Report Summary

  • 31

    Performance

    Renders faster than
    51% of other websites

  • 84

    Accessibility

    Visual factors better than
    that of 56% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 82

    SEO

    Google-friendlier than
    44% of websites

colgatepalmolive.com.br

Produtos de Cuidado Pessoal, Limpeza do Lar & Nutrição Animal | Colgate-Palmolive

Page Load Speed

547 ms in total

First Response

134 ms

Resources Loaded

354 ms

Page Rendered

59 ms

colgatepalmolive.com.br screenshot

About Website

Click here to check amazing Colgate Palmolive content for Brazil. Otherwise, check out these important facts you probably never knew about colgatepalmolive.com.br

Todos os dias, milhões de pessoas como você confiam em nossos produtos para cuidar de si próprios e daqueles que amam. Conheça mais sobre nós e sobre nossos produtos.

Visit colgatepalmolive.com.br

Key Findings

We analyzed Colgatepalmolive.com.br page load time and found that the first response time was 134 ms and then it took 413 ms to load all DOM resources and completely render a web page. This is an excellent result, as only 5% of websites can load faster.

Performance Metrics

colgatepalmolive.com.br performance score

31

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.9 s

26/100

10%

LCP (Largest Contentful Paint)

Value9.6 s

0/100

25%

SI (Speed Index)

Value5.8 s

50/100

10%

TBT (Total Blocking Time)

Value1,150 ms

22/100

30%

CLS (Cumulative Layout Shift)

Value0.038

100/100

15%

TTI (Time to Interactive)

Value10.8 s

21/100

10%

Network Requests Diagram

colgatepalmolive.com.br

134 ms

colgatepalmolive.com.br

12 ms

www.colgatepalmolive.com.br

194 ms

Our browser made a total of 3 requests to load all elements on the main page. We found that all of those requests were addressed to Colgatepalmolive.com.br and no external sources were called. The less responsive or slowest element that took the longest time to load (194 ms) belongs to the original domain Colgatepalmolive.com.br.

Page Optimization Overview & Recommendations

Page size can be reduced by 857.9 kB (20%)

Content Size

4.3 MB

After Optimization

3.4 MB

In fact, the total size of Colgatepalmolive.com.br main page is 4.3 MB. This result falls within the top 5000 of lightweight and thus fast loading web pages. Only a small number of websites need less resources to load. Images take 3.2 MB which makes up the majority of the site volume.

HTML Optimization

-33%

Potential reduce by 99 B

  • Original 303 B
  • After minification 299 B
  • After compression 204 B

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 99 B or 33% of the original size.

Image Optimization

-4%

Potential reduce by 118.6 kB

  • Original 3.2 MB
  • After minification 3.1 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Colgate Palmolive images are well optimized though.

JavaScript Optimization

-67%

Potential reduce by 701.4 kB

  • Original 1.0 MB
  • After minification 1.0 MB
  • After compression 344.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 701.4 kB or 67% of the original size.

CSS Optimization

-84%

Potential reduce by 37.9 kB

  • Original 44.9 kB
  • After minification 30.8 kB
  • After compression 7.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Colgatepalmolive.com.br needs all CSS files to be minified and compressed as it can save up to 37.9 kB or 84% of the original size.

Requests Breakdown

We found no issues to fix!

Requests Now

0

After Optimization

0

Besides the initial HTML request, no CSS, Javascripts, AJAX or image files were requested in the course of web page rendering.

Accessibility Review

colgatepalmolive.com.br accessibility score

84

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

colgatepalmolive.com.br best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

colgatepalmolive.com.br SEO score

82

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    PT

  • Language Claimed

    N/A

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Colgatepalmolive.com.br can be misinterpreted by Google and other search engines. Our service has detected that Portuguese is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Colgatepalmolive.com.br main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph description is not detected on the main page of Colgate Palmolive. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: