Tools & Wizards About Us
colgate.ch screenshot

Report Summary

  • 20

    Performance

    Renders faster than
    37% of other websites

  • 90

    Accessibility

    Visual factors better than
    that of 74% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 93

    SEO

    Google-friendlier than
    83% of websites

colgate.ch

Zahnpasta & Zahnbürsten - Produkte für Mund- und Zahnpflege | Colgate®

Page Load Speed

1.7 sec in total

First Response

200 ms

Resources Loaded

1.4 sec

Page Rendered

102 ms

colgate.ch screenshot

About Website

Visit colgate.ch now to see the best up-to-date Colgate content for Switzerland and also check out these interesting facts you probably never knew about colgate.ch

Erfahren Sie mehr über unsere Mundpflegeprodukte oder informieren Sie sich von Experten in unserem Mundpflegezentrum über die Mundgesundheit.

Visit colgate.ch

Key Findings

We analyzed Colgate.ch page load time and found that the first response time was 200 ms and then it took 1.5 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 30% of websites can load faster.

Performance Metrics

colgate.ch performance score

20

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.5 s

36/100

10%

LCP (Largest Contentful Paint)

Value7.3 s

5/100

25%

SI (Speed Index)

Value10.1 s

9/100

10%

TBT (Total Blocking Time)

Value3,720 ms

1/100

30%

CLS (Cumulative Layout Shift)

Value0.095

91/100

15%

TTI (Time to Interactive)

Value15.6 s

6/100

10%

Network Requests Diagram

colgate.ch

200 ms

www.colgate.ch

224 ms

index.shtml

39 ms

stylesheet.js

154 ms

rollovers.js

223 ms

Our browser made a total of 19 requests to load all elements on the main page. We found that 89% of them (17 requests) were addressed to the original Colgate.ch, 5% (1 request) were made to Colgate-webservices.futurecom.ch and 5% (1 request) were made to Colgatecomswitzerland.112.2o7.net. The less responsive or slowest element that took the longest time to load (628 ms) relates to the external source Colgate-webservices.futurecom.ch.

Page Optimization Overview & Recommendations

Page size can be reduced by 15.6 kB (66%)

Content Size

23.7 kB

After Optimization

8.0 kB

  • HTML
  • JavaScript
  • CSS

In fact, the total size of Colgate.ch main page is 23.7 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only 5% of websites need less resources to load. Javascripts take 17.7 kB which makes up the majority of the site volume.

HTML Optimization

-68%

Potential reduce by 3.7 kB

  • Original 5.5 kB
  • After minification 5.2 kB
  • After compression 1.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 3.7 kB or 68% of the original size.

JavaScript Optimization

-65%

Potential reduce by 11.6 kB

  • Original 17.7 kB
  • After minification 16.2 kB
  • After compression 6.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 11.6 kB or 65% of the original size.

CSS Optimization

-67%

Potential reduce by 338 B

  • Original 507 B
  • After minification 386 B
  • After compression 169 B

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Colgate.ch needs all CSS files to be minified and compressed as it can save up to 338 B or 67% of the original size.

Requests Breakdown

Number of requests can be reduced by 8 (53%)

Requests Now

15

After Optimization

7

  • Images
  • JavaScript
  • CSS

The browser has sent 15 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Colgate. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests and as a result speed up the page load time.

Network Requests Diagram

colgate.ch

colgate.ch

200 ms

www.colgate.ch

www.colgate.ch

224 ms

index.shtml

index.shtml

39 ms

stylesheet.js

stylesheet.js

154 ms

rollovers.js

rollovers.js

223 ms

s_code_remote.js

s_code_remote.js

35 ms

colgate.css

colgate.css

122 ms

spacer.asp

spacer.asp

628 ms

but_nav_de_lo.gif

but_nav_de_lo.gif

188 ms

but_nav_de_hi.gif

but_nav_de_hi.gif

111 ms

but_nav_fr_lo.gif

but_nav_fr_lo.gif

177 ms

but_nav_fr_hi.gif

but_nav_fr_hi.gif

183 ms

spacer.gif

spacer.gif

178 ms

img_jumpstation_main.gif

img_jumpstation_main.gif

325 ms

img_jumpstation_left.gif

img_jumpstation_left.gif

293 ms

img_jumpstation_center.gif

img_jumpstation_center.gif

284 ms

img_jumpstation_right.gif

img_jumpstation_right.gif

282 ms

img_jumpstation_bottom.gif

img_jumpstation_bottom.gif

294 ms

s33106678959447

s33106678959447

81 ms

Accessibility Review

colgate.ch accessibility score

90

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-*] attributes do not match their roles

High

[aria-hidden="true"] elements contain focusable descendents

Best Practices

colgate.ch best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

colgate.ch SEO score

93

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    DE

  • Language Claimed

    N/A

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Colgate.ch can be misinterpreted by Google and other search engines. Our service has detected that German is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Colgate.ch main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

colgate.ch

Open Graph description is not detected on the main page of Colgate. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: