Tools & Wizards About Us
converted.co.uk screenshot

Report Summary

  • 35

    Performance

    Renders faster than
    55% of other websites

  • 90

    Accessibility

    Visual factors better than
    that of 74% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 93

    SEO

    Google-friendlier than
    83% of websites

converted.co.uk

The Conversion Agency | Conversion Focused Marketing | London & Sheffield

Page Load Speed

5 sec in total

First Response

781 ms

Resources Loaded

2.8 sec

Page Rendered

1.4 sec

converted.co.uk screenshot

About Website

Welcome to converted.co.uk homepage info - get ready to check Converted best content for South Africa right away, or after learning these important things about converted.co.uk

An award-winning conversion rate optimisation & marketing agency. We help shape strategy, attract more traffic & convert more into customers!

Visit converted.co.uk

Key Findings

We analyzed Converted.co.uk page load time and found that the first response time was 781 ms and then it took 4.2 sec to load all DOM resources and completely render a web page. This is a poor result, as 65% of websites can load faster.

Performance Metrics

converted.co.uk performance score

35

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.2 s

44/100

10%

LCP (Largest Contentful Paint)

Value3.2 s

73/100

25%

SI (Speed Index)

Value6.9 s

33/100

10%

TBT (Total Blocking Time)

Value1,640 ms

11/100

30%

CLS (Cumulative Layout Shift)

Value0.379

28/100

15%

TTI (Time to Interactive)

Value12.2 s

15/100

10%

Network Requests Diagram

converted.co.uk

781 ms

gtm.js

60 ms

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43 ms

jquery.min.js

83 ms

jquery.json.min.js

163 ms

Our browser made a total of 49 requests to load all elements on the main page. We found that 96% of them (47 requests) were addressed to the original Converted.co.uk, 2% (1 request) were made to Googletagmanager.com and 2% (1 request) were made to . The less responsive or slowest element that took the longest time to load (781 ms) belongs to the original domain Converted.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 162.8 kB (22%)

Content Size

746.6 kB

After Optimization

583.8 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Converted.co.uk main page is 746.6 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 25% of websites need less resources to load. Images take 355.5 kB which makes up the majority of the site volume.

HTML Optimization

-81%

Potential reduce by 151.7 kB

  • Original 187.2 kB
  • After minification 186.9 kB
  • After compression 35.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 151.7 kB or 81% of the original size.

Image Optimization

-3%

Potential reduce by 11.0 kB

  • Original 355.5 kB
  • After minification 344.4 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Converted images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 45 B

  • Original 137.6 kB
  • After minification 137.6 kB
  • After compression 137.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-0%

Potential reduce by 20 B

  • Original 66.3 kB
  • After minification 66.3 kB
  • After compression 66.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Converted.co.uk has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 11 (23%)

Requests Now

47

After Optimization

36

  • Images
  • JavaScript
  • CSS

The browser has sent 47 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Converted. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 5 to 1 for JavaScripts and from 8 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

converted.co.uk

converted.co.uk

781 ms

gtm.js

gtm.js

60 ms

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

43 ms

jquery.min.js

jquery.min.js

83 ms

jquery.json.min.js

jquery.json.min.js

163 ms

placeholders.jquery.min.js

placeholders.jquery.min.js

232 ms

d1383c3afd96407dd27f2bb4f4dd2cf8.js

d1383c3afd96407dd27f2bb4f4dd2cf8.js

469 ms

Rectangle-1@2x.jpg

Rectangle-1@2x.jpg

310 ms

reviews-io.png

reviews-io.png

240 ms

google-review.png

google-review.png

318 ms

revival-logo-colour@2x.png

revival-logo-colour@2x.png

244 ms

Image-6@2x-300x48.png

Image-6@2x-300x48.png

309 ms

Adecco_logo_2016.svg@2x.png

Adecco_logo_2016.svg@2x.png

318 ms

Ricoh_logo_2012.svg@2x.png

Ricoh_logo_2012.svg@2x.png

322 ms

Group-123@2x-300x50.png

Group-123@2x-300x50.png

385 ms

rsbc_full-colour_rgb@2x.png

rsbc_full-colour_rgb@2x.png

387 ms

layer1@2x.png

layer1@2x.png

405 ms

prezzybox-blue-logo@2x.png

prezzybox-blue-logo@2x.png

405 ms

we-buy-any-home@2x.png

we-buy-any-home@2x.png

408 ms

workiro-light-horizontal@2x.png

workiro-light-horizontal@2x.png

462 ms

880px-Cognita_logo_new_branding@2x.png

880px-Cognita_logo_new_branding@2x.png

465 ms

london-travel-clinic@2x.png

london-travel-clinic@2x.png

484 ms

UNICEF_Logo@2x.png

UNICEF_Logo@2x.png

483 ms

born-free-logo@2x.png

born-free-logo@2x.png

486 ms

1674037386-97842200@2x.png

1674037386-97842200@2x.png

538 ms

c-inner-7.jpg

c-inner-7.jpg

618 ms

reviews-io-color.png

reviews-io-color.png

544 ms

google-premier-partner.png

google-premier-partner.png

563 ms

Google-Premier-Partner-Awards-Logo-2.png

Google-Premier-Partner-Awards-Logo-2.png

563 ms

Bing-Ads-Certified.png

Bing-Ads-Certified.png

566 ms

GA-certified.png

GA-certified.png

616 ms

conversion-elite-award-2020.png

conversion-elite-award-2020.png

621 ms

digital-impact-2016.png

digital-impact-2016.png

641 ms

Drum-Search-Awards-Blog-Version-fs8.png

Drum-Search-Awards-Blog-Version-fs8.png

641 ms

biddable-shortlisted.png

biddable-shortlisted.png

645 ms

birkdale-logo-white.png

birkdale-logo-white.png

692 ms

lowa-logo-white.png

lowa-logo-white.png

696 ms

cognita-logo-white.png

cognita-logo-white.png

700 ms

debra-logo-white.png

debra-logo-white.png

719 ms

Screenshot-2023-07-14-at-16.00.13.png

Screenshot-2023-07-14-at-16.00.13.png

710 ms

Screenshot-2023-07-14-at-16.01.20.png

Screenshot-2023-07-14-at-16.01.20.png

564 ms

664649773ccf63234650389434cc4c24.css

664649773ccf63234650389434cc4c24.css

84 ms

1171f565c55c2e6c9cf2472761903469.css

1171f565c55c2e6c9cf2472761903469.css

81 ms

136a83e127947cbb5569cf327f5929f0.css

136a83e127947cbb5569cf327f5929f0.css

81 ms

7a403ac475a7138622e6f2b7c6441f6d.css

7a403ac475a7138622e6f2b7c6441f6d.css

80 ms

6261f12fd0cf35a23c6b0b70d7066884.css

6261f12fd0cf35a23c6b0b70d7066884.css

84 ms

a1ae7f10323ac0545109df93cb1e55a8.css

a1ae7f10323ac0545109df93cb1e55a8.css

81 ms

b87aa07485cee35d67b761dd73f8abf3.css

b87aa07485cee35d67b761dd73f8abf3.css

80 ms

7646d2878ef44eca480e133a721a282b.css

7646d2878ef44eca480e133a721a282b.css

81 ms

Accessibility Review

converted.co.uk accessibility score

90

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best Practices

converted.co.uk best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

converted.co.uk SEO score

93

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Converted.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Converted.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

converted.co.uk

Open Graph data is detected on the main page of Converted. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: