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commonwealth-team.com screenshot

Report Summary

  • 38

    Performance

    Renders faster than
    57% of other websites

  • 90

    Accessibility

    Visual factors better than
    that of 74% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 74

    SEO

    Google-friendlier than
    31% of websites

commonwealth-team.com

Commonwealth // McCann A Global Full Service Creative Agency

Page Load Speed

1.2 sec in total

First Response

16 ms

Resources Loaded

623 ms

Page Rendered

528 ms

commonwealth-team.com screenshot

About Website

Welcome to commonwealth-team.com homepage info - get ready to check Commonwealth Team best content right away, or after learning these important things about commonwealth-team.com

Commonwealth//McCann is an award-winning global advertising agency. Headquartered in Detroit, we have offices across 20 countries worldwide.

Visit commonwealth-team.com

Key Findings

We analyzed Commonwealth-team.com page load time and found that the first response time was 16 ms and then it took 1.2 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 25% of websites can load faster.

Performance Metrics

commonwealth-team.com performance score

38

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.5 s

68/100

10%

LCP (Largest Contentful Paint)

Value18.7 s

0/100

25%

SI (Speed Index)

Value5.7 s

52/100

10%

TBT (Total Blocking Time)

Value290 ms

80/100

30%

CLS (Cumulative Layout Shift)

Value0.897

3/100

15%

TTI (Time to Interactive)

Value12.4 s

15/100

10%

Network Requests Diagram

commonwealth-team.com

16 ms

www.cw-mccann.com

56 ms

normalize.css

26 ms

reset.css

46 ms

jquery.fs.boxer.css

50 ms

Our browser made a total of 65 requests to load all elements on the main page. We found that 2% of them (1 request) were addressed to the original Commonwealth-team.com, 88% (57 requests) were made to Cw-mccann.com and 5% (3 requests) were made to Cdn.cookielaw.org. The less responsive or slowest element that took the longest time to load (277 ms) relates to the external source Cw-mccann.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 49.8 kB (2%)

Content Size

3.0 MB

After Optimization

3.0 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Commonwealth-team.com main page is 3.0 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 50% of websites need less resources to load. Images take 2.7 MB which makes up the majority of the site volume.

HTML Optimization

-80%

Potential reduce by 21.8 kB

  • Original 27.2 kB
  • After minification 24.5 kB
  • After compression 5.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 21.8 kB or 80% of the original size.

Image Optimization

-0%

Potential reduce by 10.6 kB

  • Original 2.7 MB
  • After minification 2.7 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Commonwealth Team images are well optimized though.

JavaScript Optimization

-3%

Potential reduce by 6.6 kB

  • Original 259.3 kB
  • After minification 259.1 kB
  • After compression 252.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-34%

Potential reduce by 10.8 kB

  • Original 32.2 kB
  • After minification 31.5 kB
  • After compression 21.4 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Commonwealth-team.com needs all CSS files to be minified and compressed as it can save up to 10.8 kB or 34% of the original size.

Requests Breakdown

Number of requests can be reduced by 44 (72%)

Requests Now

61

After Optimization

17

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 61 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Commonwealth Team. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 30 to 1 for JavaScripts and from 16 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

commonwealth-team.com

commonwealth-team.com

16 ms

www.cw-mccann.com

www.cw-mccann.com

56 ms

normalize.css

normalize.css

26 ms

reset.css

reset.css

46 ms

jquery.fs.boxer.css

jquery.fs.boxer.css

50 ms

selectBoxlt.css

selectBoxlt.css

47 ms

MRMWeb.css

MRMWeb.css

51 ms

CW_fonts.css

CW_fonts.css

48 ms

CW_header.css

CW_header.css

56 ms

CW_footer.css

CW_footer.css

77 ms

CW_homepage.css

CW_homepage.css

80 ms

CW_worklanding.css

CW_worklanding.css

78 ms

CW_peoplelanding.css

CW_peoplelanding.css

83 ms

CW_careerslanding.css

CW_careerslanding.css

87 ms

CW_locationlanding.css

CW_locationlanding.css

63 ms

CW_dropdown_filter.css

CW_dropdown_filter.css

98 ms

nav.css

nav.css

108 ms

modernizr-2.6.2.min.js

modernizr-2.6.2.min.js

112 ms

video-js.css

video-js.css

110 ms

video.js

video.js

145 ms

otSDKStub.js

otSDKStub.js

42 ms

jquery-2.0.3.min.js

jquery-2.0.3.min.js

159 ms

jquery.mobile.custom.min.js

jquery.mobile.custom.min.js

159 ms

bootstrap-carousel.js

bootstrap-carousel.js

169 ms

bootstrap-transition.js

bootstrap-transition.js

171 ms

debounce.js

debounce.js

171 ms

jquery.easing.1.3.js

jquery.easing.1.3.js

180 ms

jquery.ui.min.js

jquery.ui.min.js

231 ms

selectBoxlt.js

selectBoxlt.js

181 ms

MRMCore.js

MRMCore.js

181 ms

clientdata.js

clientdata.js

178 ms

resize.js

resize.js

181 ms

imageutil.js

imageutil.js

246 ms

careerLandingJavascript.js

careerLandingJavascript.js

255 ms

caseStudyVideoThumbnails.js

caseStudyVideoThumbnails.js

182 ms

footerMapJavascript.js

footerMapJavascript.js

254 ms

headerJavascript.js

headerJavascript.js

254 ms

homepeople.js

homepeople.js

254 ms

js.cookie.js

js.cookie.js

254 ms

locationLandingJavascript.js

locationLandingJavascript.js

237 ms

mastheadVideo.js

mastheadVideo.js

245 ms

peopleLandingJavascript.js

peopleLandingJavascript.js

277 ms

peopleLibraryJavascript.js

peopleLibraryJavascript.js

243 ms

placeholder.js

placeholder.js

243 ms

workLandingJavascript.js

workLandingJavascript.js

238 ms

2de085d3-0e12-4ae0-a41e-8bae1d92491e.json

2de085d3-0e12-4ae0-a41e-8bae1d92491e.json

34 ms

2014-cw-site-global-header-logo-cw-670x45.png

2014-cw-site-global-header-logo-cw-670x45.png

103 ms

US_Tailgates_1920x1080.jpg

US_Tailgates_1920x1080.jpg

181 ms

Chevy_2023_Crossbrand_A_HolidayToRemember_YouTube_Poster.jpg

Chevy_2023_Crossbrand_A_HolidayToRemember_YouTube_Poster.jpg

237 ms

PetSounds_1920x1080.jpg

PetSounds_1920x1080.jpg

185 ms

MX-Pride-Car.jpg

MX-Pride-Car.jpg

165 ms

footer_icon_cw.png

footer_icon_cw.png

133 ms

footer_icon_fb.png

footer_icon_fb.png

138 ms

footer_icon_ig.png

footer_icon_ig.png

143 ms

footer_icon_li.png

footer_icon_li.png

155 ms

futuram.ttf

futuram.ttf

197 ms

2014-cw-site-home-mh-timelapse-poster-1920x640.jpg

2014-cw-site-home-mh-timelapse-poster-1920x640.jpg

232 ms

cw_site_masthead_play_button.png

cw_site_masthead_play_button.png

144 ms

location

location

94 ms

futurab.ttf

futurab.ttf

129 ms

otBannerSdk.js

otBannerSdk.js

19 ms

domaingroupcheck

domaingroupcheck

62 ms

ga.js

ga.js

21 ms

backgroundimage.jpg

backgroundimage.jpg

178 ms

__utm.gif

__utm.gif

19 ms

Accessibility Review

commonwealth-team.com accessibility score

90

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best Practices

commonwealth-team.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

commonwealth-team.com SEO score

74

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Commonwealth-team.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Commonwealth-team.com main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

commonwealth-team.com

Open Graph data is detected on the main page of Commonwealth Team. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: