Tools & Wizards About Us
coldwatercreek.com screenshot

Report Summary

  • 5

    Performance

    Renders faster than
    21% of other websites

  • 91

    Accessibility

    Visual factors better than
    that of 77% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 98

    SEO

    Google-friendlier than
    92% of websites

coldwatercreek.com

Coldwater Creek | Women's Clothing, Accessories & Home Décor

Page Load Speed

39.2 sec in total

First Response

692 ms

Resources Loaded

20.1 sec

Page Rendered

18.4 sec

coldwatercreek.com screenshot

About Website

Visit coldwatercreek.com now to see the best up-to-date Coldwater Creek content for United States and also check out these interesting facts you probably never knew about coldwatercreek.com

Shop at Coldwater Creek for comfortable, uncomplicated women's apparel that is inspired by nature. Discover denim, vests, sweaters & more.

Visit coldwatercreek.com

Key Findings

We analyzed Coldwatercreek.com page load time and found that the first response time was 692 ms and then it took 38.5 sec to load all DOM resources and completely render a web page. This is a poor result, as 95% of websites can load faster.

Performance Metrics

coldwatercreek.com performance score

5

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.7 s

30/100

10%

LCP (Largest Contentful Paint)

Value15.3 s

0/100

25%

SI (Speed Index)

Value11.5 s

5/100

10%

TBT (Total Blocking Time)

Value6,800 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.62

10/100

15%

TTI (Time to Interactive)

Value23.3 s

1/100

10%

Network Requests Diagram

www.coldwatercreek.com

692 ms

entry.js

652 ms

normalize.css

70 ms

main.css

67 ms

font-awesome.css

51 ms

Our browser made a total of 92 requests to load all elements on the main page. We found that 1% of them (1 request) were addressed to the original Coldwatercreek.com, 72% (66 requests) were made to Demandware.edgesuite.net and 5% (5 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (5.7 sec) relates to the external source Cdnjs.cloudflare.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 3.2 MB (35%)

Content Size

9.3 MB

After Optimization

6.0 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Coldwatercreek.com main page is 9.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 85% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 5.4 MB which makes up the majority of the site volume.

HTML Optimization

-84%

Potential reduce by 89.9 kB

  • Original 106.8 kB
  • After minification 93.9 kB
  • After compression 16.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 12.9 kB, which is 12% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 89.9 kB or 84% of the original size.

Image Optimization

-6%

Potential reduce by 302.9 kB

  • Original 5.4 MB
  • After minification 5.1 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Coldwater Creek images are well optimized though.

JavaScript Optimization

-74%

Potential reduce by 2.1 MB

  • Original 2.8 MB
  • After minification 2.5 MB
  • After compression 732.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 2.1 MB or 74% of the original size.

CSS Optimization

-82%

Potential reduce by 740.1 kB

  • Original 902.8 kB
  • After minification 732.1 kB
  • After compression 162.7 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Coldwatercreek.com needs all CSS files to be minified and compressed as it can save up to 740.1 kB or 82% of the original size.

Requests Breakdown

Number of requests can be reduced by 59 (69%)

Requests Now

86

After Optimization

27

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 86 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Coldwater Creek. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 31 to 1 for JavaScripts and from 20 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.coldwatercreek.com

www.coldwatercreek.com

692 ms

entry.js

entry.js

652 ms

normalize.css

normalize.css

70 ms

main.css

main.css

67 ms

font-awesome.css

font-awesome.css

51 ms

css

css

262 ms

css

css

329 ms

jquery.ui.1.11.1.all.css

jquery.ui.1.11.1.all.css

261 ms

jquery.bxslider.css

jquery.bxslider.css

246 ms

owl.carousel.css

owl.carousel.css

313 ms

owl.theme.carousel.css

owl.theme.carousel.css

289 ms

resonance.css

resonance.css

288 ms

jquery-1.11.1.min.js

jquery-1.11.1.min.js

457 ms

jquery-migrate-1.2.1.min.js

jquery-migrate-1.2.1.min.js

455 ms

responsive.css

responsive.css

455 ms

responsive.js

responsive.js

456 ms

resxclsa.js

resxclsa.js

1131 ms

jquery-ui.1.11.1.min.js

jquery-ui.1.11.1.min.js

1131 ms

jquery.placeholder.js

jquery.placeholder.js

1163 ms

jquery.icheck.min.js

jquery.icheck.min.js

1163 ms

jquery.selectric.template.min.js

jquery.selectric.template.min.js

1163 ms

jquery.jcarousel.min.js

jquery.jcarousel.min.js

1131 ms

jquery.tooltip.min.js

jquery.tooltip.min.js

1196 ms

jquery.ba-hashchange.min.js

jquery.ba-hashchange.min.js

1195 ms

jquery.validate.min-1.9.0.js

jquery.validate.min-1.9.0.js

1196 ms

jquery.jqzoom.dw.js

jquery.jqzoom.dw.js

1104 ms

jquery.bxslider.min.js

jquery.bxslider.min.js

1103 ms

jquery.cycle.all.js

jquery.cycle.all.js

1104 ms

owl.carousel.min.js

owl.carousel.min.js

1374 ms

app.js

app.js

1360 ms

browser-polyfill.min.js

browser-polyfill.min.js

5668 ms

compiled.tealium.js

compiled.tealium.js

1359 ms

dwanalytics-16.9.js

dwanalytics-16.9.js

1358 ms

dwac-16.9.js

dwac-16.9.js

1359 ms

gretel.min.js

gretel.min.js

3762 ms

custom.js

custom.js

690 ms

formsplugin.css

formsplugin.css

996 ms

desktop-only.css

desktop-only.css

382 ms

non-desktop.css

non-desktop.css

259 ms

tablet-portrait.css

tablet-portrait.css

258 ms

phone.css

phone.css

176 ms

phone-landscape.css

phone-landscape.css

117 ms

sv.js

sv.js

1788 ms

gateway.min.js

gateway.min.js

1344 ms

CWC_PinCircle_invert.min.svg

CWC_PinCircle_invert.min.svg

1547 ms

CWC_FBCircle_invert.min.svg

CWC_FBCircle_invert.min.svg

1785 ms

CWC_Search_pink.min.svg

CWC_Search_pink.min.svg

1539 ms

checkbox-filter-white-x.min.svg

checkbox-filter-white-x.min.svg

1538 ms

checkbox-filter-black.min.svg

checkbox-filter-black.min.svg

2465 ms

checkbox-filter-transparent.min.svg

checkbox-filter-transparent.min.svg

2357 ms

CWC_DownArrowSm_White.min.svg

CWC_DownArrowSm_White.min.svg

2547 ms

checkbox-checkout-checked.min.svg

checkbox-checkout-checked.min.svg

2688 ms

CWC_Bag.min.svg

CWC_Bag.min.svg

2269 ms

CWC_Menu.min.svg

CWC_Menu.min.svg

1965 ms

CWC_logo_v3.png

CWC_logo_v3.png

2305 ms

CWC_Search.min.svg

CWC_Search.min.svg

2687 ms

mobile-nav-close.min.svg

mobile-nav-close.min.svg

2306 ms

20170905_homepage_v2_01.jpg

20170905_homepage_v2_01.jpg

2448 ms

20170905_updated_banner_01.jpg

20170905_updated_banner_01.jpg

2448 ms

homepage905_01.jpg

homepage905_01.jpg

2623 ms

homepage905_02.jpg

homepage905_02.jpg

2480 ms

20170905_update_03.jpg

20170905_update_03.jpg

2460 ms

20170905_homepage_04.jpg

20170905_homepage_04.jpg

2602 ms

back-to-top-arrow.min.svg

back-to-top-arrow.min.svg

2676 ms

cJZKeOuBrn4kERxqtaUH3aCWcynf_cDxXwCLxiixG1c.ttf

cJZKeOuBrn4kERxqtaUH3aCWcynf_cDxXwCLxiixG1c.ttf

194 ms

DXI1ORHCpsQm3Vp6mXoaTYnF5uFdDttMLvmWuJdhhgs.ttf

DXI1ORHCpsQm3Vp6mXoaTYnF5uFdDttMLvmWuJdhhgs.ttf

120 ms

MTP_ySUJH_bn48VBG8sNSonF5uFdDttMLvmWuJdhhgs.ttf

MTP_ySUJH_bn48VBG8sNSonF5uFdDttMLvmWuJdhhgs.ttf

119 ms

k3k702ZOKiLJc3WVjuplzInF5uFdDttMLvmWuJdhhgs.ttf

k3k702ZOKiLJc3WVjuplzInF5uFdDttMLvmWuJdhhgs.ttf

176 ms

EInbV5DfGHOiMmvb1Xr-honF5uFdDttMLvmWuJdhhgs.ttf

EInbV5DfGHOiMmvb1Xr-honF5uFdDttMLvmWuJdhhgs.ttf

175 ms

print.css

print.css

175 ms

track.securedvisit.com

track.securedvisit.com

846 ms

load.js

load.js

718 ms

Resonance.aspx

Resonance.aspx

651 ms

3.1.0.min.js

3.1.0.min.js

596 ms

citedisplay.3.0.2.min.css

citedisplay.3.0.2.min.css

33 ms

default.css

default.css

32 ms

1543638686-0

1543638686-0

345 ms

CWC_FBCircle_v2.png

CWC_FBCircle_v2.png

660 ms

60000_100_main.jpg

60000_100_main.jpg

436 ms

757390.jpg

757390.jpg

373 ms

1543638686-1

1543638686-1

351 ms

12113_152_main.jpg

12113_152_main.jpg

456 ms

30103_100_main.jpg

30103_100_main.jpg

430 ms

30000_100_main.jpg

30000_100_main.jpg

431 ms

13058_900_main.jpg

13058_900_main.jpg

469 ms

67036_150_main.jpg

67036_150_main.jpg

470 ms

12987_635_main.jpg

12987_635_main.jpg

431 ms

13223_951_main.jpg

13223_951_main.jpg

418 ms

1011.js

1011.js

3846 ms

utag.js

utag.js

3788 ms

CWC_arrow_left.png

CWC_arrow_left.png

2576 ms

CWC_arrow_right.png

CWC_arrow_right.png

599 ms

Accessibility Review

coldwatercreek.com accessibility score

91

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

coldwatercreek.com best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

coldwatercreek.com SEO score

98

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Coldwatercreek.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Coldwatercreek.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

coldwatercreek.com

Open Graph description is not detected on the main page of Coldwater Creek. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: