content Size

2.3 MB

After Optimization

2.2 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Cognitiv.ai main page is 2.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 40% of websites need less resources to load. Images take 2.0 MB which makes up the majority of the site volume.

HTML Optimization

-80%

Potential reduce by 85.4 kB

  • Original 106.2 kB
  • After minification 87.4 kB
  • After compression 20.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 18.8 kB, which is 18% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 85.4 kB or 80% of the original size.

Image Optimization

-0%

Potential reduce by 0 B

  • Original 2.0 MB
  • After minification 2.0 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Cognitiv images are well optimized though.

JavaScript Optimization

-21%

Potential reduce by 31.4 kB

  • Original 150.6 kB
  • After minification 150.6 kB
  • After compression 119.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 31.4 kB or 21% of the original size.

CSS Optimization

-0%

Potential reduce by 5 B

  • Original 38.5 kB
  • After minification 38.5 kB
  • After compression 38.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Cognitiv.ai has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 21 (51%)

Requests Now

41

After Optimization

20

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 41 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Cognitiv. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 8 to 1 for JavaScripts and from 4 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

cognitiv.ai

cognitiv.ai

12 ms

cognitiv.ai

cognitiv.ai

105 ms

wpo-minify-header-67f119e0.min.css

wpo-minify-header-67f119e0.min.css

55 ms

aos.css

aos.css

68 ms

wpo-minify-header-3015114a.min.css

wpo-minify-header-3015114a.min.css

144 ms

wpo-minify-header-f5440c18.min.js

wpo-minify-header-f5440c18.min.js

177 ms

wpo-minify-header-7bb308a7.min.js

wpo-minify-header-7bb308a7.min.js

69 ms

js

js

124 ms

animate.min.css

animate.min.css

67 ms

wpo-minify-footer-fa6f0bd2.min.js

wpo-minify-footer-fa6f0bd2.min.js

94 ms

6553179.js

6553179.js

92 ms

wpo-minify-footer-0b89022f.min.js

wpo-minify-footer-0b89022f.min.js

109 ms

tmpld6pjg1g_website_id_21.js

tmpld6pjg1g_website_id_21.js

119 ms

aos.css

aos.css

12 ms

v2

v2

2 ms

insight.min.js

insight.min.js

26 ms

gtm.js

gtm.js

82 ms

Homepage-Hero2.5.png

Homepage-Hero2.5.png

197 ms

CognitivLogowhite.png

CognitivLogowhite.png

154 ms

Maximize-Media-Outcomes-graphic-3.png

Maximize-Media-Outcomes-graphic-3.png

245 ms

arrow-right-royal-blue.svg

arrow-right-royal-blue.svg

62 ms

Cognitiv-Logos-Master-2024-24.png

Cognitiv-Logos-Master-2024-24.png

153 ms

Pink-and-White-Brain-with-Circle.png

Pink-and-White-Brain-with-Circle.png

154 ms

arrow-right-dark.svg

arrow-right-dark.svg

153 ms

Pink-and-White-Target-with-Circle.png

Pink-and-White-Target-with-Circle.png

200 ms

Pink-and-White-Context-with-Circle.png

Pink-and-White-Context-with-Circle.png

196 ms

bg-pattern@2x.png

bg-pattern@2x.png

200 ms

display-icon.svg

display-icon.svg

200 ms

audience-icon.svg

audience-icon.svg

318 ms

mobile-icon.svg

mobile-icon.svg

237 ms

connect-icon.svg

connect-icon.svg

242 ms

ott-icon.svg

ott-icon.svg

240 ms

AE-CaseStudy-Image.png

AE-CaseStudy-Image.png

342 ms

1280px-Adam__Eve_Company_logo.svg.png

1280px-Adam__Eve_Company_logo.svg.png

402 ms

arrow-right-blue.svg

arrow-right-blue.svg

363 ms

cta-pattern.svg

cta-pattern.svg

285 ms

insight_tag_errors.gif

insight_tag_errors.gif

194 ms

syncd

syncd

156 ms

pixel

pixel

137 ms

pixel

pixel

143 ms

Roboto-Medium.woff

Roboto-Medium.woff

190 ms

Roboto-Regular.woff

Roboto-Regular.woff

229 ms

Roboto-Bold.woff

Roboto-Bold.woff

351 ms

Duepuntozero-Pro-Bold.woff

Duepuntozero-Pro-Bold.woff

239 ms

Duepuntozero-Pro-Regular.woff

Duepuntozero-Pro-Regular.woff

262 ms

pixel

pixel

15 ms

pixel

pixel

15 ms

pixel

pixel

13 ms

465836.gif

465836.gif

32 ms

465836.gif

465836.gif

37 ms

465836.gif

465836.gif

36 ms

pixel

pixel

15 ms

465836.gif

465836.gif

37 ms

465836.gif

465836.gif

42 ms

465836.gif

465836.gif

37 ms

pixel

pixel

16 ms

465836.gif

465836.gif

28 ms

Accessibility Review

cognitiv.ai accessibility score

85

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

cognitiv.ai best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

cognitiv.ai SEO score

90

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Cognitiv.ai can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Cognitiv.ai main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

cognitiv.ai

Open Graph data is detected on the main page of Cognitiv. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: